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Full color 10" x 14" ad with the headline that assures us that "Discriminating People Prefer Herbert Tareyton". The picture in the ad has a picture of a golf course that is on the shore and the man who is being notarized is Mr. Townsend Brown II. The ad tells about his history and his likes and the fact that Herbert Tareyton cigarettes are chosen "because they pay no more for this better cigarette". Mention is made about their Cork Tip and, it is said, "There's something about them you'll like". |
June 5, 1950 Life magazine |
1 |
$8.00 |
View Tareyton 62 |
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Full color 9 1/2" x 13" ad has a photo of young debutante Miss Natasha Boissevain in a pink dress sitting on a curved stairway surrounded by three
young men in tuxedos. The ad has the normal headline stating that "Discriminating people prefer Herbert Tareyton". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 20, 1950 Life magazine |
1 |
$8.00 |
View Tareyton 28 |
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Full color 10" x 13" ad for Herbert Tareyton cigarettes shows Mrs. Charles Evans Hughes, III, described as a "lovely member of New York society", standing at a banquet table while she smokes a cigarette. This attractive lady is wearing a dark suit and hat with white gloves and holds a white fur in the hand that is not holding the Tareyton. The ad headline assures us that only "Discriminating People Prefer Herbert Tareyton" and that "There's Something About Them You'll Like". Pictured in the ad is an opened pack of this product with a drawing of a man in tux and a top hat standing next to it. |
January 22, 1951 Life magazine |
2 |
$8.00 |
View Tareyton 8 |
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Full color 9 1/2" x 12 1/2" ad has a photo of Mr. Gwynn Robinson standing in a snow-covered scene holding up a pair of snow-shoes while behind him others are unloading a dog sled from the airplane they have just arrived on. The ad headline assures us that only "Discriminating people prefer Herbert Tareyton". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 19, 1951 Life magazine |
1 |
$8.00 |
View Tareyton 24 |
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Full color 9 1/4" x 12" ad with a photo of Mrs. Robert P. Gibb wearing riding clothes and standing and waiting in front of her stables as a man stands behind her with several horses for her to choose from. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April 16, 1951 Life magazine |
1 |
$8.00 |
View Tareyton 22 |
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Full color 9 1/2" x 13" ad with a drawing of Miss Barbara Cromwell of Baltimore standing in a pink bridesmaid dress by a lake as the bride and groom walk behind her. The ad has the familiar headline "Discriminating People Prefer Herbert Tareyton". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 25, 1951 Life magazine |
1 |
$8.00 |
View Tareyton 20 |
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Full color 10" x 13" ad for Herbert Tareyton cigarettes shows Mrs. R. Stuyvesant Pierrepont, Jr. walking her two dogs on her estate. Ad headline claims that only "Discriminating People Prefer Herbert Tareyton". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
October 8, 1951 Life magazine |
0 |
$8.00 |
View Tareyton 5 |
Temporarily |
Herbert Tareyton - Full color 10" x 13" ad shows a lady, Mrs. Robert H. Case, getting off of a passenger plane as the pilot stands with arms crossed at the top of the stairs. The ad headline promises that only "Discriminating people prefer Herbert Tareyton". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April & May 19, 1952 Life magazine |
2 |
$8.00 |
View Tareyton 9 |
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Full color 9 1/2" x 13 1/2" ad for the Herbert Tareyton Modern Size Cork Tip Cigarettes. The ad has a picture of a smiling Miss Diane Bultnick, who is described as a charming young socialite and sailing enthusiast, sitting in the back of a sailboat on a day that has brought her boat and many others out to the water. The ad caption has her saying "I like Herbert Tareyton for its cork tip, extra length and wonderfully mild tobacco". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
August 11, 1952 Life magazine |
1 |
$8.00 |
View Tareyton 48 |
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Full color 9 1/2" x 13" ad for their Herbert Tareyton Cigarettes with the Cork Tip. There is a picture of a man in a brown three-piece suit standing on his estate holding a lit Tareyton while his sleek, red sports car is parked behind him and his matching Boxer dogs lie obediently at his feet. The caption identifies him as Mr. Warwick Fay Neville who it calls a "popular young New York socialite" and gives his positive opinion of this cigarette. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
September 15, 1952 Life magazine |
1 |
$8.00 |
View Tareyton 56 |
