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Almaden |
Full color 9 1/2" x 13 1/2" ad that gives "an uncomplicated guide" on how to have Fun with Wine. The guide talks about which of their products belong in the refrigerator, how to pronounce their name, which of their products to use with chicken and fish and which to use with other foods, what to serve at a little party and what to serve a big one. |
December 1958 Holiday |
1 |
$7.50 |
View Wine 32 |
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Almaden |
Full color 7 3/4" x 10 3/4" ad for what makes the difference between their wine and the others. There is a picture of a jug of their wine sitting on top of a wood cask while the headline explains that "We care enough to age our jug wines in wood". The text explains that they feel that "wood aging is not absolutely necessary in making wine", that other less expensive brands do not use wood but Almaden insistes that each bottle of their jug wine spends some time in wood. |
July 1974 Playboy |
1 |
$7.50 |
View Wine 21 |
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Barton & Guestier |
Black and white 7 1/2" x 10 1/2" ad for their 36 kinds of French Wine. Shown in the ad is an unlabeled bottle with the labels for a Saint-Louis Beaujolais wine next to it, ready to be applied when the wine goes in. The headline reminds you that "You can buy good French wine by the bottle. Or great French wine by the label". The text explains that the B & G label "stands for the finest of wines from all the majoy wineyard regions of France". It goes on to mention many of these famous regions and reminds us that they have been making wine since 1725 and ends by saying "Love Letters from France". |
May 20, 1974 Newsweek |
1 |
$7.50 |
View Wine 23 |
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Bolla |
Full color 7 3/4" x 10 1/2" ad that shows us the different kinds of Bolla, which they call "America's favorite imported wine" and a bottle of Coke, which they call "Italy's favorite drink". The text lists the different wines available from them and gives a generally descriptive statement about each one. |
May 1964 Playboy |
1 |
$7.50 |
View Wine 33 |
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Brolio |
Full color 7 3/4" x 11 1/4" ad for Baron Ricasoli's Italian Classic Chianti. The ad has an interested yet distorted drawing that have examples of each of the two bottles they offer in the foreground. The text mentions coming from vineyards over 800 years old and how well it goes with either American dishes or French haute cuisine. |
November 1962 Holiday |
1 |
$7.50 |
View Wine 28 |
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California Wines |
Three color 9 1/2" x 13 1/2" ad for The Wines of California. The ad has a picture of Composer Deems Taylor carving the meat at a formal dinner he is having. He has lifted his head to look at the camera as the words "'My guests agree' says Deems Taylor 'a good dinner calls for Wine'". The ad contains a few good tips about wine as well as a chart that tells you "How To Serve Wine". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
May 5, 1941 Life magazine |
0 |
$8.00 |
View Wine / Celeb Male |
Temporarily |
Christian Brothers |
Black and white 5 1/4" x 13 1/2" ad for their Brandy. The picture looks through a portal in a brick wall at a fertile field where grapevines are growing bottles of this product. The headline claims that "The largest selling brandy in America is the famous Brandy of The Christian Brothers" and the text attributes the wonderful taste to a combination of the "fertile vineyards of California" along with the "skill and patience" used by this vintner. |
June 1959 Holiday |
1 |
$7.50 |
View Wine 27 |
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Christian Brothers |
Black and white 5 1/4" x 13 1/2" ad that discusses the thought process that goes into planting the right kind of grapes to get a good-tasting wine. The picture in the ad shows a man's hand reaching out and holding up a bunch of grapes that are obvious on the vine. The headline says these types of grapes are not what The Christian Brother want for their wines because "It takes 'shy' grapes to make the proud wines of The Christian Brothers". The text goes into more detail about what is needed and what is done and pictures a bottle of their wine. |
September 26, 1960 Life magazine |
1 |
$7.50 |
View Wine 25 |
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Christian Brothers |
Full color 9" x 13 1/2" ad for their Napa Rose Wine. The ad has a picture of Brother Timothy, who is the Cellarmaster if The Christian Brothers of California standing in front of a set of tall windows holding up a bottle of wine and checking the clarity. The ad headline explains that "Dedication makes a Great Wine - The Christian Brothers Napa Rose". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April 2, 1965 Life magazine |
0 |
$7.50 |
View Wine 12 |
Temporarily |
Christian Brothers |
Full color 7 3/4" x 11" ad for their Chateau La Salle wine. The ad has a picture of Brother Timothy preparing to sample the wine from the wine cellar. The ad headline explains that "Brother Timothy turns to the wine thief, for an honest appraisal of whether The Christian Brothers Chateau La Salle is ready for your enjoyment". |
April 1, 1966 Time magazine |
