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| I.W. Harper |
Full color 9 3/4" x 13 3/4" ad for I.W. Harper Kentucky Straight Bourbon Whiskey. The ad has a drawing of a man reaching up to a countertop to get a full bottle of I.W. Harper and, the only words that the ad says are "The Height Of Quality Within Your Reach. I.W. Harper. The Gold Medal Whiskey". |
October 28, 1940 Life magazine |
1 |
$8.50 |
View Liquor 1249 |
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| I.W. Harper |
Three color 5" x 13" ad for their Kentucky Straight Bourbon Whiskey. The ad has a picture of a male hand reaching up to the top shelf to get a bottle of what is described as "The Height of Quality" and "The Gold Medal Whiskey". |
May 5, 1941 Life magazine |
1 |
$8.00 |
View Liquor 527 |
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| I.W. Harper |
Full color 9 1/2" x 13 1/2" ad that talks about how "our distilleries are devoted to the production of alcohol for war use by the government" instead of the blatant usage of their I.W. Harper Kentucky Straight Bourbon Whiskey. Boy, I may stand corrected on that one. The ad has a picture of Mr. I.W. Harper bending over slightly and tipping his hat as he is saying "...may I urge you to hold on to all the War Bonds you buy". The ad tells us that it is "Distilled in peace time and Bottled in Bond under the supervision of the U.S. Government" and they claim that "It's always a pleasure. I.W. Harper since 1812. The gold medal whiskey". |
May 29, 1944 Life magazine |
1 |
$8.00 |
View Liquor 1126 |
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| I.W. Harper |
Full color 9 1/2" x 12" ad for their Kentucky Straight Bourbon Whiskey. The ad has a picture of their Medallion Decanter that was available with a gift carton to give as a gift to those who you really cared about. The ad headline sings that it is "Holiday time...and the giving is easy". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
December 6, 1960 Look magazine |
1 |
$7.50 |
View Liquor 574 |
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| I. W. Harper |
Full color 9 1/2" x 12 1/2" ad for their two different versions of Kentucky Straight Bourbon Whiskey. The ad has a picture that shows two of their current bottles in front of a selection of empty older bottles that have been used since 1872. The ad headline claims that "Bottles have changed...but never the quality of I.W. Harper". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
May 8, 1962 Look magazine |
1 |
$7.50 |
View Liquor 557 |
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| I.W. Harper |
Full color 9 3/4" x 13" ad for their I.W. Harper Bottled in Bond Kentucky Bourbon. This is a very handsome ad, showing their unique bottle just in front of their Christmas Package that they were selling at this time of year. The caption for this ad says "What a handsome way to give pleasure" and, just under the photo, it says that there is "No extra charge for "Heritage" Gift Decanter and festive wraps. Bottled in Bond in ivory gift wrap, mellow Gold Medal Bourbon available in gold". The caption at the bottom of the ad simply says that "In this brilliant Holiday Decanter and elegant gift wrap...the Prized Kentucky Bourbon! I.W. Harper". |
December 3, 1963 Look magazine |
1 |
$7.50 |
View Liquor 1224 |
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| I. W. Harper |
Full color 9" x 12 1/2" ad that shows a variety of bottles and containers that have been used over the years for holding I. W. Harper with the words that "Bottles have changed...but never the quality of I. W. Harper since 1812". There are about 16 different containers shown here, most of them are unique and out-of-the ordinary, and they all seem to be empty, except for the two newer bottles in the front. The caption at the bottom of the ad gives the approximate date and a description of what the bottles were called. |
November 6, 1964 Life magazine |
1 |
$7.50 |
View Liquor 1071 |
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| I. W. Harper |
Full color 10" x 13" ad for the "Prized Holiday Gift in 110 Countries Around The World", a bottle of I. W. Harper Bourbon. There is a picture of a bottle of this Bourbon with an example of the shipping box and they are placed inside of a circle of flags of many of the countries around the world. You are urged to "Give I. W. Harper Bottled in Bond...prized among nations, prized among friends. Classic Diplomat decanter and gold-embossed carton with our compliments". |
December 27, 1966 Look magazine |
1 |
$7.50 |
View Liquor 929 |