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Full color 9 3/4" by 13" ad for the ad that proclaims that "Discriminating People Prefer Herbert Tareyton". The ad has a picture of Mrs. Elizabeth Cromwell Bosley standing clad in her riding clothes with men on horses and a lot of Beagles waiting in the background. There is also a picture of a pack of these cigarettes, the Cork Tip, Modern Size drawn in the ad with a drawing of a man standing next to this picture. The last words in the ad are that "There's Something About Them You'll Like" |
October 20, 1952 Life magazine |
1 |
$8.00 | View Tareyton 7 |
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Full color 9 1/2" x 13" ad has a photo of Mrs. Thomas R. Burns of New York and Easthampton wearing a pink dress standing in her garden which has a pink metal table with a glass top and a white and pink umbrella. This ad has the familiar headline "Discriminating People Prefer Herbert Tareyton". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 22, 1953 Life magazine |
1 |
$8.00 |
View Tareyton 21 |
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Full color 9 1/2" x 13" ad has a photo of Miss Dorothea McGill Scott who is called an "attractive young member of Richmond, Virginia society" standing on a clay tennis court holding two rackets. The ad headline tells us that "Discriminating people prefer Herbert Tareyton" and the promise is made that "There's something about them you'll like". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
August 17, 1953 Life magazine |
2 |
$8.00 |
View Tareyton 17 |
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Full color 10" x 13 1/2" ad for their Cork Tip Modern Size Cigarette. There is a picture of Mr. J. Bond Rogers, described as a New York socialite, winter sports enthusiast and veteran of the Armed Services standing on a frozen lake with a heavy brown coat on and his gloved hands holding his lit Tareyton while an ice boat sails across the ice behind him. The headline says that "Discriminating people prefer Herbert Tareyton...with the genuine cork tip to protect the lips". The text talks about the "genuine cork tip thaat stays clean and firm, that won't stick to or tear your lips" and about the modern, king size. |
February 22, 1954 Life magazine |
1 |
$8.00 |
View Tareyton 58 |
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Full color 9 1/2" x 13" ad has a photo of Mrs. William H. Pell standing on a small bluff overlooking the ocean with a very nice house in the background. The ad headline claims that "Discriminating people prefer Herbert Tareyton...with the genuine cork tip to protect the lips". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
July 19, 1954 Life magazine |
0 |
$8.00 |
View Tareyton 23 |
Temporarily |
Full color 9 1/2" x 13" ad for their Filter Tip Modern Size Cigarettes. The ad shows a pack of their cigarettes and a picture of a lady enjoying the Tareyton she is smoking. The ad headline shouts "Filter Tip Tareyton with the New Selective Filter gives you real filtration and smoking satisfaction". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 7, 1955 Life magazine |
1 |
$8.00 |
View Tareyton 40 |
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Full color 9 1/2" x 13" ad has a drawing of a couple sitting at a table on a patio overlooking a lake that is filled with sailboats taking advantage of a strong wind. The ad headline claims that Tareyton "Draws free as a breeze...". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 27, 1955 Life magazine |
1 |
$8.00 |
View Tareyton 19 |
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Full color 9 1/2" x 13" ad for the cigarette with the Activated Charcoal Filtration. The ad has a picture that shows a couple sitting high in the stands during a football game. As the referee signals a touchdown down on the field these two people are paying more attention to each other and to the Tareyton Cigarettes they are smoking. The ad headline makes the claim that "Filter Tip Tareyton with the Pearl-Gray Activated Charcoal Filter can't be beat for true tobacco taste!" This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
October 17, 1955 Life magazine |
0 |
$8.00 |
View Tareyton 39 |
Temporarily |
Black and white 9 1/2" x 14" ad for their Filter Tip Modern Size Cigarettes. There is a picture of a man wearing a dark suit facing away from the camera who has turned back and is looking at the readers while holding a lit Tareyton near his lips and the headline claims that "Mildness Makes the Difference". The text begins by saying that "Day after day, Tareyton mildness makes a wonderful difference in your smoking!" and the rest of the text describes the continual quality built in, pack after pack. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 18, 1957 Life magazine |
1 |
$7.50 |
View Tareyton 55 |
