Wartime Ads

These are just a small portion of the ads that we have for sale. None of these are reproductions, all are original. Most of these are large ads, larger than our scanner bed. Therefore the view shown on the page may not completely show the ad. They are placed in a plastic bag with a cardboard backboard for protection. Please e-mail us with your specific interests.


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During World War II most of the manufacturing companies, such as auto and appliance, were devoted to producing items for the war effort. The normal influx of new cars, stoves and other metal items ground to a halt. Food items, gasoline and other staples needed overseas were rationed at home. Therefore the advertising dollar for these major companies went to showing the consumer just what contribution they were making to help save the soldiers overseas. Keeping the company names in the eyes of the consumer so that when the war was over, gratitude would direct the purchase of new items. Additionally some ads were intended to help the consumer reduce loss and need for repair. Listed here are some of the ads from that time. They are very interesting and give one a slight feel for the sacrifices made by everyone during that time.
 
e-mail Vic with questions

BRAND
AD DESCRIPTION
SOURCE
QTY.
PRICE
VIEW AD
PAYPAL
Autocar
- Full color 9 1/2" x 12" ad with a picture of a Multiple-Gun Motor Carriage advancing on the enemy with it's 37mm anti-aircraft gun and .50 caliber machine guns blazing to protect the soldiers that are advancing with it. The ad headline calls it "Deadly". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 18, 1943
Life magazine
1
$4.50
View Wartime 50

Autocar Trucks
Full color 9 1/2" x 12 1/2" ad with a drawing of a Pacific Island jungle road filled with foot soldiers, a speeding motorcycle and a tanker truck. Flying overhead are U.S. bombers and lying by the side of the road is a bullet-riddle wing with a Rising Sun. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
2
$4.50
View Wartime 28

B. F. Goodrich
Black and white 9 1/2" x 13" ad has a photo of a tank being pulled onto the back of a heavy-duty trailer. The ad headline asks you to "Meet the dragon wagon" and the text explains how B. F. Goodrich had to develop a tire strong enough to hold a 30-ton General Sherman tank and haul it off the battlefield for repairs. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$5.00
View Wartime 30

Black & White
Black and white 5 1/4" x 13" ad for their Blended Scotch Whisky. The ad has the headline "Victory is 'in the Bag'!" and a picture that shows the two Scottie dogs the company uses picking up waste paper and putting it into a large bag. The ad text explains how important it is to recycle waste paper so it can be used for "containers for war weapons, medical and food supplies" and even goes as far as saying "Waste paper that's thrown away may cost the life of a soldier on a distant fighting front!". This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 28, 1944
Life magazine
1
$4.50
View Liquor / Wartime

Body by Fisher
Black and white 9 1/2" x 13" ad that has a photograph of a line of completed tanks rolling off the assembly lines. The ad headline describes this as being "on the One road that counts!" and at the bottom of the ad the "Body by Fisher" logo has the word "Body" crossed out and replaced with the word "Armanent". This ad is larger than my scanner bed so the outer edges of the ad do not show up in the scanned view.
October 26, 1942
Life magazine
1
$4.50
View Wartime 9

Body by Fisher
Full color 9 1/2" x 12" ad with a stirring drawing by Dean COrnwell of a soldier in uniform and a young Oriental boy standing and looking overhead at a low flying group of B-29 Superfortresses leaving for action. The ad headline calls them "Strictly Super" and talks about the different parts of this powerful plane that are contributed by Body by Fisher. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 2, 1945
Life magazine
1
$5.00
View Wartime 17

Boeing
Black and white 9 3/4" x 12" ad with a photo of a wartime assembly plant with a partially assembled fuselage of a Boeing Flying Fortress being craned over a floor full of similar works in progress. The ad headline calls it "Flight without Wings" and talks about some of the assembly line procedures used by Boeing. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.00
View Wartime 34

Boeing
Black and white 9 1/2" x 12" ad with a photo of a B-29 Superfortress from underneath that shows it;s twin bomb-bay doors open. The ad describes this as "Double trouble - for Japs" and describes the capabilities of this powerfull plane. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
July 9, 1945
Life magazine
1
$4.50
View Wartime 44

