Wesson Oil Ads

These are just a small portion of the ads that we have for sale. None of these are reproductions, all are original. Most of these are large ads, larger than our scanner bed. Therefore the view shown on the page may not completely show the ad. They are placed in a plastic bag with a cardboard backboard for protection. Please e-mail us with your specific interests.


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DESCRIPTION
SOURCE
QTY.
PRICE
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PAYPAL
Black and white 9" x 14 1/2" ad for their Wesson-Snowdrift Oil designed for salads and cooking. This ad introduced a contest that offered "$150.00 in Cash Prizes for Recipes explaining Best Uses of" this product. The text explains that "Every housekeeper has at least one problem three times a day - breakfast, lunch and supper". It goes on to say that "The object of this advertisement is to bring to the attention of the housekeeper a decidedly valuable pure food article" and they wanted a chance to "interchange" the ideas of different people. The $150.00 cash prize was explained as being Best Recipe, $75.00 in cash; Second Best Recipe, $50.00 in cash and Third Best Recipe, $25.00 in cash. A boldly printed slogan in this ad states "Remember: Perfect for Salads - Cheaper than Butter - More Wholesome than Lard".
July 1911
Ladies Home Journal
1
$9.00
View Wesson Oil 4

Black and white 5 3/4" x 12" ad with an idea for using their Oil to make the younger members of your family eat healthier. The headline claims that it is "No Longer a Problem to get children to eat more vegetables" and has a picture of a woman pouring Wesson Oil into a big spoon so she can "Add Wesson Oil when boiling vegetables". This woman is identified as Mrs. Mary Ellen Penney of Elmira, N.J. and the text has her comments on how doing this, following the summertime advertising campaign of Wesson Oil, has made a difference in being able to stuff good food into her children. The ad gives the simple instructions on how to do it when either boiling or steaming vegetables.
November 13, 1935
Grand Rapids Herald
1
$8.00
View Wesson 5

Full color 7 3/4" x 11 3/4" ad for More Ways to use Wesson Oil. This ad features "NEWS...for you from old New Orleans" and features a String Bean Excellente recipe that is claimed to be a favorite there. The headline in the middle of the ad claims that "Hot or Cold Vegetables need Wesson Oil" and there are two other pictures that tell a story of a lady coming back from New Orleans and thrilling her friends with her exploits there. At the first dinner with one friend though the friend served a Shrimp a la New Orleans recipe that she was going to impress her with. Her friend mentioned that she got this recipe, and others, from the Wesson Oil - Better Homes and Gardens recipe booklet that is offered in this ad.
March 1937
Better Homes & Gardens
1
$8.50
View Wesson 6

Black and white 5" x 11 1/2" ad for the well-known Wesson Oil Salad Bowl. The top headline starts off with "1, 2, 3 - and you have made the most popular summer dish" and it is "Cool - Healthful - Appetizing". There are three pictures that show how to make this delicacy. First, you decide what vegetables you would like to have and chop them up into bite size edibles. Then you mix the ingredients up with Wesson Oil, salt and pepper and a few others depending on what it is that you have chosen. The third picture warns that you should make this with Wesson Oil and not with anything else. There are two pictures near the bottom, one shows a husband saying "I'm too hot and tired to eat, dear". The other one is from after he is served the salad bowl. He is saying "Um-mm. This cool salad bowl makes me hungry for more". The bottom right side of the ad shows the one gallon container that this product was served in.
July 1938
Better Homes & Gardens
1
$8.50
View
Wesson 7

Full color 10" x 13" ad for this product as a Liquid Shortening. The ad talks about using this in Baking Recipes and has pictures of, along with recipes for, a Stir-N-Roll Apple Raisin Pie and a Marble Chiffon Cake. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 1951
Woman's Home Companion
1
$8.00
View Wesson 2

Full color 5" x 10 3/4" ad for America's Favorite Salad Oil. The ad has a picture of a bottle of Wesson being poured into a bowl with the headline telling you to "Give salads variety - the 1-minute Wesson way". There are also pictures of different selections and recipes for a Summer Salad Bowl, the Wesson 1-minute French Dressing, a Sea-Breeze Salad and Frosted Tomato.
May 1954
Woman's Day
1
$7.50
View Wesson 1

Full color 7 3/4" x 10 3/4" ad for their Oil and another tasty delicacy you can make with it. There is a picture of a delicate plate with a fork and a piece of Chiffon cake sitting on it and the headline says that "For famous 2-egg Chiffon...you need the delicacy of Wesson Oil". The text contains the recipe for this cake, called Lovelight, while talking about what using Wesson will do for your baking.
June 1956
Good Housekeeping
1
$7.50
View Wesson 2

Full color 9 3/4" x 13 1/2" ad that gives us another example of how Wesson Oil is "The Pure Vegetable Oil for Frying, Baking and Salads". In this ad we have pictured a Wesson Steak Au Poivre (Pepper Steak) and the directions on how to prepare it and cook it. This steak is shown below a big bowl of salad, a container of Wesson and a salt shaker. The ad says that you will get "Glorious eating...for better health through better nutrition". It then says that "Delicious steak and salad...with the wholesome bonus of Wesson, the pure vegetable oil, it's poly-unsaturated. Starting today - enjoy tempting meals prepared with Wesson...get the extra-good nutrition your family needs for good health. Wesson preserves vitamins in cooking - even helps us absorb more of certain vitamins. And Wesson itself is rich in Vitamin E".
March 21, 1960
Life magazine
1
$7.50
View
Wesson 8









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