Champion Spark Plug Ads

These are just a small portion of the ads that we have for sale. None of these are reproductions, all are original. Most of these are large ads, larger than our scanner bed. Therefore the view shown on the page may not completely show the ad. They are placed in a plastic bag with a cardboard backboard for protection. Please e-mail us with your specific interests.

These ads are listed in chronological order with the oldest ads listed first.


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DESCRIPTION
SOURCE
QTY.
PRICE
VIEW AD
PAYPAL
Three color 10" x 14" ad with a headline that claims that "Now all ENGINES become better engines". Also shown in the ad is a large drawing of a spark plug with an arrow pointing toward the igniter and saying "The exclusive Champion Sillimanite insulator". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 21, 1931
Collier's
1
$5.00
View Champion 5

Black and white 9 1/2" x 12 1/2" ad with a drawing of the Indianapolis 500 Mile Races. The text of the ad discusses the number of total cars and winning cars in this race that use Champion Spark Plugs and the headline asks the question "What does this amazing record mean to you?". This ad is larger than my scanner bed so the outer edges of thee ad will not be visible in the scanned view.
July 3, 1939
Life magazine
1
$4.50
View Champion 12

Three color 9 1/2" x 13" ad that is telling you that "It's Spring....Time for new Champion Spark Plugs". The ad has a picture of a smiling young lady driving her open car and looking back at the cars that her New Champion Spark Plugs have let her pass. The bottom part of the ad is a chart that tells which Champions are correct for all the cars from 1935 to 1941, mostly names that are mere memories now. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 5, 1941
Life magazine
1
$5.00
View Champion 23

Three color 10" x 14" ad explains "why most Airlines specify Champion Spark Plugs". The ad has a drawing of a four-engine plane taking off from the airfield. This ad is larger than my scanner bed so the outer edges of the ad will not be visible n the scanned view.
April 1946
Holiday
1
$4.00
View Champion 1

Three color 9 1/2" x 13" ad that tries to demonstrate how universally accepted these spark plugs are. The ad has a drawing of a large four propeller plane flying over Paris, France. The ad headline informs any sceptics that "TWA specifies Champion, the Dependable Spark Plug". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
July 22, 1946
Life magazine
1
$4.00
View Champion 25

Three color 10" x 13" ad shows a Champion spark plug floating in the air above a car. There is a beam coming out from the igniter down to and encompassing the car which seems to be at the airport. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 24, 1947
Life magazine
1
$4.50
View Champion 4

Three color 10" x 13" ad shows an older gentleman standing of a fishing dock holding up the two small fish that he caught while behind him is a ten foot sword fish hanging to be photographed. There is a drawing of a Champion spark plug next to the phrase "America's Favorite" and an arrow pointing toward the plug. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
January 24, 1949
Life magazine
1
$4.00
View Champion 8

Full color 10" x 12" ad with a drawing of a Scotty dog looking around the corner of a brick building as the snow flies. Text says "Winter ahead - Install new Champion Spark Plugs". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. November 27, 1950
Life magazine
1
$4.50 View Champion 2
Three color 9 1/2" x 13" ad has a drawing of an airport with an airplane either taking off or landing. The ad headline warns you to "Take a Tip from American Airlines! Use dependable Champion Spark Plugs". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 19, 1951
Life magazine
1
$4.00
View Champion Spark Plug 15

Three color 9 1/2" x 13" ad with the headline "Here's a Dependable Spring Tonic for Your Car. New Champion Spark Plugs". The ad has a small drawing of a clerk advising an older man to use Champion Spark Plugs and describes why they are better. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 26, 1951
Life magazine
1
$4.00
View Champion 18

Three color 9 1/2" x 13" ad for the difference you will notice when you switch to Champion Spark Plugs. The ad has a picture of a red convertible passing a dark sedan on a lonely roadway. The ad headline reminds you that "It's safer to Drive a Quick Responsive Car - Get Dependable Champion Spark Plugs for Powerful Acceleration!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 20, 1951
Life magazine
1
$4.00
View Champion 21

Three color 9 1/4" x 13" ad with a drawing of race boat owner Stanley S. Sayres and his boat Slo-mo-shun IV. The ad headline says the "Owner of World's Fastest Boats tells why he uses Champion Spark Plugs". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 15, 1951
Life magazine
1
$4.00
View Champion 14

Three color 9 1/2" x 13" ad with a drawing of race car driver Al Rogers sitting in his Coniff Special race car. There is also an overhead shot of the race course for the Pikes Peak Hill Climb and the headline "World's Toughest Uphill Race proves Champions Tops for Sustained Power". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
December 10, 1951
Life magazine
1
$4.00
View Champion 13

Full color 10" x 13" ad has a drawing of a smiling couple driving in their yellow convertible past a Dependable Champion Spark Plugs sign. The ad headline has them thinking "We're set for summer driving." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 4, 1953
Life magazine
1
$4.00
View Champion 16

Three color 9 1/2" x 12 1/2" ad with a drawing of the 1955 Lincoln. The ad headline brags about the fact that the "1955 Lincoln features the Spark Plugs of the Future. New Turbo-Action Champions!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 28, 1955
Life magazine
1
$4.50
View Champion 11

Three color 9 1/2" x 13 1/2" ad for the "overall improvement" you will get by using Champion Spark Plugs. The ad has a picture of the winning car at the Indianapolis 500, driven by Bob Sweikert, which was equipped with Champion Spark Plugs. It also has a picture of the winning car at this year's Mobilgas Economy Run which was also equipped with Champion Spark Plugs. The ad headline tells us that "Only Champions give you the two things you want most from spark plugs...Outstanding Performance! Outstanding Economy!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 15, 1955
Life magazine
1
$4.50
View Champion 22

