Minute Rice Ads

These are just a small portion of the ads that we have for sale. None of these are reproductions, all are original. Most of these are large ads, larger than our scanner bed. Therefore the view shown on the page may not completely show the ad. They are placed in a plastic bag with a cardboard backboard for protection. Please e-mail us with your specific interests.


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DESCRIPTION
SOURCE
QTY.
PRICE
VIEW AD
PAYPAL
Full color 10" x 13" ad for their Pre-Cooked Boxes of Rice and some of the different things you can do with them. The ad headline introduces "Dream dishes - double quick!" and shows pictures with recipes for a Tangy Ham Roll-up, a Beef Porcupine and a Hot Diggedy Stew. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 1951
Woman's Home Companion
1
$8.00
View Minute Rice 1

Full color 10" x 13" ad that urges you to combine their Pre-Cooked Rice with some Hunt's Tomato Sauce. The headline calls it a "Revolutionary new recipe - Takes only 18 minutes! Spanish Rice Pronto" and claims to only use one pan with a cost of 9 cents per serving. The ad shows a plate filled to the edge with the result of the recipe that is plastered in the middle of the page. At the end of the recipe it suggests that you try adding your own favorites to create something that your family will ask for.
October 1952
McCall's
1
$8.00
View Hunts / Minute Rice

Full color 9 1/2" x 13 1/2" ad for "Pre-Cooked Minute Rice" which they claim is the "Perfect Rice Without Cooking". It says that all you have to do is "Just add to boiling water for perfect rice every time". There is an example of a meal with rice along with several other items and the rice is taking up half the plate and it does look good. It says that with this product there is "No washing! No rinsing! No draining! No steaming!" which pretty much takes away all the difficulties with rice. There is, at the bottom of the page, a recipe for a "Swell Summer Meal - Without Sweltering! Minute Rice with Smoked Tongue". I don't know about you but that does not sound good to me.
July 5, 1954
Life magazine
1
$8.00
View
Minute Rice 2

Full color 7 3/4" x 10 3/4" ad for their Long Grain White Rice. The ad has a picture of a delicious looking meal being spooned from a dish under the headline "Hearty Mardi Gras Dinner Only Minute Rice makes it...so delicious, so fast!". This ad contains the recipe for this enticing Creole dinner and gives descriptions on how to make it.
March 1959
Good Housekeeping
0
$7.50
View Minute Rice 16

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