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| I. W. Harper |
Full color 8" x 11" ad that offers two gifts to you, one is I. W. Harper mellow Gold Medal Bourbon and the other is I. W. Harper Bottled in Bond. The picture in the ad is just showing a bottle of the I. W. Harper Gold Medal kind but there is another box that is unmarked. Next to the marked bottle is a glass that is almost empty. The ad headline starts off by saying that "I. W. Harper has a gift for making friends". It then describes the two bottles by saying that "Both in crystal-cut decanters and holiday cartons with our compliments! Tapered, year round bottle also available in festive cartons. Same prized I. W. Harper quality in all, of course". It gives a price of $6.25 for a Fifth. |
January 1969 Playboy |
1 |
$7.50 |
View Liquor 1017 |
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| I. W. Harper |
Full color 7 3/4" x 10 3/4" ad for their Kentucky Straight Bourbon Whiskey. The ad has a picture of a full bottle of this product next to a top hat with the headline "Meet the man who makes an honest bourbon - but with manners". The text admits that Bourbon came out of the hill country, honest but unmannered, but explains that I. W. Harper wanted to make an aristocratic Bourbon. It gives a few of the general methods that he used and claims that the numerous medals this product has received indicates that he has met with some success. |
April 1970 Playboy |
1 |
$7.50 |
View Liquor 860 |
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| Imperial |
Full color 9 1/2" x 12" ad has a drawing by Albert Staehle of a dog, cat, rooster and a red fox all hanging to the top of a dog house that is floating through a flooded town. The ad headline calls the scene "This job of making things do" and contains text referring to the need of sharing during wartime. This ad is larger than my scanner bed so the outer edges of the ad will not appear in the scanned view. |
March 13, 1944 Life magazine |
1 |
$8.50 |
View Liquor 183 / Staehle |
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| Imperial |
Full color 9 1/2" x 12 1/2" ad with a drawing by Albert Staehle of a group of baby ducklings trying to swim away from an approaching fish. The ad headline claims that "That's not cricket, brother". This is a wartime ad that contains text that talks about the need for rationing. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April 10, 1944 Life magazine |
1 |
$8.50 |
View Liquor 210 / Staehle |
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| Imperial |
Full color 10" x 13 1/2" ad that has an interesting cartoon entitled "Why no one can play wolf". It takes place in the out of doors on a small plain with a fast moving river falling in the background. A bear cub is checking out a fish that he may have caught or just appeared in the grass for him to eat. But his attention has been attracted to a large wolf that is walking out of the brush. This was during World War II and there was a lot of "need" when it got around to food. The ad talks about the times of "full and plenty" and how this is not such a time. It says that there is "a scarcity of needed things and a vital reason for rationing". They talk about the shortage of alcohol products due to the reduced amount of alcohol that has been devoted to liquid refreshments. |
May 8, 1944 Life magazine |
1 |
$8.50 |
View Liquor 980 |
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| Imperial | Full color 10" x 13" ad has a drawing by Albert Staehle of a fox and a bird attempting to share a bowl of food. Ad is a wartime attempt to encourage sharing and is entitled "No more One-way banquets". This ad is larger than my scanner bed so the outer edges of the ad are not visible in the scanned view. |
September 18, 1944 Life magazine |
1 |
$8.50 |
View Liquor 18 / Staehle |
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| Imperial |
Full color 9 1/2" x 13" ad for their Hiram Walker's Blended Whiskey. The ad has a copy of a painting by Lawrence Beall Smith of the distillery and is entitled "Registering the Barrels of Aged Whiskey". The ad shows two men marking the barrels while a man in a suit keeps track of all the information. The ad headline assures us that "88 years at fine whiskey-making makes this whiskey good". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
May 6, 1946 Life magazine |
1 |
$8.00 |
View Liquor 512 |
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| Imperial |