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Black and white 10" x 14" ad for their Filter Tip Modern Size Cigarettes. This ad is like another one from the year 1957 with the difference being that there is a lady wearing a dark coat holding a cigarette in her left hand facing away from the camera but turning her head back to stare with a sinister look at the reader. The headline assures us that "Mildness makes the Difference" and the text talks about having consistant fresh, clean, wide-awake taste because "You get a filter that really filters". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 18, 1957 Life magazine |
1 |
$7.50 |
View Tareyton 57 |
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Black and white 9 3/4" x 14" ad has a photo of a lady with a smile on her face as she holds her cigarette close to her mouth. The ad headline asks the question "Know something Tareyton taught me?" and answers it with the statement "Mildness makes the Difference". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
January 13, 1958 Life magazine |
1 |
$7.50 |
View Tareyton 18 |
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Full color 10" x 13" ad shows a large hand with a cigarette in front of a cabin cruiser coming toward the camera. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. | September 22, 1958 Life magazine |
1 |
$7.50 | View Tareyton 2 |
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Full color 10" x 13" ad shows the large cigarette wielding hand in front of sports cars parked by the side of the road. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. | October 20, 1958 Life magazine |
1 |
$7.50 | View Tareyton 3 |
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Full color 10" x 13" ad shows a large hand with a cigarette in front of a skier coming down a snow covered slope | January 19, 1959 Life magazine |
1 |
$7.50 | View Tareyton 1 |
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Full color 9 3/4" x 13 3/4" ad for Tareyton Dual Filter Cigarettes. At the top of this ad it shows a man and a woman pausing from their day of swimming as the man, with a set of goggles pulled up on his head, is lighting the Tareyton cigarette for his lady-friend, as the ad says to "Get the real thing in mildness...in fine tobacco taste! Tareyton's remarkable Dual Filter delivers more than just high filtration. It brings out the best in fine tobacco tase - as no single filter can!". The ad then shows a faraway picture of the previous scene of the man lighting the cigarette for the woman. This picture is taken through the hand holding a lit Tarayton cigarette and the picture says that "The Tareyton Ring Marks The Real Thing!" as it ends right at the ring around the Dual Filter on the cigarette. There is a box in the lower right-hand corner that says "Here's Why Tareyton's Dual-Filter filters as no single filter can! 1. It combines an efficient pure white outer filter...2. with a unique inner filter of ACTIVATED CHARCOAL...which has been definitely proved to make the smoke of a cigarette milder and smoother". |
August 31, 1959 Life magazine |
1 |
$7.50 |
View Tareyton 75 |
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Full color 9 1/2" x 13 1/2" ad for the cigarette with the Dual Filter. The ad has a picture of two men standing and talking as the man with an unusual instrument around his neck holds up one of his Tareyton cigarettes and demonstrates the extra length by holding out two of his fingers. The ad headline claims that the "Dual Filter does it! Filters as no single filter can...for mild, full flavor!" and the text gives specific details about How the Dual Filter does it. . |
January 16, 1960 Saturday Evening Post & January 25, 1960 Life magazine |
2 |
$7.50 |
View Tareyton 53 |
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Full color 9 1/2" x 13 1/2" ad that calls attention to the Dual Filter in every Tareyton. Against a green background we see a male hand holding up a Tareyton with the paper pulled away from the Dual Filter and the other hand with two fingers pointing toward the cigarette. The headline says the "Dual Filter Does It!" and a box in the green portion of the ad talks about the "unique inner filter of ACTIVATED CHARCOAL" and the "effecient pure white outer filter". It claims that these two "Filters as no single finter can...for mild, full flavor!". The ad also has a picture of an opened pack of this product and claims they are available for a "Popular Filter Price". |
February 22, 1960 Life magazine |
1 |
$7.50 |
View Tareyton 60 |
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Full color 9 1/2" x 13" ad that tells us how the Tareyton cigarettes "Dual filter does it!". In the picture of an evening party attended by people who are dressed in suits and fancy dresses the two people at the front of the ad are smoking Tareyton cigarettes. The man has his cigarette lit and the woman is holding the two fingers out on her right hand in the signal that was popular at that time. The ad says that it "Filters as no single filter can...for mild, full flavor! Tareyton's remarkable Dual Filter delivers more than high filtration. It brings out the best of the best tobaccos...the mildness and fine tobacco taste that pay off in pleasure. Pick up a Tareyton pack or carton - you'll see". There is a bit that shows how the "Dual Filter does it", a bit that shows how they managed to put two filters into the space of one. |