Three color 10" x 14" ad with the claim that "You can make your car 4 ways newer with Champion spark plugs". There is a drawing of an anonymous convertible stopped in a western scene so the two occupants can talk to a cowboy who is leaning against a tree. The engine is black in color and has the numbers one through four pointing toward different parts. Number 1 indicates more road horsepower, number 2 gives you quicker starts, number 3 is responsible for less engine wear while number 4 results in lower cost-per-mile. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 18, 1957
Life magazine
1
$4.50
View Champion 31

Black and white 10" x 13" ad with a photo of a man driving his tractor through his fully grown field. The ad text questions "Why does every major U.S. tractor maker use Champion spark plugs". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 11, 1958
Life magazine
1
$4.00
View Champion 6

Black and white 10" x 13" ad that talks about how Champions are used by so many different manufacturers. The ad has four different pictures of Champion Spark Plugs in action. The first picture of of a drag racer coming at the camera and the caption says "All 5 top drag racers in '59 used Champions", the second picture is of a couple in an outboard boat enjoying a sunny day. This caption claims that "Every major U.S. outboard maker uses Champions". The next picture is a close-up of a lawnmower cutting grass and has a caption claiming that "All major power mower engine makers use Champions" and the last picture shows a man in a car and has a caption that claims that "Over twice as many car makers use Champions". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
June 7, 1960
Look magazine
1
$4.00
View Champion 26

Black and white 9 1/2" x 13" ad has a close-up photo of a Chrysler convertible being driven on a banked test track. The ad gives the information that "Chrysler has recently joined the long list of car manufacturere who use Champion spark plugs exclusively!" This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 9, 1962
Life magazine
1
$4.00
View Champion 20

Black and white 9 1/2" x 13" ad for the spark plugs that are preferred by Mickey Thompson, the world's fastest driver. The ad has a picture of him driving one of his dragsters as he pops his braking chute to slow down after another record breaking run. The ad claims that the winners of 9 out of 10 major racers use Champion Spark Plugs. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 23, 1962
Life magazine
1
$4.50
View Champion 24

Black and white 9 1/2" x 13" ad with the message of how universally used these plugs are by new-car manufacturers. There is a picture of a light-colored Studebaker Avanti parked on a dark reflective floor and the message that "Twice as many of the world's car manufacturers, including Studebaker, specify Champion spark plugs because Champions have no equal for quality and performance". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
November 2, 1962
Life magazine
1
$5.00
View Champion / Avanti

Black and white 9 1/2" x 12 1/2" ad with a large photo of Roger Penske in action in the 1962 Riverside Grand Prix. The ad text describes how "The overwhelming majority of men who stake their careers on engine performance choose Champion spark plugs...". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 26, 1963
Look magazine
&
February 8, 1963
Life magazine
2
$4.00
View Champion 7

Black and white 9 1/2" x 13" ad has a large photo of most of the front end of a Volkswagen. The ad informs us that "Volkswagen uses Champion Spark Plugs because they give the utmost in dependability and efficiency." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 8, 1963
Life magazine
1
$4.00
View Champion 17

Black and white 9 1/2" x 13" ad with the hidden message that if the best use Champion Spark Plugs, why don't you. The ad has a picture of the front end of a highly polished Rolls-Royce Silver Cloud III and the headline says "Rolls-Royce specifies Champion spark plugs. Why settle for less in your car?" This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 23, 1963
Look magazine
1
$4.00
View Champion 27

Black and white 9 1/2" x 13" ad that talks more about the variety of performance vehicles that use Champion Spark Plugs. There is a large picture of racer David Morgan winning a Formula Junior race at Sebring in a Champion-powered Lotus Ford. The text says that "With men who know power and performance, Champion spark plugs are the overwhelming first choice. Why settle for less in your car?". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
June 7, 1963
Life magazine
1
$4.00
View Champion 30

Black and white 9 1/2" x 13" ad with another attempt to convince the public to buy Champion Spark Plugs because everyone else does. This ad has a picture of the front of a DC-8 taking off from Idlewild, NY. The ad headline claims that "Every major U.S. airline uses Champion spark plugs or Champion jet igniters because Champions deliver the utmost in dependability. Why settle for less?" This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 22, 1963
Look magazine
1
$4.00
View Champion 28

Black and white 9 3/4" x 13" ad with a tie-in to the NASCAR Daytona 500 race. The ad has several photos of the 1964 race which was won by Richard Petty. One of the photos is of he and his #43 car crossing the finish line. The ad headline brags, "First, second and third...Champion-sparked Plymouths sweep the Daytona '500'!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 13, 1964
Life magazine
1
$4.50
View Champion 19

Black and white 10" x 13" ad with the headline "Champions use Champions". Featured in the ad is a photo of driver Jim Clark driving his Formula I race car. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 15, 1965
Life magazine
1
$3.00
View Champion 3

Black and white 7 3/4" x 11" ad shows a motorcycle rider making a jump on rough terrain. The ad headline calls these Champion-equipped motorcycles the "Fastest bikes on Baja".
March 1972
Cycle magazine
1
$3.50
View Champion 10

Black and white 7 3/4" x 10 3/4" ad which shows the three riders from Jack Wilson's Big D Cycle Center at Bonneville Salt Flats with their Triumph Tridents. The ad headline says very precisely that "Triumphs scorch Bonneville".
May 1974
Cycle magazine
1
$4.00
View Champion 9









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