Brewing Industry
Black and white 9 1/2" x 12 1/2" ad that features a drawing of a smiling young soldier lying on his bunk reading a letter from home while a steam shovel sits parked outside his window and snow shoes are hanging from the wall. The ad headline reminds us that "Morale is a lot of little things" while the text of the ad explain how small pieces of home and normal activities can do so much to keep morale up. This ad is larger than my scanner bed so the outside edges of the ad do not show up in the scanned image.
October 26, 1942
Life magazine
1
$4.00
View Wartime 14

Buick
Black and white 9 1/2" x 12" ad has a drawing of an elderly lady reading a letter. The ad headline explains that "A Pilot's letter advises: 'Better fly Buick'" and talks about how her son, who flies Liberator bombers, feels so safe and secure in these planes powered by Buick. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 32

Californians, Inc.
Black and white 9 1/2" x 13" ad that tries to dissuade travelers from going to California, especially San Francisco, during World War II. The ad has a drawing of San Francisco harbor showing it lined with ships waiting to be loaded and cruising out heading for the Golden Gate Bridge. The ad headline says "Don't come to San Francisco NOW" and the ad talks about war workers as well as Army and Navy personnel filling the hotels and restaurants while industry works around the clock. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 28, 1944
Life magazine
1
$5.00
View Wartime 54

Camels
Full color 9" x 12" ad with a Submarine theme. The ad has a sailor who serves on a Sub and a lady who calibrates the gyroscopes on torpedoes and they are both relaxing with Camel cigarettes. The ad headline assures us that "You want Steady Nerves to launch a 'tin fish' or make one". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 5, 1942
Life magazine
1
$4.00
View Camels 10

Canada
Black and white 6 1/4" x 9 1/2" ad written shortly before the United States was brought into World War II. Canada, along with Britain, were fully involved and they were trying to keep their economy strong. This ad is to encourage Americans to continue to visit Canada. The main ad headline tells us that "Canada at War is still the greatest playground in the World. 14 Million Americans say so". Other text tells us that "It is just as easy to return to the United States as it is to enter Canada" and that "Your Canadian vacation will do double duty" by pumping money into their economy that will help them repay the U.S. for war supplies that are being bought.
April 1941
National Geographic
1
$4.50
View Travel 22

Chevrolet
Black and white 9" x 12" ad details their "Car Conservation Plan". It shows ways to make your cat, tires and every other mechanical part last so there will not be a need to replace anything. These methods will allow you to keep your car serving faithfully for the duration. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 1942
Better Homes and Gardens
1
$4.50
View Wartime 4

Chevrolet
Black and white 9 1/2" x 12 1/2" ad for an Armored Car that Chevrolet secretly built to help the Allied advance. The ad has a close-up photo of one in action and another photo of a train-load of these cars heading to action. The ad headline asks you to "Meet One of the Allies Secret Weapons. The Chevrolet-Built Armored Car. Instrument of Victory Extraordinary." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 30, 1944
Life magazine
1
$4.50
View Wartime 48

Chrysler
Black and white 9 3/4" x 12" ad has a photo of an assembly line where several groups of people are working on wing sections for the Navy dive bombers, the Helldiver. The ad headline says "Urgent! Said the Navy...so here they are" and talks about how there was a quick and urgent need for parts for this plane and how Chrysler jumped to the task. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 13, 1944
Life magazine
1
$4.50
View Wartime 24

Chrysler
Black and white 9 1/2" x 12" ad has a drawing that shows an iron-jawed sailor looking upward as Bofors guns blast away at invading Japanese fighter planes. The ad headline says that "Nelly gets another one!" and explains how Chrysler perfected a process called Superfinish which allowed quicker and more precise finishing of precision parts which has allowed more of these guns to be built. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 20

De Soto
Three color 9 1/2" x 13" ad has six photos of War workers E. H. Krug and his pretty daughter Dolores and how important a reliable car is to their wartime existance. The ad headline tells you to "Work with a wartime De Soto" and talks about how important it is to keep things inspected and repaired. This ad is larger than my scanner bed so the outer edges of the ad are not visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 31