March 21, 1960 Life magazine |
1 |
$7.50 |
View Tareyton 68 |
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Full color 9 1/2" x 12 1/2" ad has a photo of a couple that has been skin-diving and are standing on the beach behind a curved piece of driftwood. The ad headline claims that the "Dual Filter does it!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
May 7, 1960 Saturday Evening Post |
2 |
$7.50 |
View Tareyton 27 |
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Full color 9 1/2" x 12 1/2" ad with a nautical viewpoint. The ad has a photo taken through a boat's porthole. Next to the porthole is a pack of Tareyton and a lit one burns in the ash tray as a moving boat is seen through the porthole. The ad headline says "Dual Filter does it!" and "Filters for flavor as no single filter can". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
July 2, 1960 Saturday Evening Post |
1 |
$7.50 |
View Tareyton 31 |
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Full color 9 1/2" x 13 1/2" ad for their Dual Filter Cigarettes. There is a picture of a couple fly-fishing on a roaring river on a fairly cloudless day. The headline says "Filters for flavor - finest flavor by far!" and reminds us that "Tareyton has the taste - Dual Filter does it". In the foreground of the picture is an opened pack of Tareyton next to some flies that will be used soon and a single Tareyton cigarette lying on its side while the caption explains that "The Tareyton ring marks the real thing!". The text in the ad explains "Here's How the Dual Filter does it" with words and by unwrapping the end of the cigarette. |
October 3, 1960 Life magazine |
2 |
$7.50 |
View Tareyton 61 |
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Full color 9 1/2" x 12 1/2" ad for their Dual Filter Cigarettes. The ad has a picture of a couple who have wandered to the end of a narrow dock that extends over a body of rippling blue water. The man, wearing a pink sport coat, is holding a pack of Tareyton cigarettes and is pulling one out to light. The ad headline calls it "Filters for flavor - finest flavor by far!" and the ad explains "how the Dual Filter does it!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
December 6, 1960 Look magazine |
1 |
$7.50 |
View Tareyton 46 |
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Full color 10" x 13" ad shows a man and a woman walking their horses out of the woods as they enjoy their cigarettes. The ad headline claims that "Tareyton delivers the flavor...Dual Filter does it". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 17, 1961 Life magazine |
2 |
$7.50 |
View Tareyton 10 |
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Fll color 10" x 13" ad that assures us that "Tareyton delivers the flavor...Dual Filter does it!" The picture has a male hand holding up an opened pack of Tareyton cigarettes while, behind that, is a small lake in the woods with a couple sitting in a canoe, the man fishing while the woman mans the oar. There is small writing that says "The Tareyton ring marks the real thing!" and larger that says that "Here's one filter cigarette that's really different". They explain it by saying "The difference is this: Tareyton's Dual Filter gives you a unique inner filter of ACTIVATED CHARCOAL, definitely proved to make the taste of a cigarette mild and smooth. It works together with a pure white outer filter - to balance elements in the smoke". |
April 14, 1961 Life magazine |
1 |
$7.50 |
View Tareyton 67 |
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Full color 9 1/2" x 12" ad for their cigarettes with a Dual Filter. There is a photo of a very attractive red-haired lady wearing a straw hat and being offered a Tareyton cigarette from a gentleman standing off-camera. The ad headline promises that Tareyton delivers the flavor...Dual Filter does it!" and there is a drawing that shows just how this filter is put together. The text talks about the Activated Charcoal which will give you "the best taste of the best tobaccos". |
July 28, 1961 Life magazine & August 15, 1961 Look magazine |
2 |
$7.50 |
View Tareyton 26 |
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Full color 9 1/2" x 13" ad for their Dual Filter Cigarettes. This ad has a Bowling theme with a large picture of a man, holding a cigarette between his lips, who holds a bowling ball to his chest in preparation to beginning his approach. There is a smaller photo that shows him from behind watching the ball that he has just thrown streaking down the lane. The ad headline claims that "Tareyton delivers the Flavor". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
January 12, 1962 Life magazine & February 27, 1962 Look magazine |
3 |
$7.50 |
View Tareyton 42 |
