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| Three color 7 3/4" x 11 3/4" ad that talks about How and Why the New Texaco Motor Oil is so free from impurities. There is a picture of a somber farmer driving his tractor and the headline claimed that "He solved a problem for the Oil Refiner". It turns out that Furfural which is found in oats, corn, wheat, cotton seed and sugar cane can be added to oil and becomes a perfect cleanser. The text describes what happens to an engine which is running with oil that is full of impurities and how much of a better job of lubrication this New Texaco Motor Oil, priced at only 25 cents a quart, will do for your tractor or your automobile. The ad also indicates that Texaco was sponsoring Eddie Cantor every Sunday night on Columbia Network. |
March 1937 Better Homes & Gardens |
1 |
$8.50 |
View Texaco Oil |
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| Black and white 7 1/2" x 11 3/4" ad for their Modern Oil. The ad has a picture taken at the gas pump of a Texaco station. The driver of the car parked at the pump and the attendant are both standing by the rear of the car, leaning toward each other as if sharing a secret. The attendant is pointing toward the can of Havoline Oil that he is holding in his hand and he tells the customer "For that modern motor, you want this modern oil...It's distilled". |
July 1937 Better Homes & Gardens |
1 |
$8.50 |
View Havoline 1 |
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| Full color 9 1/2" x 13" ad for this motor oil available from Texaco Dealers in all 48 States. The ad has a drawing of Boston Red Sox star Ted Williams swinging his custom made bat at a pitch. The ad headline informs us that his bat and this oil are "Custom-Made to give you Best Performance Best Protection". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
August 14, 1950 Life magazine |
1 |
$8.00 |
View Williams / Havoline |
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| Full color 9 1/2" x 13" ad that lets everyone know that some very important people use the Havoline Super Premium oil. There is a picture of a State Police officer standing sternly looking at the camera and, in his mirrored sunglasses, The sign for a Texaco gas station is clearly visible, The headline claims that "We gave the police protection" and the text claims that "50 State Police cars rode a total of 2.3 million miles, trouble-free, on Havoline Super Premium All Temperature Motor Oil". It assures us that this oil is designed for cars that are driven hard so shouldn't you be using it in yours, just to play it safe. |
October 13, 1972 Life magazine |
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$7.00 |
View Havoline 2 |
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