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| Airex |
Black and white 9 1/2" x 13" ad for their Spinning Tackle. The headline describes their products as "America's first, finest and foremost Spinning Tackle" and the ad shows some of what was available. There is a picture of their Airex Spinning Lines in 3 to 12-lb test costing from $1.35 to $2.25 for 100 yards, the Airex Ready-Kit which contained 3 lures, 3 anti-twist keels, 3 snap swivels and 2 spinning leaders all in a handy pocket kit for $2.50, the Airex 10-Lure Assortment with 10 new and expert-designed, sure-kill lures for $6.50, the Airex Masterreel for $23.75, the Airex Spinster which had many of the features on the Mastereel for $14.95 and a selection of some of the Airtex Spinning Rods that came in lengths from 6 to 7 1/2 feet with costs that ran from $11.95 to $35.00. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1952 Sports Afield Fishing Annual |
1 |
$8.00 |
View Fishing 31 |
|
| Airex |
Black and white 4 3/4" x 5 1/4" ad for their Spinning Tackle. The ad has a photo of Teofilo F. Valdez of Monterey, Mexico holding up two good-sized trout. The ad has him saying "I got 'em with the Airex Godart!" |
August 1952 Argosy |
1 |
$8.00 |
View Fishing 18 |
|
| Airex |
Three color 7 1/4" x 11" ad that highlights their Spinning Reels but brings your attention also to their Fresh Water Rods and their assortment of Lures. Shown in the ad are the Larchmont reel for $25.00, the Spinster Mark V for $13.50 and the Aristocrat for $21.50. The text talks about some of the features that make their products the best and shows the No. 252 rod for $18.95 and the No. 290 rod for $25.00 as well as several Sure Strike Lures. The lures shown are the Buggy, the Tippy, the Hoppie and the Popit. |
April 1955 Outdoor Life |
1 |
$8.00 |
View Fishing 41 |
|
| Arbogast |
Black and white 7 1/2" x 4 1/4" ad for the No. 1 Hawaiian Wiggler. The ad has a photo of five men holding up a long string of fish they have caught. The ad headline is a quote from one of them claiming "Hawaiian Wiggler is the only one we have this kind of Fishing with" and mentions a price of $1.10. |
July 1943 Sports Afield |
1 |
$8.00 |
View Fishing 13 |
|
| Arbogast |
Black and white 7 1/4" x 5" ad for their Hawaiian Wiggler No. 3 Weedless lure. The ad headline calls this the "Best Bait for Pads and Weeds" and has a photo of Dr. Jos Schmid of Salem, Ohio holding up a line with the two-man limit of fish stretched out. The ad has a price of $1.10 per lure. |
May 1945 Outdoors |
1 |
$8.00 |
View Fishing 20 |
|
| Arbogast |
Black and white 7 1/2" x 5" for their No. 1 Hawaiian Wiggler. The ad has a photo of two couples, The Mellingers' and the Stinells' of Akron, Ohio holding up two lines of fish they have caught. The ad headline makes the claim that the "No. 1 Hawaiian Wiggler gets Smallmouth and Walleyes" and gives a price of $1.10 for these Deep Running lures. |
May 1945 Outdoor |
1 |
$8.00 |
View Fishing 9 |
|
| Arbogast |
Black and white 2 1/2" x 6" ad for their |
June 1948 True |
1 |
$8.00 |
View Fishing 12 |
|
| Arbogast |
Black and white 4 3/4" x 7 3/4" ad for their Jitterbug Lures. The ad calls it the "World's Best Hooker - Spinning or Casting" and has two pictures of fishermen who seem to have had phenomonal success using this lure. They call it a "Sure Lure - Day or Night" and the ad has pictures that show the two sizes available. The Casting Size, which weighs 5/8 oz, has a price of $1.25 and the Spinning and Light Tackle Size, which has a weight of 1/4 oz was $1.25 with a 1 1/4 oz Musky Size for $2.00 and a 3/8 oz Peanut Size for $1.25. |
April 1955 Outdoor Life |
1 |
$8.00 |
View Fishing 43 |
|
| Arbogast |
Black and white 4 3/4" x 5 1/4" ad for their Hula Popper lures. The ad has a photo of Mr. J. Purdy Doom of Jeffersonville, Indiana holding a 7-lb Bass he caught using this lure. The ad gives prices of $1.35 each for 5/8 and 1/4 oz., 75 cents for 1/16 oz. and 50 cents for 1/32 oz. |