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Full color 9 1/2" x 12 1/2" ad with a Hockey theme. The ad has a tall picture of a hockey player skating with the puck at the end of his stick and another picture of a man, in hockey jersey, lighting up a Tareyton after practice. The ad headline assures us that "Tareyton delivers the flavor! Dual Filter does it!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 23, 1962 Life magazine |
1 |
$7.50 |
View Tareyton 43 |
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Full color 9 1/2" x 13" ad for their Dual Filter Cigarette. The ad has a photo of a man playing a game of Tennis on a grass court and another, close-up photo of a man holding a tennis racket tight to his chest as he stands there with a white towel around his neck while puffing away on a Tareyton. The ad headline assures the readers that "Tareyton delivers the flavor" and claims that you can see and taste the difference. |
March 10, 1962 Sat. Eve. Post & March 23, 1962 Life magazine |
2 |
$7.50 |
View Tareyton 41 |
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Full color 10" x 13" ad with another one of those ladies just touching their lips with a Tareyton cigarette. This lady has brown hair and her eyes are locked on the reader. The ad headline is asking "Hungry for flavor? Tareyton's got it!". The headline just below that says"Flavor you never thought you'd get from any filter cigarette!". The next text reads "If you're hungry for flavor, Tareyton's got plenty - and it's plenty good!". They also bring in the Dual Filter to bring out the best of those choice tobaccos. |
May 22, 1962 Look magazine |
1 |
$7.50 |
View Tareyton 66 |
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Full color 9 1/2" x 12" ad for their Dual Filter Cigarettes. The ad has a picture of a lady with red-hair (naturally) which is partially covered by a pink scarf holding up a lit Tareyton as she looks seriously into the camera. The ad headline has her asking and answering "Hungry for flavor? Tareyton's got it!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
July 31, 1962 Look magazine |
1 |
$7.50 |
View Tareyton 49 |
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Full color 9 1/2" x 12 1/2" ad for their cigarettes with the Dual Filter. This ad has a picture of an attractive lady with red hair, of course, holding a lit Tareyton cigarette close to her smiling lips. The caption on the picture asks "Hungry for flavor? Tareyton's got it!" and the ad headline calls it "Flavor you never thought you'd get from any filter cigarette!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 20, 1962 Look magazine |
1 |
$7.50 |
View Tareyton 45 |
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Full color 9 1/2" x 13" ad for this Dual Filter Cigarette with plenty of Flavor. The ad has a picture of an attractive lady with red hair taking a cigarette from a pack of Tareyton that is floating in front of her. The ad headline asks "Hungry for flavor? Tareyton's got it! Flavor you never thought you'd get from any filter cigarette!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April 23, 1963 Look magazine |
1 |
$7.50 |
View Tareyton 44 |
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Full color 9 1/2" x 13" ad for the Filter cigarette with flavor. The ad has, what else, an attractive lady with red-hair holding a lit Tareyton close to her lips as she stares smilingly into the camera. The ad headline asks if you are "Hungry for flavor?" and responds that "Tareyton's got it!" and claims that it has "Flavor you never thought you'd get from any filter cigarette!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 7, 1963 Life magazine |
2 |
$7.50 |
View Tareyton 51 |
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Full color 10" x 13" ad showing a man with a black eye saying "Us Tareyton smokers would rather fight than switch". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. | October 11, 1963 Life magazine |
1 |
$7.50 | View Tareyton 4 |
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Full color 10" x 13 1/2" ad that shows another example of a person who would rather fight than switch. There is a picture of a wide-eyed lady with red-hair and a shiner under her left eye while she holds her lit Tareyton in her right hand. The headline asks you to "Join the Unswitchables" and suggests that you "Get the filter that made Activated Charcoal famous - and the taste that makes Tareyton sokers so aggressively loyal". It shows the Dual-Filter with the white filter for clean taste and the charcoal filter for smooth taste. |
March 24, 1964 Look magazine |
1 |
$7.50 |
View Tareyton 59 |
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Full color 9 1/2" x 13" ad for their cigarettes with the Activated Charcoal Filter. The ad has a picture of a man with red hair, smiling as he clenches his Tareyton between his lips and shows off his blackened left eye. The ad headline reminds us that "Us Tareyton smokers would rather fight than switch!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 12, 1964 Life magazine |