Full color 9 1/2" x 13 1/2" ad for this 86 proof Blended Whiskey made by Hiram Walker. There is an interesting drawing by Fred Ludekens of charred oak barrels being rolled into the rackhouse in Peoria to begin the process of distilling and then aging. The text talks a little bit about the process and reminds us that they have been making good whiskey for 89 years. The headline tells us that "It;s good to know! Imperial is made by Hiram Walker". |
June 30, 1947 Life magazine |
1 |
$8.00 |
View Liquor 762 |
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| Imperial |
Full color 9 1/2" x 13" ad for their Blended Whiskey from Hiram Walker. The ad has four drawings by Albert Dorne that show Christmas as it was in the 1800's. The ad ends with the sentiment "Just tell the man you want Imperial". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1950 Life magazine |
1 |
$8.50 |
View Liquor 454 / Dorne |
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| Imperial |
Full color 9 1/2" x 13" ad for their Hiram Walker Blended Whiskey with a four-frame story drawn by Albert Dorne. The storyline shows four men from about the time this product was first distilled paying croquet and singing a commercial. The words start "When Grandpa's cronies gathered 'round to roll 'em through the wicket -" then "A mellow, friendly tasting drink was voted just the ticket -". As the ball strikes the post it goes "If you'd like old-time taste like that there's one sure way to pick it -" then the men all stand together and harmonize "Just tell the man you want Imperial". A large mention is made of the fact that "Hiram Walker's 92 years at fine whiskey-making makes Imperial good!". |
July 24, 1950 Life magazine |
1 |
$8.50 |
View Liquor 776 / Dorne ad |
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| Imperial |
Full color 9 1/2" x 13 1/2" ad has a four-panel set of drawings done by Albert Dorne. The ad shows several men sitting around an old-time stock ticker watching with joy the results coming out. A telegraph delivery man comes in with more good news and they all sing and toast by saying "Just tell the man you want Imperial!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
September 11, 1950 Life magazine |
1 |
$8.50 |
View Liquor 331 / Dorne |
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| Imperial |
Full color 9 1/4" x 12 1/2" ad with four drawings that illustrate how things were in the old days, when Imperial was first being made. The ad starts out with the headline "Oh, transportation wasn't fast,-". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April 16, 1951 Life magazine |
1 |
$8.00 |
View Liquor 237 |
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| Imperial |
Black and white 9 1/2" x 13 3/4" ad for Imperial Blended Whiskey. This ad shows five gentlemen sitting around a small table outside of some kind of fancy gettogether. These men are all wearing suits and the table they are surrounding has three different bottles of whiskey on it, the one that is the most obvious is a bottle of Imperial. The ad headline says that "Five Winning Golfers Close The Season". Then, the text tells us that "You don't have to see the scorecards to know that these golfers are among the season's winners. Because, like you and your friends, the main prizes these men play for are relaxation and companionship. Here they're prolonging the fellowship of their last day on the links with an after-game drink of a remarkably good whiskey called Imperial. Hiram Walker makes Imperial so smooth and good that people like you have made it one of America's very largest selling Whiskies. Try Imperial, won't you - next time you order whiskey?". |
September 22, 1952 Life magazine |
1 |
$8.00 |
View Liquor 1272 |
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| Imperial |
Black and white 10" x 14" ad with a photo of a group of men cooking clams by the side of a large lake and the headline tells you that "You're 3,000 miles from the Ritz". There are six men, that I see, in this photo and they are dressed warmly and sitting around a campfire working on cooking clams. Conveniently located, in the center of the picture, is a bottle of Hiram Walker's Imperial Blended Whiskey with the label facing towards the camera. The ad says that if we "Join this clambake and you're far away from gleaming linen and silver, and bustling waiters. For this crowd knows how to prove that simple pleasures are best. Here, the proof consists of clams fresh-steamed over the embers of a driftwood fire, friendly talk and warming drinks of a smooth and mellow whiskey called Imperial. This whiskey is made from Hiram Walker - made with so much care and skill that Imperial is always mild, always remarkably good-tasting. So many people - people like you - prefer Imperial that it has become one of the very largest selling whiskies in America. Isn't that convincing proof of Imperial's excellence?" |