Dodge
Black and white 9 1/2" x 12" ad with a drawing of a cloudy night on the ocean with a convoy of ships moving together toward their goal. The ad also has a large hand pointing the way and a headline that says "Safe Passage - Sight Unseen". The ad text talks about the Sperry Gyro-Compass which Dodge produced which helped ships by giving surer guidance and safer passage. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 36

Electric Boat Company
Full color 9 1/2" x 13" ad for the Submarines they were responsible for building during World War II. The ad has a picture, which was a copy of a lithograph they were sending out during the war, of one of their Submarines underwater shooting a torpedo. The ad, rather than talk about it's product, devoted most of the text to talking about the above-average men who volunteered for duty on equipment like this. The headline calls them the "Pride of the Fleet!" and encourages men that if you "Want ACTION? Sign on a Sub!". The ad also gives numbers of Japanese ships sunk at this time, probably sunk and damaged. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 28, 1944
Life magazine
1
$6.00
View Sub

Evans Products Company
Three color 9 1/2" x 12" ad has a large drawing of several soldiers lying in a fern covered forest shooting their machine gun which is attached to a short stand. The ad headline describes "Sturdy legs of steel for messengers of death" and describes these machine gun stands they produce before getting into a list of many of the other products they are contributing to the war effort. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 19

Gas
Black and white 9 1/2" x 12 1/2" ad features a drawing of a huge oven on the deck of a ship. One of the oven doors is open and three battleship gun barrels are sticking out. The ad headline informs us that "Battleship Turrets...baked like a Cake...with Gas!". The ad text describes how gas is used in the production of turrets, tanks, guns, planes, ships and shells. This ad is larger than the bed of my scanner so the edges of this ad are not visible in the scanned view.
October 26, 1942
Life magazine
1
$4.00
View Wartime 8

General Electric
Black and white 9 1/2" x 13" ad with a drawing of a mother working on making alterations to a coat worn by her sad looking little boy. The ad headline promises that "Bigger things are coming you way, Junior". The ad text explains to the young boy, and to the general public, that by accepting hand-me-downs now we will be able to accept the greatest hand-me-downs of them all, liberty and democracy. This ad is larger than my scanner bed so the outer edges of the ad are not visible in the scanned view.
October 26, 1942
Life magazine
1
$4.00
View Wartime 13

Green Giant
Full color 9 1/2" x 12 1/2" ad that tells you "How to Eat like a Patriot". The ad talks about the three cardinal rules of eating: Eat right foods, Share restricted foods and Waste no foods. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 7, 1944
Life magazine
1
$4.50
View Green Giant 7

International Harvester
Full color 9 1/2" x 13 1/2" ad with a drawing that shows soldiers just off of the front lines working to repair a tank for a return to battle. The ad headline tells us that "To keep the battle machines slugging Harvester men form maintenance battalion to serve the battle line". This ad is larger than my scanner bed so the outer edges of the ad are not visible in the scanned view.
October 26, 1942
Life magazine
0
$4.50
View Wartime 15

International Harvester
Full color 9 1/2" x 12" ad has a drawing of a determined farmer driving his Farmall through his fields. The ad headline explains that "He Drives a Weapon" and explains how difficult it was for the fewer number of farmers had to supply food for everyone working at home and overseas. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the wcanned view.
March 20, 1944
Life magazine
1
$5.00
View Wartime 21

International Harvester
Full color 9 1/2" x 12 1/2" ad has a drawing that is entitled Invasion. It shows a beachhead scene where a bulldozer is being unloaded along with other heavy equipment. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 22, 1944
Life magazine
1
$4.50
View Wartime 46

Interstate
Black and white 9 1/2" x 12" ad that mentions their new plane, the L-6. The ad has a picture of two people with binoculars looking at this plane flying overhead and the ad has the headline "Attention: Aircraft Spotters! There's a friendly stranger in the sky". The ad talks about it's use by the United States Navy and describes the speed with which they first built this plane and the other parts and equipment Interstate is contributing to the war effort. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 31, 1943
Life magazine
1
$4.00
View Wartime 49