2 |
$7.50 |
View Tareyton 37 |
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Full color 9 1/4" x 12" ad for the cigarette with the Activated Charcoal Filter. The ad has a photo of a police officer in uniform, smiling as his lips purse on his Tareyton cigarette. His left eye is blackened and the statement "Us Tareyton smokers would rather fight than switch!" stands proud on the ad. You are urged to "Join the Unswitchables. Get the charcoal filter with the taste worth fighting for". Other items brought to attention in the ad are the fact that "There's a difference you can see in the filter" and the fact that "It makes a difference you can taste in the smoke". |
July 17, 1964 & August 14, 1964 Life magazine |
3 |
$7.50 |
View Tareyton 33 |
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Full color 7 3/4" x 10 1/2" ad shows a smiling lady with shiner under her left eye. The ad headline has that familiar refrain, "Us Tareyton smokers would rather fight than switch". |
September 1964 Playboy |
0 |
$7.50 |
View Tareyton 11 |
Temporarily |
Full color 9 1/2" x 12" ad for the cigarettes with the Activated Charcoal Filter that is good enough to fight for. The ad has a picture of a lady with dark hair who is holding a lit Tareyton in her hand as she displays the shiner under her right eye and the look on grim determination on her face. She is a perfect symbol for the headline "Us Tareyton smokers would rather fight than switch" and the ad talks about how the filter with Activated Charcoal makes all the difference. The ad states that those of you who smoke Tareyton are referred to as The Unswitchables. |
September 18, 1964 Life magazine |
3 |
$7.50 |
View Tareyton 50 |
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Full color 9" x 12" ad with a photo of a smiling man wearing a red hard hat, a black eye and a cigarette behind his ear. The ad headline is the familiar "Us Tareyton smokers would rather fight than switch!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 20, 1964 Life magazine |
2 |
$7.50 |
View Tareyton 16 |
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Full color 9 1/2" x 12" ad has a photo of a balding, full-faced man with a black eye smoking a Tareyton cigarette. As expected, the ad headline informs us that "Us Tareyton smokers would rather fight than switch". Below the picture the ad says that you should "Join the Unswitchables. Get the filter cigarette with the taste worth fighting for". It then tells us that "Tareyton has a white outer tip...and an inner section of charcoal. Together, they actually improve the flavor of Tareyton's fine tobaccos". |
February 26, 1965 Life magazine |
2 |
$7.50 |
View Tareyton 25 |
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Full color 9 1/2" x 12" ad with a photo of two ladies, probably twins, with red hair and a black eye each, holding a lit Tareyton cigarette as they hold their heads together under the headline "Us Tareyton smokers would rather fight than switch!". The ad challenges the readers to "Join the Unswitchables. Get the filter cigarette with the taste worth fighting for!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April 20, 1965 Look magazine |
3 |
$7.50 |
View Tareyton 15 |
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Full color 9 1/2" x 12" ad has a man with a cigarette in his mouth and wearing a gray sweatshirt with the message "Us Tareyton smokers would rather fight than switch!". This ad is larger than my scanner bed so the outer edges of the ad will not appear in the scanned view. |
June 15, 1965 Look magazine |
1 |
$7.50 |
View Tareyton 14 |
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Full color 9 1/2" x 13" ad with a photo of a matronly lady wearing a hat and fox stole and holding a lit cigarette in her black gloved hand. She is smiling even though her right eye has been blackened as the ad headline has the familiar claim that "Us Tareyton smokers would rather fight than switch!". It then asks you to "Join the Unswitchables. Get the filter cigarette with the taste worth fighting for!" and there is a picture of a Tareyton with the paper split so the reader can see the two-stage filter tip. |
July 2, 1965 & August 6, 1965 Life magazine |
2 |
$7.50 |
View Tareyton 29 |
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Full color 10" x 13" ad for their Filter Cigarettes. The ad shows a man with his wooden dummy and, while the man has a Tareyton between his lips, the dummy is saying "Us Tareyton smokers would rather fight than switch". Both of these individuals have a blackened right eye which indicates that they must taste so good that even being made of wood is not enough to keep a person from smoking one. The text mentions the white outer tip of the filter with an inner section of charcoal. |
August 27 & September 10, 1965 Life magazine |
2 |
$7.50 |
View Tareyton 6 |