October 20, 1952 Life magazine |
1 |
$8.00 |
View Liquor 1081 |
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| Imperial |
Full color 10" x 14" ad for this Hiram Walker Blended Whiskey. The ad has a drawing of a serious-faced court tennis champion Pierre Etchebaster lifting up a filled glass. This ad has the familiar headline "Man, this is whiskey!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
October 25, 1954 Life magazine |
1 |
$8.00 |
View Liquor 341 |
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| Imperial |
Full color 10" x 14" ad for this Hiram Walker Blended Whiskey. The ad has a drawing of water skier Brude Parker holding a filled drink as he stands with a smile on his face. The ad has the familiar headline "Man, this is whiskey!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 20, 1955 Life magazine |
1 |
$8.00 |
View Liquor 340 |
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| Imperial |
Black and white 9 3/4" x 14" ad for Imperial Blended Whiskey from Hiram Walker. This is a very simple ad, showing a man in a suit with his raincoat folded over his arm, with his briefcase sitting beside him on the floor, reading the Wall Street Journal as he looks over his shoulder at the bartender who is pouring him a drink, from a bottle of Imperial, just to make sure everything is going well. The ad tells us that "Knowledgeable people say Imperial - and they say it every time". |
November 5, 1956 Life magazine |
1 |
$7.50 |
View Liquor 1273 |
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| Imperial |
Full color 10" x 14" ad that is for Imperial Blended Whiskey From Hiram Walker. This attractive ad shows several gift-wrapped boxes that, just could, contain a bottle of Imperial Blended Whiskey. In fact, the one that isn't wrapped, is a bottle of this product. In fact, the headline says that now you would receive it "Now gift wrapped in glittering foil!". The ad claims that "This year Hiram Walker brings you the whiskey you'd choose for yourself, gift-wrapped so luxuriously it has received the Fashion Academy Award. You'll find Imperial at your liquor store now in the gay, striped foil wrapping shown here. Ready to give at no extra cost". |
December 17, 1956 Life magazine |
1 |
$8.00 |
View Liquor 1211 |
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| Imperial |
Black and white 9 1/2" x 13" ad for their Blended Whiskey from Hiram Walker. The ad has a picture, from behind, of a old buckboard being slowly driven across a large dry field by two men and a woman who have a rifle tossed into the back and a case of Imperial tightly secured to the top of a suitcase. The ad headline reminds us that "Knowledgeable people buy Imperial and they buy it by the case". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 10, 1959 Look magazine |
1 |
$7.50 |
View Liquor 572 |
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| Imperial |
Black and white 9 3/4" x 14" ad that is for their Imperial Blended Whiskey. This ad shows a picture of a dealer bringing a case of Imperial Whiskey to the antique automobile being driven by an old man in an overcoat and with goggles on his head. The man is smiling as he accepts the case to put into the rear of his vehicle. The headline in this ad says simply that "Knowledgeable people buy Imperial and they buy it by the case". Wise words but they may be carrying it to an extreme. |
March 14, 1960 Life magazine |
1 |
$7.50 |
View Liquor 1256 |
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| Imperial |
Black and white 9 1/2" x 13 1/2" ad for this Whiskey by Hiram Walker. The ad has a photo of an older couple who are having a picnic on a large, lonely sandy beach. Another man has just driven his beach wagon to them and a delivery of a case of Imperial is taking place. While the man is helping to unload the whiskey his wife is using the seat of the cart to empty the sand from her shoes. The ad headline tells us that "Knowledgeable people buy Imperial and they buy it buy the case". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
August 1, 1960 Life magazine |
1 |
$7.50 |
View Liquor 381 |
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| Imperial |