Kodak
Full color 10" x 13 1/2" ad has a drawing of a duck in flight with bullet tracers going behind him and the question "What if the duck could shoot back?". The text talks about the Cine-Kodak Film and Magazine system that was being used to train our aerial gunners to shoot more effectively. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 22

Milwaukee Road
Three color 6 1/4" x 9 1/2" ad for railroad's importance during the war. The ad has a drawing of German Soldiers reacting with panic as explosions go on around them. The ad headline claims the damage is "...compliments of Milwaukee Road 'white coal'" and explains that white coal is the electricity that is used so that oil can be saved to be used by bombers.
November 1943
National Geographic
1
$4.50
View Railroad / Wartime

Milwaukee Road
Three color 6 1/4" x 9 1/2" ad that talks about the importance of Railroad Stations to the small towns of America. The ad has a drawing of a small dog seen among the lower legs of a group of people waiting on the train station platform for an arriving train. The ad headline calls him "The 'pup' that meets all trains" and talks about the 'goodbye's' and the 'welcome home's' that are shared in places such as this.
July 1944
National Geographic
1
$4.50
View Railroad / Wartime

Mobilgas
Full color 9 3/4" x 14" ad has a photo of a Mobil gas station attendant putting gas into a car as he talks with two men standing by. The ad headline claims that "You'll Ride on Flying Horsepower After Victory". The ad text discusses how Mobil has built new refineries for the War-Effort and after the fighting is done they will be able to provide High-Octane fuel for the American public. This ad is larger than my scanner bed so the outer edges of the ad will not appear in the scanned view.
March 20, 1944
Life magazine
1
$4.00
View Service Station 9

Nash-Kelvinator
Full color 10" x 12 1/2" ad has a drawing of several soldiers carrying a wounded soldier through a Pacific Island scene. The ad headline says that you "Can't keep a good man down...". The text reads about the thoughts of a Marine who was wounded in an attack. He then thinks about "My America" and what he is fighting for. Some if the text mentions what items Nash-Kelvinator is making in it's war effort. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 1944
McCall's
1
$4.50
View Wartime 1

New York Central Railroad
Black and white 9 1/2" x 13" ad has a drawing of a young boy holding his school books and standing next to his dog on a small hilltop as they wave to a passing freight train. The ad headline describes the scene as "A boy on a hill-top" and the text tells a story of this young boy turning twenty-one on December 7, 1941 and is now serving overseas. His father, a railroad man, vows to do everything in his power to keep the supplies on schedule until his son returns to his job on the railroad. This ad is larger than the bed on my scanner so the edges of the ad are not visible in the scanned image.
October 26, 1942
Life magazine
1
$4.50
View Wartime 7

Norge Household Appliances
Full color 10" x 12 1/2" ad with a drawing of a husband and wife in their kitchen looking at the spot where their refigerator should be. Instead the spot is filled with a twin gun turret and a soldier. The ad headline informs the reader that "This is how a NEW 1943 NORGE would look in your kitchen". The ad text describes the abilities of this item built with the metal that was available because new refigerators are not being built.. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
June 1943
Ladies Home Journal
1
$4.50
View Wartime 3

North American Aviation
Full color 9 1/2" x 12 1/2" ad with a painting by Reynold Besswell of a P-51 Mustang in the air with an enemy plame spiralling out of control in the background with flames burning on the right wing. The ad headline let's us know that "Mustangs Raise Hell in Heavens". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 13, 1944
Life magazine
2
$5.00
View Wartime 23

Oldsmobile
Full color 9 1/2" x 13" ad for more of the efforts that Oldsmobile is investing in the war effort. This ad talks about the cannons and shells that have been produced and successfully fired at the enemy. The ad has a picture of the Official Insigne of the 500th Fighter-Bomber Squadron U.S. Army Air Force which is of a young man in a red and white striped shirt and blue shorts holding his nose as he dives toward the water while holding a bomb in his hand. The ad headline says "Sky-Diver with Bombs and Cannon!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
September 4, 1944
Life magazine
1
$5.00
View Oldsmobile / Wartime