May 1959 Boy's Life |
1 |
$7.50 |
View Fishing 16 |
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| Arbogast |
Black and white 2 1/2" x 10 1/2" ad for two of the more popular lures offered by this company. Under the headline "In Field & Stream's 1961 Fishing Contest these Arbogast baits won" and shows the Jitterbug and the Hula Popper with acknowledgement of the prizes they garnered. |
June 1962 Field & Stream |
1 |
$7.50 |
View Fishing 36 |
|
| Bomber |
Black and white 4 3/4" x 4 1/4" ad for their popular lure that has set World, National and Local records since 1955. The ad has headlines that say "Results speak Louder than words!" and that the lure "Runs DEEP where the Big Ones Sleep" above a list of records and prize winners that were done using this lure. |
June 1962 Field & Stream |
1 |
$7.50 |
View Fishing 32 |
|
| Bronson |
Three color 7 1/4" x 10 1/2" wartime ad that mentions their wartime efforts while reminding the readers of some of the products that will be resumed after the war. The ad has a picture of bombers flying in formation and the text talks about Bronson receiving the Army-Navy E Award for their efforts. The ad also shows the 25 Bait-Casting Reel and their Deep Sea Reel which they planned to produce again at war's end. |
July 1943 Sports Afield |
1 |
$8.00 |
View Fishing 39 |
|
| Bronson |
Black and white 5" x 12 1/2" ad for their new Coxe reels. These are suggested for any New Glass Rods and the ad shows, with prices, the Coronet 25-C and the 1420L models. The ad also shows the Bronson Green Hornet with descriptions for all of these items. |
March 24, 1951 Saturday Evening Post |
1 |
$8.00 |
View Fishing 46 |
|
| Bronson |
Three color 4 3/4" x 11" ad for some of the Reels they have available for you and your family. The ad has a picture of a family of four walking along a wooden pier with fishing rods and a picnic basket filled with just the right food. The ad headline claims that "This year we're ALL going fishing...with Bronson reels, of course". The ad shows three different reels with descriptions and prices. For Pop it shows the Spin-King which sold for $19.95, For Mom it shows the Mate which sold for $16.95 and For The Kids it shows the Pilot which sold for $12.95. |
December 1957 Outdoor Life |
1 |
$7.50 |
View Fishing 24 |
|
| Creek Chub |
Black and white 9 1/2" x 12 1/2" ad for their extensive line of Bait and Fish Foolers. The ad headline says that "You, too, can Catch More Fish with Creek Chub's complete selection of Fish Foolers!" and has pictures that show Al McClane holding up the 44 lb Barracuda that he caught using a Plunker, Olin Keller holding up the 20 lb 6 1/4 oz Pike he caught using a Pikie Minnow and Ed Chapman holding up the 10 lb 12 oz Bass that he caught using a Creek Chub Crawdad. The bait they show in this ad are broken up into three categories. The first one is For Light Rod and Spin Casting and shows the Spinning Pikie of the No. 9300 Series with a weight of 1/4 oz and a price of $1.10, the Spinning Injured Minnow of the No. 9500 Series with a weight of 1/4 oz and a price of $1.10 and the Spinning Plunker of the No. 9200 Series with a weight of 1/4 oz and a price of $1.10. The next category is For Fresh Water Casting and Trolling and they show the Famous Pikie Minnow of the No. 700 Series with a length of 4 1/4 in, a weight of 3/4 oz and a price of $1.35, the Baby Jointed Pikie of the No. 2700 Series with a length of 3 1/4", a weight of 1/2 oz and a price of $1.50, the Original Injured Minnow of the No. 1500 Series with a length of 3 3/4 in, a weight of 3/4 oz and a price of $1.35, the Ding Bat of the No. 5100 Series with a length of 2 in, a weight of 5/8 oz and a price of $1.35, the Darter 2000 of the No. 2000 Series with a length of 3 in, a weight of 1/2 oz and a price of $1.20 as well as the Plunker of the No. 3200 Series with a length of 3 in, a weight of 5/8 oz and a price of $1.20. The third category is For Salt Water Casting and Trolling with the two lures shown being the Husky Plunker of the No. 5800 Series with a length of 4 1/4 in, a weight of 1 oz and a price of $1.50 and a Jointed Striper Pikie of the No. 6800 Series with a length of 6 1/4 in, a weight of 3 1/4 oz and a price of $2.50. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1952 Sports Afield Fishing Annual |