Black and white 9 1/2" x 13 1/2" ad for their 86 Proof Blended Whiskey from Hiram Walker. The ad shows an elderly pair being friendly with each other in the elevator of a many-storied building. The man is in a uniform and is holding a case of Imperial Whiskey by Hiram Walker and he is smiling at the lady dressed in a maid's uniform who is holding a silver bowl as she stands next to the panel to choose the floor you wish to stop at. The headline could be a statement or it could be the opening line by this suave gentleman but it says "Knowledgeable people drink Imperial. It's a matter of taste (and value).". |
October 3, 1960 Life magazine |
2 |
$7.50 |
View Liquor 767 |
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| Imperial |
Black and white 10" x 13 1/2" ad with an interesting picture of what must happen to people who deliverImperial Whiskey by Hiram Walker. In this ad there is a delivery man holding a case of Imperial Whiskey on his shoulder as he stands in a kitchen where a cook is dutifully working on preparing dinner. The oven is open but the man has spotted two delicious pies on the counter and he is drawn to one of them. His hand is near the side of it and he has raised his finger as the woman sees him and is madly reaching out for his hand. The ad says that "Knowledgeable people drink Imperial. It's a matter of taste (and value)". |
November 10, 1961 Life magazine |
1 |
$7.50 |
View Liquor 1055 |
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| Imperial |
Black and white 9 1/2" x 13" ad for the Whiskey by Hiram Walker. The ad has a picture of priorities, a man having to carry a Christmas tree back to the house while a lady transports a case of Imperial on the back of a sled. The ad headline reminds us that "Knowledgeable people buy Imperial for their holiday entertaining". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
December 15, 1961 Life magazine |
1 |
$7.50 |
View Liquor 387 |
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| Imperial |
Black and white 9 1/2" x 12 1/2" ad for their Blended Whiskey by Hiram Walker. The ad has a picture of a boat that is anchored close to shore and the man and two women on board are enjoying drinks made from Imperial. There is another man in the water holding on to the edge of the boat who is talking to the man on the boat, probably placing an order. The ad headline informs us that "Knowledgeable people drink Imperial. It's a matter of taste (and value)". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
January 30, 1962 Look magazine |
1 |
$7.50 |
View Liquor 614 |
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| Imperial |
Black and white 9 1/2" x 13" ad for the Blended 86 Proof Whiskey from Hiram Walker. The ad has a picture of a man who has been painting several wrought iron chairs in the back yard. His wife has decided to bring several glasses of cool refreshment for them to share and the man is toying with the idea of using the last paint on his brush to touch-up his wife's face. This picture also shows that there are other reasons to buy Imperial. Like this man has found out, if you buy it by the case, the cardboard boxes that the bottles come in are strong enough to use to store your paint supplies. The ad headline says "Knowledgeable people drink Imperial. It's a matter of taste (and value)." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
May 8, 1962 Look magazine |
1 |
$7.50 |
View Liquor 555 |
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| Imperial |
Black and white 10" x 14" ad for the Imperial Whiskey that is manufactured by Hiram Walker. In the photograph we see a snowmobile, of some sort, driving through the snow that is not really very deep as the couple occupying it are pulling into their driveway and hauling a case, plainly marked, of Imperial Whiskey. They seem to be stopped and I think that it is because they forgot to mention to their dog that they would be coming back. The headline claims that "Knowledgeable people buy Imperial for their holiday entertaining". There is a picture of a bottle of this product next to the gift-box that it would be "handsomely gift-wrapped for the holidays at no extra cost". |
December 7, 1962 Life magazine |
1 |
$7.50 |
View Liquor 919 |
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| Imperial |
Black and white 9 1/2" x 13" ad for this Blended Whiskey by Hiram Walker. The ad has a photo of a well-dressed lady sitting in a parking lot in a three-wheeled cart. In the back of the cart are several bags of groceries, a case of Imperial whiskey and a very large and attentive German Shepherd dog. The ad headline reminds us that "Knowledgeable people drink Imperial. It's a matter of taste (and value)." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 8, 1963 Life magazine & March 12, 1963 Look magazine |