Oldsmobile
Full color 9 1/2" x 13" ad for the Hydra-Matic Drive Automatic Trasnsmission. There is a large drawing of an M-24 Tank Built by Cadillac in action in a European town destroyed by warfare and a smaller drawing of a Blue Oldsmobile being driven in peacetime America. The ad headline lets us know that "Hydra-Matic Stands Up! in the Toughest Wartime Driving". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 2, 1945
Life magazine
1
$4.50
View Wartime 18

Oldsmobile
Full color 9 1/2" x 13" ad for another of the products that Oldsmobile is supplying our armed forces. The ad headline calls it "Mine Sweeping - with heavy artillery!" and the ad has a sequence of drawings that show retreating German soldiers planting land mines in the area that the Allied soldiers will soon occupy. Before the Allied soldiers advance though they will lay a barrage of 105 mm shells in the area that are designed to cause these mines to explode safely before the troops come into contact with them. The text mentions that Oldsmobile is producing these and other rockets, cannons and shells. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 30, 1945
Life magazine
1
$4.50
View Wartime 52

Oldsmobile
Full color 9 1/2" x 13" ad with a copy of the Official Insigne of a Navy Dive-Bombing Squadron, the Hell-Razor squadron. The ad text describes how Oldsmobile is building the 20mm. automatic aircraft cannon used in these planes, cannons for other applications as well as heavy caliber shell and aircraft rockets. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
July 9, 1945
Life magazine
1
$5.00
View Wartime 43

Pabst
Full color 9 1/2" x 12 1/2" ad is one of their Blue Ribbon Town series and features the Shopper of Blue Ribbon Town. The ad contains verses that give a slight indication of how difficult it was for women who worked in the War Plants and still took care of their families. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
September 20, 1943
Life magazine
1
$4.50
View Pabst 28

Packard
Full color 9 3/4" x 13" ad for the Packard built engines. There is a drawing of a fighter strafing an enemy train and a small drawing of the five types of aircraft that use the Packard built Rolls-Royce engines and the two boats that use Packard built Marine engines. The ad headline claims that these engines are "Built to Forget...that's why it will be long remembered. Ask the man who flies one." This ad is larger than my scanner bed so the outer edges of the ad will not visible in the scanned view.
April 2, 1945
Life magazine
1
$4.50
View Wartime 16

Pepsodent
Black and white 9 1/2" x 12" ad for their Tooth Powder and Tooth Paste. The ad has seven different photos that give advice on how to "not waste" tooth products and warning you of potential shortages. The ad headline warns you to "Keep your smile bright...but Don't Waste Pepsodent". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
November 16, 1942
Life magazine
1
$4.50
View Dental 14

Philco
Black and white 9 1/2" x 12" ad has a photo of a U.S. Navy blimp flying over a convoy of ships crossing the Atlantic. The ad headline says "Fighting Today...To Give You Greater Joys Tomorrow!" and the text talks about how valuable their radio equipment has been in thwarting the enemy submarine threat. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 29

Plymouth
Three color 9 1/2" x 13 1/2" ad has a photo of a wartime assembly plant with several men and one woman working on, what looks like, the undercarriage of an airplane. The ad has the headline torn out of a newspaper stating that "Plymouth Builds Great Cars" and contains the statement that it was "True Yesterday - In Trust for Tomorrow:. This ad is larger than my scanner bed so the outer edges will not be visible in the scanned view.
January 31, 1944
Life magazine
1
$4.50
View Wartime 25

Plymouth
Black and white 9 1/2" x 13" ad has a drawing of a foot soldier smiling as he carries his rifle over his shoulder. The ad calls him, and all of the other soldiers, "The mightiest weapon of war" and the ad talks about some of the items that Plymouth is helping to build for the war effort. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
September 4, 1944
Life magazine
1
$4.50
View Plymouth / Wartime

