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| Black and white 2 1/2" x 7 3/4" ad for their Worcestershire Sauce being endorsed by John Wayne. There is a picture of "The Duke" holding up a glass of tomato juice laced with this product and saying "It sure is a WOW - this tomato juice cocktail tastes like more!" The ad mentions his new movie The Flying Tigers and suggests that you also add salt and pepper to you tomato juice to get the best flavor. |
October 26, 1942 Life magazine |
1 |
$8.00 |
View Celeb Male 244 / French's ad |
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| Full color 9 1/2" x 13 1/2" ad for their Pure Prepared Mustard with some ways to help the wartime meals liven up. At the top of the page is a drawing of a character called Hot Dan the Mustard Man and he is asking "Lunchbox Happy? You bet they are! Hot Dan's Tips do the trick!". The ad contains recipes for Potato Salad and Deviled Eggs and shows a mother spreading French's Mustard on some mystery meat as her son claims that "Mom makes the best sandwiches in town!". At the bottom of the ad Hot Dan is reminding us to "Save Fats to help shorten the war. The need is desperate." |
January 31, 1944 Life magazine |
1 |
$8.00 |
View Frenchs 7 |
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| Full color 9 1/2" x 13" ad for their Pure Prepared Mustard. The ad has a large picture of a summertime table covered with a variety of tasty salads and other items but with the centerpiece of the picture being a plate filled with broiled frankfurters placed around a small bowl of French's Mustard. The ad headline over this picture says "Hot Dogs! with that extra flavor French's gives!" and the ad gives a recipe for a variation of what to use on your hot dog called Hot Dan's Salad Dressing. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
July 1950 McCall's |
0 |
$8.00 |
View French's 1 |
Temporarily |
| Full color 9" x 12" ad for their Pure Prepared Mustard. The headline claims that you can make the "Lunchbox Special...with that French's flavor!". The text offers "5 ways to add taste-thrill to lunch box meals with French's = the smoother, creamier mustard men prefer!". Below this challenging statement are five different ideas for making sandwiches that will be anything but ordinary and one of them is pictured in this ad. There is also a coupon for Hot Dan's FREE new recipe book "Dining Delights". |
August 1950 Better Homes & Gardens |
1 |
$8.00 |
View French's 8 |
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| Full color 5" x 13" ad for their Pure Prepared Mustard and another way to use it. There is a picture of a juicy Ham Steak on a serving tray with potatoess and the caption, above the recipe, claims that "French's Mustard flavors the Glaze".. |
September 1952 McCall's |
1 |
$8.00 |
View French's 9 |
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| Full color 7 1/2" x 11" ad for their Mustard and gives another unique way to use it. The ad headline states that "French's Mustard does something wonderful for Easter Ham" under a picture of a ham sitting on a dining room table that it is sharing with a jar of French's Mustard and some Easter candy. The ad has a recipe for baking a ham using several ingredients including French's Mustard. |
April 1954 Woman's Day |
1 |
$8.00 |
View French's 3 |
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| Full color 5" x 10 3/4" ad for their Mustard. The ad headline shouts that "French's Mustard does something wonderful for a Sandwich" under a picture of a toasted Grilled Cheese sandwich still in the frying pan next to an open jar of French's Mustard. The ad has a recipe for using their mustard to make these sandwiches just a little bit different. |
May 1954 Woman's Day |
1 |
$8.00 |
View French's 4 |
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| Full color 4 3/4" x 10 3/4" ad for their Mustard at the Barbecue. There is a picture of a wooden table topped with hamburgers and hot dogs, each lathered up from the bottle of French's Mustard that sits behind them. The headline promises that "French's Mustard does something wonderful for a Barbecue!" and the text suggests that you mix their product in with the ground beef when you are making your patties. |
June 1956 Good Housekeeping |
1 |
$7.50 |
View French's 5 |
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| Full color 9 1/2" x 13 1/2" ad for their Pure Prepared Mustard and how it "does something wonderful for Hamburgers!". The picture in the ad shows a small grill filled with hamburgers that are almost cooked and a pair of female hands holding a hamburger and using a plastic spoon to spread French's across the top. The text claims it is "Double-Creamed for richer flavor" and talks about how it will make your hamburgers "Super-Special". At the bottom of the ad it mentions the Hot Dan Mustard Spoon which I so disparingly referred to as "plastic" and offers it Free by writing into the company at the address given. |
July 30, 1956 Life magazine |
1 |
$7.50 |
View French's 6 |
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| Full color 10" x 14" ad for the wonderful taste of French's Mustard. In the picture shown in the ad there is a wooden carrying post sitting in the kitchen with four barbecued hamburgers sitting there along with three hot dogs and a bottle of French's Mustard. Those burgers and hot dogs look very good, plump burgers and tasty dogs. They only have applied mustard to one hamburger and one hot dog that I can tell. The headline claims that "French's Mustard does something wonderful for a barbecue". The text claims that this mustard is Double-Creamed, something that I have no idea what it means. It suggests that you mix 2 tablespoons in the meat for each pound that you are cooking. |
August 20, 1956 Life magazine |
1 |
$7.50 |
View Frenchs 10 |
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| Full color 9 3/4" x 13 3/4" ad for French's Pure Prepared Mustard. The top headline says that "It's the Season for Sauces. the reason they're so good - French's Mustard". Pictured in the ad are three different sauces: a Pineapple Mustard Sauce, Mustard Mayonnaise and Currant Mustard Sauce. Beneath the pictures of each of them, we have the ingredients necessary and the directions to make each of these. The bottom of the ad it says that "Only French's Mustard gives you such a way with sauces! Adds a light and tangy taste that titivates the tongue. Used sparingly or daringly, French's spicy flavor won't fade out in cooking, yet never overpowers. And creamy-smooth French's blends easily, quickly with other ingredients. So to give your holiday food a festive flair, use French's - the mustard more women buy than all others put together". |
December 17, 1956 Life magazine |
1 |
$8.00 |
View French's 11 |
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| Full color 9" x 12" ad for their Mustard. This ad talks about how you can use it "On Food" or "In Food". There is a picture of a platter of sliced meats with a bowl of French's Mustard next to it and the caption of "Platter flattery". Below this is a picture of an unusual looking bread and the caption calls it Mustard Bread and the ad contains a recipe that will allow you to surprise you family when you serve it. The ad headline reminds us that "No other mustard has French's light and lively flavor". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
August 1957 Better Homes & Gardens |
1 |
$7.50 |
View French's 2 |
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