1 |
$8.00 |
View Fishing 29 |
|
| Creek Chub |
Black and white 4 1/2" x 5" ad for some of the amazing things that happen when you use their lures. The ad is entitled "Fish Stories from Creek Chub" and tells the story of Roy Shipwash from Alexandria Minn who managed to catch 6 Bass in only 3 Casts. The ad has a drawing of the 2000 series Darter and mentions that it is sold in Seven Sizes for Fresh or Salt Water. |
June 1962 Field & Stream |
1 |
$7.50 |
View Fishing 37 |
|
| Fairfax Engineering |
Black and white 9 1/2" x 13" ad for their New All Plastic Feather Lite Tackle Box. The ad has a picture of this work of art with the top opened up so the inside is visible for the world to see. The ad claims that "It Floats...It's Quiet...Won't Rust or Corrode" and it is priced at only $9.95. The right hand side of the ad explains why it is perfect for Salt Water Fishermen, Bass Fishermen and for Muskie Fishermen. The ad mentions that it's size is 16 1/4" x 5 3/4" x 7 1/4" and that it is made of Kralastic which, as we all know, is one of the toughest plastics known. There is also mention made of the fact this unit has a "Recessed Handle", a "Big Reel Pocket" and that it contains "Plenty of Room". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1952 Sports Afield Fishing Annual |
1 |
$8.00 |
View Fishing 30 |
|
| Gephart |
Black and white 4 3/4" x 10 1/4" wartime ad for their Fishing Rods. The ad mentions that they are not making any more equipment until the war is over but that you may be lucky enough to find a dealer who still has one left over. The ad assures you that "For Sportier Bass Fishing - Get HEP to GEP". |
July 1943 Sports Afield |
0 |
$8.00 |
View Fishing 10 |
Temporarily |
| Heddon |
Black and white 2 1/2" x 10" ad for their PAL Tubular Steel Rods. The ad has a photo of a man holding an 18 pound Walleye that he caught using this rod. |
June 1948 True |
0 |
$8.00 |
View Fishing 21 |
Temporarily |
| Heddon |
Black and white 6 1/4" x 13" ad that showcases some of their tackle. The ad headline assures us that "fishing is catching with Heddon tackle" and there is a picture of a man holding up a string of fish to prove the point. The ad has a picture of their No. 1 Pal Spook Solid Glass rod ($25.00) and says that it came in 4, 4 1/2, 5 and 5 1/2-ft lengths. The mention is made of the fact that four other Pal Spook rods were available at prices ranging from $7.95 to $22.50. There is also a picture of the Pal reel which it says is a perfect match for their Pal Spook rod. The ad mentions three of these reels available; the P41 Standard for $13.75, the P41L Lightweight for $27.50 and the P41N Narrow Frame for $13.75. The ad does include more explicit information about these products than what I have mentioned. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1952 Sports Afield Fishing Annual |
0 |
$8.00 |
View Fishing 25 |
Temporarily |
| Heddon |
Black and white 9 1/2" x 12 1/2" ad for some of their popular bait and lures. The ad headline introduces the "Best of the New for '52! from Heddon of course" and talks about their new Tad Polly. It has a closeup picture of one and it claims that "Its wiggle packs a wallop" while describing it as having a weight of 3/8 oz, a length of 3", coming in 12 colors for a price of $1.35. The ad shows three new spinning lures, namely the Tiny Runt, the Tiny Torpedo and the Tiny Lucky 13 which all come in 8 colors, weigh 1/5 oz each and had a price of $1.25 each. There is also a picture of a new lure for dropoff fishing, the Saint Spinner which came in 6 colors, weighed 1/2 oz and cost $1.25. It shows three other new baits, the Baby Dowagiac which weighed 1/2 oz and cost $1.35, the Baby Lucky 13 which weighed 3/8 oz with a cost of $1.35, the Widget which weighed 5/100 oz with a cost of only $1.00 and the a ll-time favorite, the River Runt which came in 21 colors, weights of 3/8, 1/2, 5/8 and 3/4 oz with a price of either $1.35 or $1.50. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1952 Sports Afield Fishing Annual |