Pontiac
Three color 9 1/2" x 12" ad that talks about the Oerlikon 20 mm anti-aircraft cannons that were one of the items that Pontiac produced during the war. The ad has a drawing of what you would see if you were looking through the gun sights of one of these guns at the planes that you were responsible for protecting your ship from. The ad headline gives the slogan that was used by Pontiac during the war, "Pontiac - Building Fast and Building Well...for Liberty". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
December 20, 1943
Life magazine
1
$4.50
View Wartime 53

Pontiac
Three color 9 1/2" x 12 1/2" ad with the headline "While building these...Pontiac Reports...on the Record of Pontiac Motors...On the Record of Our Dealer Organization". There are drawings of six different types of wartime products that Pontiac is building to help America win the war. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
January 31, 1944
Life magazine
1
$4.50
View Wartime 26

Pullman-Standard
Three color 9 3/4" x 13 3/4" ad that is devoted to the preparation for war. The ad headline, over a drawing of a tank and fighter planes, is "Speeding Production to preserve the 'American Way'" and the ad text discusses the types of products that are being produced by Pullman-Standard. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
July 28, 1941
Life magazine
1
$4.50
View Wartime 42

Royal
Black and white 9 1/2" x 12" ad that has a drawing of a policeman running toward a man who is working on his typewriter with a handsaw and other incorrect tools. The ad text talks about how important each and every typewriter is to the war effort and how important it is to have them working correctly. This ad is larger than my scanner bed so the outer edges of the ad will not be vislble in the scanned view.
May 31, 1943
Life magazine
1
$5.00
View Office Machine 15

Sergeant's Dog Medicines
Full color 9 1/2" x 12 1/2" ad that features a very cute painting done by Lynn Bogue Hunt of a sad looking spaniel looking over a fence and has an ad headline saying "I can wait". The ad text describes the thoughts of this animal as he watched his owner leaving without him because "this year it's a different kind of hunting season-the biggest one there ever was, I guess". This ad is larger than my scanner bed so the edges of the ad do not show up on the scanned view.
October 26, 1942
Life magazine
1
$5.00
View Wartime 10

Shell
Full color 9 1/2" x 13" ad has a drawing of three Navy planes working together to sink a sub. The drawing, which is labeled as the 'Fifth in a series of advertisements', shows two Wildcats strafing the decks to clear them of antaircraft gunners while the Avenger prepares to come in a drop depth charges. The ad headline describes this as "One, Two, Three and out goes he". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 37

Stokely's
Full color 9 1/2" x 13" ad that shows three glasses of Stokely's Tomato Juice being raised and a headline proclaims "A Toast...to Freedom". The text discusses how this juice is being supplied to our "Fighting Forces" and is recomended for everyone to keep them "Fighting Fit". This ad is larger than my scanner bed so the outer edges of the ad are not visible in the scanned view.
October 26, 1942
Life magazine
1
$4.50
View Wartime 11

Studebaker
Full color 10" x 13" ad has a drawing of a cloud covered sky with several Flying Fortresses. The ad headline informs us that "Swarms of Flying Fortresses fly on Studebaker-built Cyclone engines". There is a smaller drawing of Army trucks built by Studebaker. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 24, 1943
Life magazine
1
$4.50
View Wartime 2

Texaco
Full color 10" x 13" ad that shows a young man trying to carry a rifle, uniform, boots, knife, canteen and all the other items that have been issued to a soldier just entering the Army. The ad headline explains that "I'm fighting for my right to boo the Dodgers!". He explains that he loves baseball and the Dodgers but he loves even more the right to choose and practice what he does like. The text continues by mentioning some of the chemicals that The Texas Company is producing to contribute to the war effort. This ad is larger than my scanner bed so the outer edges of the ad are not visible in the scanned image.
October 26, 1942
Life magazine
1
$4.50
View Wartime 12

Texaco
Full color 10" x 13 1/2" ad for one of the Wartime Efforts made by this company. The ad has a picture of a large drop of oil with a tire in the middle of it. The ad headline proclaims "Miracle...in Texas" and the ad discusses how Texaco is producing Synthetic Rubber to help the victory effort. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
January 31, 1944
Life magazine
1
$4.50
View Wartime 27 / Texaco