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Full color 9 1/2" x 12" ad for their Filter Cigarettes. This ad has a photo of a determined looking lady with a red scarf over her brunette hair that doesn't quite prevent the reader from seeing her blackened left eye. The ad headline has her thinking "Us Tareyton smokers would rather fight than switch!" and urges you to "Join the Unswitchables. Get the filter cigarette with the taste worth fighting for!" |
October 29, 1965 Life magazine & November 16, 1965 Look magazine |
3 |
$7.50 |
View Tareyton 30 |
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Full color 9 1/2" x 12 1/2" ad for the Filter Cigarette with Taste. The ad has a picture of a lady wearing a straw hat and smoking a tareyton cigarette. She has the hat pulled low on her head so that it covers her eyes but there are a set of eyes, one blackened, done in felt on the brim of her hat. The ad headline claims that "Us Tareyton smokers would rather fight than switch" and the ad text calls it "the filter cigarette with the taste worth fighting for!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
May 3, 1966 Look magazine |
1 |
$7.50 |
View Tareyton 54 |
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Full color 10" x 13" ad shows a side view of a man with his left eye blackened putting a cigarette still in a pack of Tareyton to his lips. The ad headline has the familiar refrain "Us Tareyton smokers would rather fight than switch!" as he stares ahead with red hair brushed back over the mouth that has dislodged two cigarettes from the pack.. |
October 28, 1966 Life magazine & December 27, 1966 Look magazine |
2 |
$7.50 |
View Tareyton 13 |
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Full color 9 1/2" x 12" ad has a picture of a smiling man with a very black left eye who is holding his pack of Tareyton close to the camera. The ad headline asks "What gives Tareyton the taste worth fighting for?" and goes into a discussion about the charcoal tip. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 21, 1967 Look magazine |
1 |
$7.50 |
View Tareyton 32 |
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Full color 10" x 13" ad that again wonders "What gives Tareyton the taste worth fighting for?" Pictured in the ad is a couple with black eyes and wearing Tareyton sweatshirts enjoying their cigarettes with smug smiles. The text explains that the Charcoal Tip is what actually "improves the taste of Tareyton's fine tobacco" and urges you to "Join the Unswitchables". |
March 31 & April 28, 1967 Life magazine |
2 |
$7.50 |
View Tareyton 12 |
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Full color 9 1/2" x 13" ad that wants you to know just how good the filter is on Tareyton's cigarettes. The photo in the ad is unusual, a male is shown holding a cigarette and he is holding a Tareyton filter to the base of it. As he is pinching the filter and cigarette together, he has tied a string around his fingers and the two halves of the cigarette to try and hold it together. The headline, before the picture, says that "You could put Tareyton's charcoal filter on your cigarette, you'd have a better cigarette" and after the picture it reminds us, "But not as good as a Tareyton". At the bottom of the ad there is a picture of a man sheepishly standing there with a Tareyton cigarette in his hand and a shiner under his left eye saying "That's why us Tareyton smoker would rather fight than switch". |
June 14, 1968 Life magazine |
1 |
$7.50 |
View Tareyton 69 |
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Black and white 8" x 11" ad that is for Tareyton 100's and Tareyton King Size cigarettes. This is a smaller version and one done in black and white format of the one in the previous ad. The ad shows a man whose fingers are tangled up in string that goes up and around the filter of a Tareyton Cigarette and the headline says that "If you could put Tareyton's charcoal filter on your cigarette, you'd have a better cigarette" and after the picture it finishes "But not as good as a Tareyton". There is a picture at the bottom of the ad of a smiling man who is sporting a black eye on his left eye and he is saying "That's why us Tareyton smokers would rather fight than switch!". |
July 1968 Playboy |
1 |
$7.50 |
View Tareyton 73 |
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Black and white 8" x 11" ad that is showing a different way to attach a charcoal filter to a Tareyton 100 cigarette. In this ad they are trying to attach one by placing a torn off one to the end of a cigarette and attaching it with a sleeve with a zipper as the photo is labeled "If you could put Tareyton's charcoal filter on your cigarette, you'd have a better cigarette. But not as good as a Tareyton". There is a supremely confident man with a blackened left eye sitting there smoking a Tareyton and saying "That's why us Tareyton smokers would rather fight than switch!". |
November 1968 Playboy |
1 |
$7.00 |
View Tareyton 71 |