0 |
$8.00 |
View Fishing 27 |
Temporarily |
| Horrocks-Ibbotson |
Three color 7 1/2" x 10 1/2" ad for their Fishing Tackle that was on sale during their 150th Anniversary Sale. The ad showed one each of a Spin Casting Outfit, Spinning Outfit and a Fly Outfit. The Spin Casting Outfit included a No. 1913 Thunderbird spin casting reel, a No. 2466 1/2 XL Mohawk Tubular Glass Rod and 100 yards of 6# Flex Monofilament line for $19.95. The Spinning Outfit included a No. 1901D Hi-Spin Spinning Reel, a No. 1466XL Thunderbird Tubular glass rod and 100 yards of 8# Durolon Monofilament line for $23.95. The Fly Outfit included a No. 9 Hico-Matic Fly Reel, a No. 1408 1/2 Mohawk Tubular glass rod and 30 yards of HDH Hi-Float line for $24.95 |
June 1962 Field & Stream |
1 |
$7.50 |
View Fishing 35 |
|
| Johnson |
Full color 8" x 11" ad that shows three rod and reel assemblies leaning against a tree. All of the rods are made from Uniglas. |
May 1963 Sports Afield |
0 |
$7.50 |
View Fishing 7 |
Temporarily |
| Johnson |
Three color 7 3/4" x 10 3/4" ad for the Johnson Century Model 100-B reel. The claim made is that "With this fishing school on a rod you can graduate a first-class fisherman in 5 easy minutes". |
May 1965 Field & Stream |
0 |
$7.50 |
View Fishing 1 |
Temporarily |
| L & S |
Black and white 9 1/2" x 13" ad for their selection of Lures. The ad has a picture of a man standing in the back of a rowboat fighting with a fish that he has hooked on his line. The ad headline claims that you can "Hook that fish on L & S Lures with guaranteed natural minnow action" and the ad shows four of their more popular lures for casting or trolling. They show the Pike-Master ($1.45) with a length of 3 3/4 in. and a weight of 5/8 oz., the Baby-Cat ($1.30) with a length of 3 1/4 in. and a weight of 9/16 oz., the Bass-Master ($1.30) with a length of 3 in. and a weight of 1/2 oz. and the Panfish-Master ($1.15) with a 2 1/2" length and a weight of 1/4 oz. The ad mentions their new Mira-Lures (pronounced "Mirra-Lures") and shows the Model 10M Surface Model ($1.20) with a length of 3 3/8 in. and a weight of 3/8 oz. The ad also has a picture of Edwin Wantroba holding up a 42 lb Muskellunge that he caught
using a Model 1532 Bass-Master and a picture of Mrs. E. H. Page holding up a 16 lb 4 oz Walleye that she caught using a Model 1542 Bass-Master. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1952 Sports Afield Fishing Annual |
0 |
$8.00 |
View Fishing 26 |
Temporarily |
| Lazy Ike |
Three color 2 1/4" x 10 1/2" ad for their several Fishing Lures. The headline says "What! Lazy Ike...again!" and the text tries to describe the successful feeling as another fish pulls on your fishing rod and the battle begins. Four different lures are shown with information and prices. The Deep Ike has a cost of $1.25, the Skitter Ike also sold for $1.25, the Bounce Ike was $1.25 and the Lazy Ike, depending on the size chosen, sold at prices from $1.10 to $1.75. |
April 1955 Outdoor Life |
1 |
$8.00 |
View Fishing 42 |
|
| Medford Products |
Black and white 5" x 10 1/2" ad for the Amazing new Underwater Eye. This item looks to be either a 24" or 36" telescope that is stuck into the water so the owner can view whatever is in the water. |
May 1963 Sports Afield |
1 |
$7.50 |
View Fishing 6 |
|
| Pflueger |
Three color 7 1/4" x 10 1/4" ad for the Pllueger Spin-Casting Reels. Shown in the ad are three different reels with their descriptions and prices. |
April 1964 Field & Stream |