1 |
$7.50 |
View Liquor 380 |
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| Imperial |
Black and white 10" x 13 1/2" ad for their Blended Whiskey from Hiram Walker. The scene shown in the picture is of a boat dock or yacht club on a sunny day. A man dressed in a Captain's hat has had his first mate, probably his wife, drive him in their three-wheeled cart to where a man stands waiting with a case of Imperial Whiskey. The smiling Captain is taking receipt of this case of valuable cargo which completes the loading for their overnight trip. The ad headline claims that "Knowledgeable people drink Imperial. It's a matter of taste (and value)." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 29, 1963 Life magazine |
1 |
$7.50 |
View Liquor 539 |
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| Imperial |
Black and white 9 1/2" x 13" ad for their 86 Proof Blended Whiskey from Hiram Walker. The ad has a picture of a couple riding a Speciality Bicycle. They are riding two bicycles that are connected side-by-side, two back wheels and one front, with a frame that is conveniently sized to be big enough to hold a case of Imperial Whiskey. The ad headline reminds us that "Knowledgeable people drink Imperial. It's a matter of taste (and value).". |
April 23, 1963 Look magazine & April 26, 1963 Life magazine |
2 |
$7.50 |
View Liquor 558 |
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| Imperial |
Black and white 9 1/2" x 13" ad for their Blended Whiskey. The picture shows a man wearing a Captain's hat steering a small power boat with a case of Imperial toward a waiting houseboat anchored dead-ahead. The people on board are waving in anticipation because "Knowledgeable people drink Imperial. They know quality when they taste it." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 7, 1963 Life magazine |
1 |
$7.50 |
View Liquor 646 |
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| Imperial |
Black and white 10" x 13 1/2" ad that starts with the headline "Knowledgeable people buy Imperial. They have a taste for Hiram Walker quality". In the month of February we have a snow scene where a man and a woman are wearing snowshoes and walking together. The man, burdened down with a case of Imperial that he is carrying on his right shoulder, and the woman have recognized another couple coming towards them in a snowmobile. Each is waving to the other and there seems to be a way to carry the case. |
February 25, 1964 Look magazine |
1 |
$7.50 |
View Liquor 978 |
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| Imperial |
Black and white 9 1/2" x 13" ad for Imperial Whiskey from Hiram Walker. The picture is of a skiff sitting onshore with a lady at the controls. She is turning around and watching two men who are handling a case of this fine product. The man who is onshore is a well-dressed man and the other man has suspenders on but I am not sure if they are delivering the case or picking it up. Someone has nets by the end of the boat too. The ad says, as always, "Knowledgeable people buy Imperial. They have a taste for Hiram Walker quality". |
April 7, 1964 Look magazine & April 17, 1964 Life magazine |
2 |
$7.50 |
View Liquor 1006 |
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| Imperial |
Black and white 10" x 13 1/2" ad with a picture of a full-size bottle of the Imperial Blended Whiskey from Hiram Walker's. The headline of the ad portion says that "20 years ago, there was this bottle, a battle, and a man who made a promise". The text in this ad proclaims that "The bottle was a standard fifth of Imperial Whiskey in 1944. Just like one you might have bought at your favorite store. Only this particular bottle bacame an extraordinary symbol of a naval air squadron's survival during World War II. If you look closely, you'll see several signatures on the label. Put there by members of Night Fighter Squadron VF (N) 101 to commemorate their survival after their aircraft carrier, the U.S.S. Intrepid, was torpedoed off the island of Truk. As the bottle was being autographed, AMM1c Charles F. Brunke promised he would drink a toast from it 20 years later, in honor of the occasion. And 1964 marks the twentieth year. In a nation-wide search, Hiram Walker found every single member of the squadron and invited them to be with Brunke when he kept the promise. On June 4 they gathered at a leading New York Hotel, where Brunke opened the 20-year-old bottle of Imperial and drank his toast. It's interesting to note that since Brunke bought his famous bottle of Imperial, some 812,339,000 other bottles of this whiskey have been sold. In 1964, as in 1944, Imperial continues to be one of America's favorite whiskeys". |