Thompson Products, Inc.
Full color 9 1/2" x 12" ad has a drawing that is showing what an American sub captain would see as he looks through his periscope as a Japanese destroyer chases him after he has torpedoed three other destroyers. The ad headline is "Third down...and One to go" and the ad talks about how the workers at their plants "have some 'part' - a vital part -in every land, sea, and air action against the enemy". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.00
View Wartime 33

United States Rubber Company
Black and white 9 3/4" x 12 1/2" ad that describes the "bullet-sealing fuel cells" they have designed for use in our war planes. The ad headline lets us know that this is being done so "that men may Live to build a better world". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 13, 1944
Life magazine
1
$4.50
View Wartime 41

United States Rubber Company
Black and white 9 1/2" x 13" ad that explains how Thread has a different use during wartime. The ad has a picture of an older lady in 1941 working with Bedspread Yarn. Lying on top of her project is a belt of machine gun bullets that curves across the ad past a machine gunner in an airplane. The ad headline refers to "The thread that reached the sky" and explains how the Textile Division of U.S. Rubber was formed to provide things like thread and other fabrics for the war effort. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 30, 1945
Life magazine
1
$4.00
View Wartime 51

War Bonds
Black and white 9 1/2" x 12 1/2" ad with a photo of a somber Bob Hope asking people to avoid buying non-essential items and to buy and hold all the War Bonds they can afford. The headline quote has Bob saying that if you do otherwise, "It doesn't make sense, folks". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
July 9, 1945
Life magazine
1
$4.50
View Bob Hope 6

War Production Board
Black and white 9 1/2" x 13 1/2" ad that was to inform the public about the need to recycle during World War II. The ad headline says this is a "Quiz on Junk" and has many pieces of information about what household items will convert to what battleground needs. It describes the network that scrap travels through to become useful. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 17, 1942
Life magazine
1
$4.50
View Wartime 47

Western
Full color 9 1/2" x 13" ad for their World Champion Ammunition. In the foreground of this picture is a soldier lying prone on the ground sighting in preparation to firing his rifle and the background of the picture is a laughing young boy holding his rifle as rabbits run away from him. The ad headline says that "Now, He shoots for Freedom" and the ad explains that all of the experience that young boys got shooting their guns with Western Ammunition is now helping them perform as soldiers and fight for Freedom. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 13, 1944
Life magazine
1
$4.50
View Wartime 38

Western Electric
Full color 9 1/2" x 13" ad with a drawing by Paul Rabut that shows an Army Field Headquarters with a staff officer sitting outside with a phone to his ear and a terrain map spread out in front of him. This ad is listed as No. 10 of a series, General Staff. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 20, 1944
Life magazine
1
$4.50
View Wartime 35

Western Electric
Full color 9 1/2" x 13" wartime ad that shows how the Western Electric products are being used by the Navy. The ad has a copy of a painting entitled Air Defense - South Pacific that is done by U.S. Navy Combat Artist Dwight Shepler that shows a battleship defending itself against attacking planes. The ad headline is "Nerve Systems for Battle Wagons" and the text goes into some detail about the systems that were in use for communications within the ship. At the bottom of the ad is a sideview schematic of a typical battleship that illustrates the communication layout. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
September 4, 1944
Life magazine
1
$5.00
View Telephone / Wartime

Western Electric
Full color 9 1/2" x 12" ad with a drawing by Paul Rabut that shows an artilleryman using his switchboard and talking on his telephone as they fire away at unseen targets. This drawing is No. 14 of a series, Field Artillery and the ad mentions that each time a Long Tom is fired it costs $37.78. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
January 22, 1945
Life magazine
1
$4.50
View Wartime 45

Westinghouse
Black and white 9" x 12 1/2" ad has a large drawing of a shipyard where a winch is lowering a shaft onto the deck of an aircraft carrier. The ad headline describes the action as "How to turn a hull into a hornet's nest". The ad text describes many of the ways that the expertise of Westinghouse is helping to make our aircraft carriers better. This ad is larger than my scanner bed so the outside edges of the ad are not visible in the scanned view.
October 26, 1942
Life magazine
1
$4.00
View War Time 5









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