1 |
$7.50 |
View Fishing 5 |
|
| Ranger |
Three color 4 3/4" x 13 1/4" ad for their Ranger "60" Reel which is Guaranteed for Life!. The text claims that it is Scientifically designed as well as Precision built for finer performance. There is a large picture of this honey of a reel and a price of $10.00 is noted. |
April 1947 Holiday |
1 |
$8.00 |
View Fishing 45 |
|
| Roddy-Gyro |
Black and white 7 1/2" x 10 3/4" ad for "The most important new development in fishing tackle in over 10 years". The ad shows the "3 basic sizes from which to choose" and their prices. |
April 1964 Field & Stream |
1 |
$7.50 |
View Fishing 3 |
|
| Shakespeare |
Three color 4 1/2" x 10 1/4" wartime ad. The ad has a drawing of a soldier leaning against a Jeep as he finishes a letter to his Father. In the letter he reassures his Dad and talks about fishing and tells his Dad where he keeps his oil in case his Mom wants to use his Marhoff. A note in the ad lets us know that no Marhoffs will be made until the war is over because the Shakespeare facilities are being used to produce precision plane controls. The ad refers to fishing as "A Dream Worth Fighting For". |
July 1943 Sports Afield |
1 |
$8.00 |
View Fishing 17 |
|
| Shakespeare |
Three color 2 1/2" x 10" ad for their Wondereel. The ad headlines remind you that "You can't catch fish Untangling Birds' Nests!" and claim that "Every Cast Backlash-Free with Shakespeare Wondereel". |
June 1948 True |
1 |
$8.00 |
View Fishing 15 |
|
| Shakespeare |
Three color 7 1/2" x 10 3/4" ad for their Spin-Wondereel that is "So Easy...So Simple you can operate it Blindfolded". There is a picture of a ban with a black piece of cloth tied across his eyes holding a rod and cranking the Spin-Wondereel. Two pictures show that all you need to do is "Pick up Line" and "Back up Crank" and you're ready to cast. The text talks a little more about its use and claims that "First-Time Users are Fishing in Minutes!". The Model No. 1745 Spin-Wondereel is mentioned as costing $13.50 |
January 1955 Field & Stream |
1 |
$8.00 |
View Fishing 44 |
|
| Shakespeare |
Black and white 3" x 9" ad with a coupon that will entitle you to "Three Free fishing booklets and 1955 Pocket Fishing Calendar". The ad mentions that their Shakespeare Spin-Wondereel has "Five 1955 Models shown in Spinning Booklet!" |
February 1955 National Geographic |
1 |
$8.00 |
View Fishing 8 |
|
| Shakespeare |
Three color 5" x 13" ad for their Push-Button Wondercast Reels, just in time for Father's Day. The ad has a close-up picture and description of the No. 1797 reel for $24.95 (with other push-button reels from $16.50) and a picture and description of the No. 1579 Wonderod for $17.95. They also show Matched Double-Bilt Wonderods for all Shakespeare reels including, for Bait Casting, the No. 1928 Direct Drive Bait Casting Reel for $13.50 with the No. 1572 Matching Wonderod for $14.95. For Fly Fishing they show the No. 1836 Tru-arT Deluxe Automatic Fly Reel for $15.00 and the No. 1451 Matching Fly Wonderod for $18.95. For Salt Water Spinning they suggest the No. 2080 Powerful New "Sea Wonder" Spinning Reel for $39.95 and the No. 1075 Salt Water Spin-Wonderod for $19.95. Last but not least for Spinning is the No. 1870 Sporty, level-wind Deluxe Spinning Reel for $24.95 and the No. 1466 Matching Spin-Wonderod for $19.95. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
June 8, 1959 Life magazine |
1 |
$7.50 |
View Fishing 40 |
|
| Shakespeare |
Black and white 4 3/4" x 6" ad for their Push Button WonderCast outfits. The ad gives prices of $14.95 for the WonderCast reel with 100 yards of 8 lb. line and $9.95 for their Push Button Wonderod. The ad headline assures you that "You too can catch BIG FISH this EASY WAY". |
May 1960 Boy's Life |
0 |
$7.50 |
View Fishing 14 |
Temporarily |
| Shakespeare |
