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Bruce |
Three color 10" x 13" ad for their Floor Cleaning Products. Over a picture that shows bottles of their Floor Cleaner and Cleaning Wax is a smartly dressed lady smiling as she easily pushes a Bruce Doozil cleaning tool over her floor. The ad headline claims that "Now! in millions of homes - Floors sparkle without scrubbing or mopping ever!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
October 1951 Woman's Home Companion |
1 |
$8.00 |
View Floor 6 |
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Johnson's |
Full color 7 3/4" x 10 3/4" ad for their Hard Gloss Glo-Coat. The ad has a picture of the product at that time which was a gallon can of the product packaged with a Glo-Coat Applier that was valued at 49 cents. The ad headline gets your attention by gloating "Rise and shine! Hard Gloss Glo-Coat Applier lets your knees take it easy!". |
May 1954 Woman's Day |
1 |
$8.00 |
View Floor 4 |
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Old English |
Black and white 5" x 7 3/4" ad for their Paste or Liquid Floor Wax. The ad has a picture of two ladies looking at the living room floor of one of them. The ad headline assures us that "Dull floors look New in 30 minutes" and the caption for the picture has the visiting lady asking the homeowner "My Dear, what have you done to this room? It's lovely...". The ad text describes locations other than floors that will be improved by the use of this Carnuba Wax. |
March 1930 Better Homes & Gardens |
1 |
$8.50 |
View Floor 2 |
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Simoniz |
Black and white 5" x 10 3/4" ad for their Non-Scuff Floor Wax. The picture in the ad, in an attempt to demonstrate how much money you will save, shows a mother leaning over to deposit a quarter in the large piggy bank that sits on her shiny kitchen floor. As she does this her daughter shouts out frantically "No! Let's buy me a Toy!". The ad claims that with this product you will get "No scuffs! No streaks! shine lasts 5 weeks!". |
May 1954 Woman's Day |
1 |
$8.00 |
View Floor 3 |
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Simoniz |
Full color 7 1/2" x 10 1/2" ad for their Vinyl Floor Wax. The ad has a picture of three mischievious children causing trouble on their parent's kitchen floor. The two young boys are dressed-up as natives in the jungle and their young sister is busy applying paint, some to their bodies and more to the floor. The ad headline reassures you that "When the natives are restless - relax! New Simoniz Floor Wax is CHILDPROOF!" and that it's "CHILDPROOF because there's VINYL in it!". |
March 1959 Good Housekeeping |
1 |
$7.50 |
View Floor 5 |
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Simoniz |
Full color 10" x 13" ad has a drawing of two little boys dressed as cowboys shooting each other with water pistols on the kitchen floor. The ad headline promises that "When the fastest gun in the west shoots it out...don't run for cover - New Simoniz Floor Wax is Childproof". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 9, 1959 Life magazine |
1 |
$7.50 |
View Floor 1 |
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Simoniz |
Full color 9 1/2" x 13" ad for their Vinyl Floor Wax. There is a picture of a shiny kitchen floor that is being walked upon by a Little League team. They are walking in while wearing their uniforms and equipment and one young boy is sliding safely in while the the headline promises "When the little league enters on big league feet...you're safe! New Simoniz Floor Wax is Childproof!". The text makes specific promises for how easy it is to clean and the explanation is offered that it is "Childproof because there's Vinyl in it!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 8, 1959 Life magazine |
1 |
$7.50 |
View Floor 7 |
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