0 |
$7.50 |
View Wine 7 |
Temporarily |
Christian Brothers |
Full color 10" x 13" ad that tells us that "Brother Timothy shows you the reasons that The Christian Brothers Cabernet Sauvignon and Sauvignon Blanc will bring special pleasure to your table". Pictured in the ad is a picture of a man in a friar's uniform sitting with a bunch of green grapes in one hand and a bunch of dark grapes in the other. I had my doubts about this photo but the credits show that it was taken at the Christian Brothers Winery in NAPA Valley. The text says that he is explaining the origins of two wines that are noted for their fine bouquet and flavor. They mention that these are just two of their many table wines, dessert wines, sparkling wines, vermouths and brandies. |
April 8, 1966 Life magazine |
1 |
$7.50 |
View Wine 36 |
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Cresta Blanca |
Three color 4 1/2" x 12" ad that combines encouraging people to drink this wine and complimenting the people that are working at restaurants during the war. The ad has a drawing of a waiter pouring wine from a chilled bottle into two glasses as the couple sitting at the table wait with anxious anticipation. The ad headline says "take a tip from the waiter..." and talks about heeding his advice about the wine to drink with the food they have chosen. The ad mentions tuning into the "Schenley's Cresta Blanca Wine Carnival of Music" on CBS every Wednesday evening. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
February 28, 1944 Life magazine |
1 |
$8.00 |
View Wine 10 |
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Cresta Blanca |
Black and white 5" x 13 1/2" ad for their California Sauterne Wine. The ad has the headline question "If I could choose but one wine" and talks about the quality of the Sauterne and all the other kinds in their Wine Cellar which it lists near the bottom of the ad. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
October 28, 1946 Life magazine |
1 |
$8.00 |
View Wine 18 |
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Dubonnet |
Full color 9 1/2" x 13" ad for a Wine that is now made in America. The ad has a copy of a painting called Weber's, Paris that is done by Stanton MacDonald-Wright that shows a group of people sitting in outdoor cafes in Paris and one waiter has a tray with a glass and a bottle of Dubonnet on it. The ad headline calls it "a taste-thrill NEW to most Americans but Dubonnet - now made here - is an old friend to those who know Paris". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 25, 1946 Life magazine |
0 |
$8.00 |
View Wine 17 |
Temporarily |
Dubonnet |
Full color 9 3/4" x 13 3/4" ad that is very similar to the previous ad. This ad, for their Dubonnet Aperitif Wine, also has a copy of the painting of Weber's, Paris in it but in this one, the first headline tells us that "American's who know Paris say: Try Dubonnet and Soda - the ideal summer drink". It then says that "Now that Dubonnet is made here, you'll want to enjoy this famous drink of France as a delicious warm weather treat. So easy to serve; so economical, too. Just serve Dubonnet in tall glasses with tinkling ice cubes and sparkling soda, and you will know why traveled American's call it "the ideal summer drink". Dubonnet is a little tangy, a little sweet. Its zestful flavor is like nothing else - created by a formula which has been kept secret for 100 years". |
June 24, 1946 Life magazine |
1 |
$8.00 |
View Wine 37 |
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Dujardin |
Full color 9 1/2" x 13" ad written in German taken from a German magazine. The ad photo shows a man savoring the last taste of a glass of Dujardin Imperial. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 15, 1967 Bunte Illustrierte |
1 |
$7.50 |
View Wine 1 |
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E & K |
Black and white 2 1/2" x 13 1/2" ad for their Ohio Wine. There is a picture of an airplane flying over the islands of Lake Erie and one man pointing out the window to another and saying "There, Sir, is America' finest grape district." The text explains why these islands are perfect for growing the best grapes for wine, reaons that include the shallowness of the lake. The ad mentions the variety of types of wind that are offered from this winery. |
October 26, 1942 Life magazine |
0 |
$8.00 |
View Wine 29 |
Temporarily |
Gallo |
Full color 7 1/2" x 10 1/2" ad for their Chablis Blanc which the headline refers to as "The Premium White Wine". There are pictures of a bunch of green grapes hanging on the vine, a couple smiling as they drink from glasses hopefully containing this wine, three men who appear to be taste-tasting and a full bottle of this product with a glass waiting next to it. The text talks about the high regard many people have for this California wine. |
May 20, 1974 Newsweek |
1 |
$7.50 |
View Wine 24 |
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Gallo |
Full color 7 3/4" x 10 1/2" ad for their Hearty Burgundy Wine. The red-hued ad has a picture of a bottle of this wine sitting next to a filled glass which is placed in front of a roaring fireplace. The ad has several positive reviews and the headline calls it "The Best of the Burgundies" |
December 15, 1975 Sports Illustrated |
1 |
$7.50 |
View Wine 19 |
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Gallo |