Black and white 7 3/4" x 10 1/2" ad for their Dual-Drag Fishing Reel. The ad has a large picture of a set of male hands reeling in a fish with a Dual-Drag Push-Button WonderCast reel No. 1795. The ad headline assures you that "Coming or going - you've got him with Shakespeare 'Dual-Drag'". The ad text gives a vivid description of the features of this product. |
June 1962 Field & Stream |
1 |
$7.50 |
View Fishing 33 |
|
| Shakespeare |
Full color 7 3/4" x 10 3/4" ad for their new rods and reels. The ad headline asks the question "If your Indian guide asked to use your reel, and meant it, you'd be pretty impressed, wouldn't you?" |
May 1964 Field & Stream |
1 |
$7.50 |
View Fishing 2 |
|
| True Temper |
Black and white 5" x 2 1/2" ad for their Speed Shad Lure. The ad has a close-up picture of this lure, mentions that it is sold at 5/8 oz in six finishes and costs $1.25. |
June 1948 True |
1 |
$8.00 |
View Fishing 11 |
|
| True Temper |
Black and white 7 1/2" x 10 1/2" ad for the quality built in to their Fishing Reels. The picture in the ad shows a greatly magnified worm gear and pawl from a No. 1975 True Temper fishing reel so that the extra size in important parts can be seen. The ad headline claims this, and other reels made by True Temper, are "Made for the Long Haul". |
June 1962 Field & Stream |
1 |
$7.50 |
View Fishing 38 |
|
| Waltco |
Black and white 2 1/2" x 5" ad for their new Stubcaster casting and trolling rod. The ad mentions this 21-inch rod only costs $5.95 without the reel. |
June 1948 True |
0 |
$8.00 |
View Fishing 19 |
Temporarily |
| Whopper-Stopper |
Black and white 3" x 12 1/2" ad for their Fishing Lures. The ad has pictures of three of their lures, they show a picture of one from the 400 series, one from the 300 series and one from the 100 series. The ad talks about their New Back-Running Principle and give the Guarantee that "If you can't catch fish with Whopper-Stopper lures, we'll send you a can of worms and your money back". The ad also has a picture of their "New Plastic Tackle Box with Nickel-Finished Brass Hardware" and describes the size and other items of interest about it. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
1952 Sports Afield Fishing Annual |
1 |
$8.00 |
View Fishing 28 |
|
| Wright & McGill |
Black and white 7 1/2" x 10 1/2" ad for the quality and performance of their Fishing Tackle. The ad has a picture of a man, referred to as Holy Buffalo, straining with the rod and reel in his hands. The ad headline explains to us that "Holy Buffalo likes a reel with muscle". The ad text talks about their Stream and Lake Reels and some of the features that make it as impressive as it is. The ad also mentions that Holy Buffalo is prejudiced toward Wright & McGill since he works at the plant in South Dakota that makes the Eagle Claw Snelled Hooks. |
June 1962 Field & Stream |
1 |
$7.50 |
View Fishing 34 |
|
| Zebco |
Full color 9 1/2" x 13" ad for their World Famous Fishing Reels. The ad headline claims that "No other reel can match a Zebco...famous for Bull's-Eye Casting with never a backlash!" and the had shows and gives descriptions and prices for eleven different reels that were being sold at this time. Shown in the ad are Models 33, 66, 11, 55, 89, 44, 202, 77, 99, 88 and 101. The ad also has a diagram of one of these reels disassembled so that you can see the "...secret of the World's Largest-Selling Reel". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 23, 1962 Life magazine |
0 |
$7.50 |
View Fishing 22 |
Temporarily |
| Zebco |
Full color 9 1/2" x 13" ad for their World's Famous Reels that allow you to make Bull's Eye Casting. Shown in the ad, along with prices and short descriptions are the Zebco 66, the Zebco 33 and the lowest priced Zebco 202. The ad also mentions, with prices, the Zebco 44, the Zebco 55, the Zebco 89 and the Zebco 11. The ad has a general schematic of a Zebco reel and mentions their One-Piece Balanced Reel-N-Rods. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
May 18, 1962 Life magazine |
1 |
$7.50 |
View Fishing 23 |
|