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Full color 7 3/4" x 11" ad with the headline that states that "Here's something no smoker should be without" and this is for Tareyton 100's and Tareyton cigarettes. What the headline is saying is to "Put Tareyton's charcoal filter on your cigarette, and you'll have a better cigarette. Tareyton's activated charcoal scrubs the smoke to smooth the taste the way no white filter can". There is a man in a jacket at the bottom of the ad with a black eye (left side) and he's saying "That's why us Tareyton smokers would rather fight than switch!" |
May 1970 Playboy |
1 |
$7.00 |
View Tareyton 70 |
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Full color 9 1/2" x 12 1/2" ad that talks about their Charcoal Filters. The ad has a picture of a man who has turned his head to look into the camera so the public can see his black eye. There is a small cutaway view of the Activated Charcoal Filter under the words "That's why us Tareyton smokers would rather fight than switch". The top 60% of the ad is a series of red and black lines with the words "Tareyton is better" in the black lines and "Charcoal is why" in the red. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 26, 1971 Life magazine |
1 |
$7.00 |
View Tareyton 52 |
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Full color 9 3/4" x 12 1/2" ad that is to advertise the Tareyton Filters and the Tareyton 100's Filter Cigarettes. This ad shows a water dispenser hooked up to a water faucet and the ad headline says that you can "Filter for better taste the Tareyton way with activated charcoal". The text at the top of the ad says that we can "Enjoy better tasting tap water with an activated charcoal water filter. Get this $12.99 value water filter for just $5.00 and two Tareyton wrappers". It then gives the information on where to send you check to access this product. The text at the bottom of the page, next to the drawings of the two different products they were selling, says that you should "Enjoy the mild taste of Tareyton with the Activated Chzarcoal Filter. King Size or 100's". |
October 1, 1971 Life magazine |
1 |
$7.50 |
View Tareyton 74 |
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Full color 7 1/4" x 10 1/2" ad that talks about the "charcoal filtering" these cigarettes provide. There is a drawing of a charcoal water filter in a kitchen faucet and a drawing of a pack of Tareyton 100's. The headline over the water filter claims "This charcoal filter gives you better tasting water." and the headline over the pack of cigarettes claims "This charcoal filter gives you better tasting cigarettes." |
May 1972 & September 1972 Playboy |
2 |
$7.00 |
View Tareyton 34 |
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Full color 7 1/4" x 10 1/2" ad for their Tareyton 100's. The ad has a photo of an attractive lady holding her cigarette as she smiles in spite of her left eye being blackened. The ad headline reminds that "Us Tareyton smokers would rather fight than switch!" |
September 1973 Playboy |
1 |
$7.00 |
View Tareyton 35 |
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Full color 7 1/4" x 10 1/4" ad that talks about the charcoal filtering and has a photo of a lady with a black eye. The ad headline says that "Tareyton goes low-tar one better." |
March 1977 Playboy |
1 |
$7.00 |
View Tareyton 36 |
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Full color 8" x 11" ad for the Tareyton Lights which are advertised as being the "New low-tar with that Tareyton plus: Flavor improved by charcoal". The ad says that "The U.S. Environmental Protection Agency reports that charcoal is the best available method for filtering water. It's also used to mellow the taste of the finest bourbons. Plain white filters remove taste. Tareyton's charcoal filter actually improves flavor. That's why Tareyton goes low-tar one better". The ad seems very confusing. It mentions there is "Only 8 mg." but it doesn't really say "of what". And there is a box that says "Warning: The Surgeon General has determined that Cigarette Smoking is dangerous to your health". |
June 1977 Playboy |
1 |
$7.00 |
View Tareyton 72 |
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Full color 7 1/4" x 10 1/2" ad for their Low Tar Lights and their Low Tar Menthol cigarettes. The ad has side-by-side pictures of packs of these cigarettes. The Lights are shown against a black background and include the claim that these cigarettes have "Flavor improved by charcoal filtration". The Low Tar Menthol cigarette pack is shown against a green background and contains the claim that it has "Flavor improved by dual filtration". |
November 7, 1977 Sports Illustrated |
1 |
$7.00 |
View Tareyton 47 |
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Three color 7 1/2" x 10 1/2" ad for their Tareyton Lights. The ad has a picture that shows a pack of Tareyton Lights standing next to an opened pack of Tareyton Long Lights. The ad headline claims that "No other low tar equals Tareyton Lights' taste because no other low tar has Tareyton's charcoal filtration". |
May 1978 Playboy |
1 |
$7.00 |
View Tareyton 38 |
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