Full color 9 1/4" x 12" ad for the wines from The Winery of Ernest & Julio Gallo. The ad has a photo of a man standing by a window staring into a partially filled glass of wine. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 1979 Life magazine |
1 |
$7.50 |
View Wine 4 |
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Guild Wine Company |
Full color 7 3/4" x 10 3/4" ad for their New Chablis WInes. The ad has a picture that shows bottles of their Gold and their Pink wines with a filled glass next to them as the headline calls them a "Lovely new couple in town." Another headline urges you to "Have them both for dinner" and the text claims that they will "complement any menu and any occasion." |
May 1968 Playboy |
1 |
$7.50 |
View Wine 31 |
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Italian Swiss Colony |
Full color 9 1/2" x 12 1/2" ad for their Wine made at Asti, California. The ad has a drawing of a silver haired man holding a glass of wine up for inspection while a lady looks for herself. The ad headline calls this "Wines with a past...for your pleasure today". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 13, 1944 Life magazine |
0 |
$8.00 |
View Wine 5 |
Temporarily |
Italian Swiss Colony |
Full color 9 1/2" x 13" ad for their California Wines. The ad has a picture of a stage where a female puppet is reaching up to pick some grapes and she says to the male puppet who is holding a nearly filled basket for her "We pick the grapes from the Colony vines". He answers, continuing the rhyme, "To bring you these mellow and flavorful wines!". The ad also mentions the GML label wines that it calls "another group of grand Italian Swiss Colony Wines". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 25, 1946 Life magazine |
1 |
$8.00 |
View Wine 13 |
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Mogen David |
Full color 5" x 12" ad for their American Concord Specially Sweetened Natural Wine. The ad has a picture of a plate filled with pastries next to a full glass of Mogen David and the statement "Pasteries taste better...". Below this is another picture of this same plate and same glass but now the glass is half empty and there are only four pastries left on the plate and the words "and better and better...". The last picture shows an empty glass and an empty plate next to the warning "when you serve them with Mogen David Wine". This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
November 10, 1959 Look magazine |
1 |
$7.50 |
View Wine 11 |
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Mogen David |
Full color 5 1/4" x 13 1/2" ad for two new Champagnes. The picture shows a group of party-dressed people milling around a table where bottles of their American Champagne and their American Concord Red Champagne sit proudly waiting to be opened and shared. The ad headline calls them "The Pleaseables" and claims they are "a pleasure to serve because they've got a taste that's sure to please". The text describes the taste and dimension of these products and promises that "Both are naturally fermented in the bottle". |
December 23, 1966 Life magazine |
1 |
$7.50 |
View Wine 22 |
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Mumm's |
Black and white 3" x 13" ad for their Imported Champagne. The headline assures us that "Yes...there's still plenty of Mumm's Champagne" and explains that this is due to "Huge stocks brought over before the fall of France". It goes on to say that "For more than a year prior to the occupation of France, we accumulated in this country large stocks of Mumm's Cordon Rouge and Mumm's Extra Dry in addition to our usual large shipments". They do admit that the prices will be slightly higher than before the war. |
October 26, 1942 Life magazine |
1 |
$8.00 |
View Wine 39 |
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Petri |
Full color 9 1/2" x 13" ad for their California Burgundy Wine. The ad has a drawing of a beaver who has paused in his task of felling a tree to sip from his glass of wine. The ad headline claims that "Everything tastes better with Petri Wine". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
October 4, 1948 Life magazine |
0 |
$8.00 |
View Wine 6 |
Temporarily |
Petri |
Full color 10" x 13 1/2" ad for their California Wine. The ad has a picture of a robust Walrus perched on a floating piece of ice. In his right hand (yes he has a hand) he holds a fish to be eaten and a glass of Petri Wine in his left. Over this scene is the headline reminder that "Everything tastes better with Petri Wine". Near the bottom of the page is a platter with two glasses that have been filled from a bottle of Petri California Sauterne Wine. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
December 27, 1948 Life magazine |
0 |
$8.00 |
View Wine 15 |
Temporarily |
Petri |
Full color 9 1/2" x 13" ad has a large drawing of a mouse wearing a cowboy outfit sitting down with a piece of cheese in one hand and a glass of wine in the other. The ad headline assures us that "Everything tastes better with Petri Wine". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 7, 1949 Life magazine |
0 |
$8.00 |
View Wine 3 |
Temporarily |
Remy-Martin |
Three color 4 1/2" x 12 1/2" ad for their Cognac. Displayed is a large bottle of this product and the headline claiming that it has been "Sipped with delight by seven generations". |