June 26, 1964 Life magazine |
2 |
$7.50 |
View Liquor 967 |
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| Imperial |
Black and white 9 1/2" x 13" ad has a photo of a lady sitting on a Polaris Snowmobile that has been used to bring liquor supplies to the snow-covered mountains. The lady is talking to, and possibly receiving a payoff from, a couple that seem very glad to see what she has brought. The ad headline claims that "Knowledgeable people buy Imperial for holiday entertaining - and they buy it by the case". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
December 11, 1964 Life magazine |
1 |
$7.50 |
View Liquor 313 |
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| Imperial |
Black and white 10" x 13" ad for their Blended Whiskey from Hiram Walker. The ad has a picture of a small plane that is equipped with ski runners instead of wheels. This plane has landed on a snow-covered area high in the hills where a man and two ladies on skies are unloading a case of Imperial Whiskey that the pilot has brought in. The ad headline reminds us that "Knowledgeable people buy Imperial. They have a taste for Hiram Walker quality". |
February 12, 1965 Life magazine |
2 |
$7.50 |
View Liquor 566 |
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| Imperial |
Black and white 9 1/2" x 13" ad from their Blended Whiskey from Hiram Walker. The ad has a picture of a lake where a man is driving a small powerboat toward an anchored two-story houseboat. The people on board the houseboat begin to cheer when the smaller boat gets close enough for them to see that he has a case of Imperial Whiskey on board. The ad headline claims that "Knowledgeable people buy Imperial. They have a taste for Hiram Walker quality". |
June 29, 1965 Look magazine & July 9, 1965 Life magazine |
2 |
$7.50 |
View Liquor 551 |
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| Imperial |
Black and white 9 1/2" x 12" ad has a photo of a "Two-tier camp car photographed in the Bonnette Hunting Preserves." The photo shows several people unloading valuable supplies, including a case of Hiram Walker Imperial Whiskey. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 16, 1965 Look magazine |
1 |
$7.50 |
View Liquor 351 |
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| Imperial |
Black and white 9 1/2" x 13" ad for their Blended Whiskey by Hiram Walker. The ad has a photo of a bike buggy taken in The Royal Poinciana Place in Palm Beach. The picture shows a couple sitting comfortably on the seat of this buggy that has stopped so they could talk to another man while the man who was doing the pedaling leans back against the case of Imperial Whiskey that is strapped to the back. The ad headline identifies the "Distinguished passenger. Imperial: choice of knowledgeable people". |
March 25, 1966 Life magazine |
2 |
$7.50 |
View Liquor 562 |
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| Imperial |
Black and white 10" x 13 1/2" ad with an Amphicar rolling down an incline into a lake or the ocean. The car is facing away from us but we can see that there is a man and a woman in the seats and they are carrying, as cargo, a case of Imperial whisky. They have two fishing poles attached to the front of the car and there is a man standing next to the car, wearing a bathing suit, who is fishing and I don't know if he has noticed the car two feet away from him. The ad text says "Smooth stowaway. Imperial: choice of knowledgeable people" for this Whiskey by Hiram Walker. |
June 24, 1966 Life magazine |
1 |
$7.50 |
View Liquor 968 |
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| Imperial |
Black and white 10" x 13 1/2" ad for their Imperial brand of Hiram Walker Blended Whiskey for which they say that "Taste is the name of the game". The picture chosen for this ad shows a night of watching someones movies but the projector has just unreeled the whole movie. The man running the projector, and his wife, seem fairly upset about it but the rest of the people are in tears laughing. The man in the front, the one with a half-empty glass of Imperial is looking into the photographer's camera. The ad is saying "Imperial intermission, but the show goes on... This rich tasting whiskey is just a sip smoother than the rest. Hiram Walker makes it that way. Game for taste? Taste Imperial. One of America's largest selling whiskeys". |
November 12, 1968 Look magazine |
1 |
$7.50 |
View Liquor 955 |
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