June 1952 House Beautiful |
1 |
$8.00 |
View Wine 30 |
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Riunite |
Full color 7 3/4" x 11" ad for this very, tasty wine. The headline says simply "Riumite On ice...tonight!". There is a stern looking black couple sitting there staring at the camera. They are well-dressed but the man has made a fist and he is holding it up to his chin. There is a bottle of Riunite in front of them but only one glass. That could be what has them perturbed. |
April 1985 Ebony magazine |
1 |
$7.50 |
View Wine 34 |
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Roma |
Full color 9 1/4" x 12" ad with a drawing of a very formal dining area with several people enjoying the class surroundings. The ad headline tells "The Amazing Story of Roma wines...made in California, for enjoyment throughout the world!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
April 10, 1944 Life magazine |
0 |
$8.00 |
View Wine 2 |
Temporarily |
Sandeman |
Black and white 4 1/2" x 13" ad for their Sherries and Ports. This ad proudly discusses the difference between their products and everything else on the market and, as the headline says, "The difference is obvious when it's Sandeman!". The text talks about the six generations of the Sandeman Family that has produced great wines for European Kings and Princes and they have mastered the "ancient art" which has allowed them to produce the best available. It implies that no words can convince someone of how good this product can be as well as actually serving a Sandeman during your cocktail hour. This product, produced and bottled in Spain and Portugal, is said to be available at "better restaurants and clubs". |
February 1937 Town & Country |
0 |
$8.50 |
View Wine 26 |
Temporarily |
Taylor |
Black and white 4 3/4" x 12 1/2" ad for their New York State Wines. The headline says that "Table-time is Taylor time" and the text explains that no matter what you are having with no matter what the number of diners, "there isn't a dish that's not made doubly delicious when served with your own favorite Taylor wine." It mentions a few of the techniques they use and the picture shows bottles of their Claret wine, their Sauterne wine, their Burgandy and their Rhine wine. |
February 1949 Holiday |
1 |
$8.00 |
View Wine 20 |
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Taylor |
Full color 10" x 14" ad that has a picture of a man's hand holding a glass of wine and touching the glass that a woman's hand is holding. Behind the area that these hands are touching at is a bottle of Taylor New York State Champagne. The text in the ad starts with "This should happen more often. Tonight, tomorrow - whenever the spirit moves you, let the golden glow of Taylor Champagne brighten your life." The slogan at the bottom of the page is "It's Taylor Champagne...and you'll love it". |
December 1958 Holiday magazine |
0 |
$8.00 |
View Wine 35 |
Temporarily |
Virginia Dare |
Black and white 5 1/2" x 13 1/2" ad that is for Virginia Dare Red or White Wine. This ad tries to tell you what this wine is not like, having three pictures of the woman who is purported to be Ms. Dare, in one saying that "It's not like Port", in the second one, saying that "It's not like Sherry" and, in the third one, saying that "It's not like Burgundy" and under these it has her saying "Sure, it's different...it's Virginia Dare". The text then asks, is this "Exciting to discover? You bet! Try Virginia Dare Red or White Wine today. Not too sweet. Not too dry. Just right for your taste. The grandest hospitality for guests, too". |
December 17, 1945 Life magazine |
1 |
$8.00 |
View Wine 38 |
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Virginia Dare |
Full color 10" x 13 1/2" ad for their American Red or White Wine. The ad has a picture of a lady, implied to be Virginia Dare herself, dressed in olden clothing holding a platter with two bottles of Virgina Dare wine, one red and the other white. Next to each of these bottles is a single glass of the respective wines and the headline has her asking "I hear you're having a party". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 3, 1947 Life magazine |
0 |
$8.00 |
View Wine 16 |
Temporarily |
Virginia Dare |
Full color 9 1/2" x 13 1/2" ad for their Mulled Virginia Dare Wine. The ad has a picture of a table with a bottle of Garrett's Virginia Dare Red Wine next to a mug of steaming red wine and a few items for flavor. The ad headline challenges you to "Toast Merry Christmas with Mulled Virginia Dare Wine" and the ad contains the menu for this unique treat. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
December 19, 1955 Life magazine |
1 |
$8.00 |
View Wine 14 |
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Widmer |
Black and white 9 1/2" x 13" ad for their assortment of wines that was called the Widmer Basic Wine Cellar. The ad has a picture of a lady serving a meatloaf with a bottle of Lake Roselle red wine and a caption asking "Can I trust your wine with my meatloaf?". The ad talks about the Basic Wine Cellar which is a box that contains four different wines from their New York State Winery. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. |
March 15, 1963 Life magazine |
1 |
$7.50 |
View Wine 9 |
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