Chevrolet Full Size Ads

These are just a small portion of the ads that we have for sale. None of these are reproductions, all are original. Most of these are large ads, larger than our scanner bed. Therefore the view shown on the page may not completely show the ad. They are placed in a plastic bag with a cardboard backboard for protection. Please e-mail us with your specific interests.

These ads are listed in chronological order with the oldest ads listed first.


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YEAR
DESCRIPTION
SOURCE
QTY.
PRICE
VIEW AD
PAYPAL
1924
Chevrolet - Black and white 8" x 10 1/2" ad that is devoted to showing the public about the Ten Years' Progress that Chevrolet has experienced. The ad has a drawing of one of the first Chevrolets built in 1914 next to a drawing of a 1924 Chevrolet. It compares the price of the early car ($1000) with the 1924 Model ($495) and has charts that show the specifications of the 1914 model next to the 1924 models. The ad shows the yearly sales that Chevrolet had from 1914 to 1923 and gives a list of the models available for the year 1924 with their prices. It lists the Superior Roadster which was available for $490, the Superior Touring for $495, the Superior Utility Coupe for $640, the Superior 4-Passenger Coupe for $725, the Superior Sedan for $795, the Superior Commercial Chassis for $395, the Superior Light Delivery for $495 and the Utility Express Truck Chassis for $550. April 1924
Farm Mechanics
0
$9.00 View
Chevy 8

Temporarily
Sold Out

1925(?)
Chevrolet Coach - Black and white 7 3/4" x 10 3/4" ad that brings attention to the New Chevrolet Coach. There is a large picture of a Dark colored Coach that is described as being "A Quality Closed Car" with a "Remarkably Low Price". Another headline in this ad lets you know that "Now you can get a fully Equipped Quality Closed Car seating five people for $695" and the ad text explains that this car "is the exact kind of car many farmers have long wanted". The ad contains a list of models available with their prices. In addition to the Coach it includes the Superior Roadster for $495, the Superior Touring for $510, the Superior Utility Coupe for $640, the Superior 4-passenger Coupe for $725, the Superior Sedan for $795, the Superior Commercial Chassis for$410, the Utility Express Truck Chassis for $550, the De Luxe Touring for $640, the De Luxe Coupe for $775 and the De Luxe Sedan for $940. November 1924
Successful Farming
1
$9.00 View
Chevy 10

1925
Chevrolet - Black and white 7 3/4" x 10 1/2" ad devoted to convincing the public that the 1925 Chevrolets had Power. The ad has a picture of a Chevrolet being driven toward the reader on a rutted country road. Dust is spewing sideways from the front tires and a large cloud of dust is being left behind the car as the man at the wheel drives carefree over "Sand - loose gravel - mud - hills - or mere rutted trails". The ad also lists the models available and gives their prices. It lists the Touring Car for $525, the Roadster for $525, the Coupe for $715, the Coach for $735, the Sedan for $825, the Commercial Chassis for $425 and the Express Truck Chassis for $550. June 1925
Farm Mechanics
1
$9.00 View
Chevy 13

1926 (I think)
Chevrolet. Three color 7 3/4" x 10 3/4" ad with information on the New Measure of Value. The ad, which has information but not pictures, tries to prove that Chevrolet will give you "Quality at Low Cost". The ad mentions the models available this year and their prices with short pieces of information. Listed are the Roadster for $525, the Touring for $525, the Coupe for $675, the Coach for $695, the Sedan for $775, a Commercial Chassis for $425 and an Express Truck Chassis for $550. September 1925
Farm Journal
0
$9.00 View
Chevy 4

Temporarily
Sold Out

1926
Chevrolet - ad shows the Coach and has prices for seven models. Ad is 7 3/4" x 12" January 1926
Successful Farming
0
$9.00 View
Chevy 7

Temporarily
Sold Out

1926
Chevrolet Coach. 8" x 11" ad contains prices for eight different models March 1926
Successful Farming
0
$9.00 View
Chevy 12

Temporarily
Sold Out

1928
Chevrolets - Three color 7 3/4" x 10 3/4" ad that talks about the "New Features that set a new standard in automobile value". The ad has a picture of a Dark color Two-Door Chevrolet holding four comfortable people and the text talks about many of the features found on this car that are not usually found on a low-cost automobile. It talks about the Motor, the Radiator, the 4-wheel brakes, the Air Cleaner, the Gasoline Tank, the Finish, the Springs, the Oil Filter, the Fenders and Lamps and the fact that it has Bodies by Fisher. The text mentions that the wheelbase is now 107 inches, four inches longer than the previous year, and has three columns of other features. It also talks about the "Amazing New Low Prices" listing $495 for the Touring or Roadster, $585 for the Coach, $675 for the 4-Door Sedan, $665 for the Sport Cabriolet, $715 for the Imperial Landau, $495 for the Utility Truck (Chassis only) and $375 for the Light Delivery (Chassis only).
March 1928
Successful Farming
1
$9.00
View
Chev 132

1928
Chevrolet - Three color 7 1/2" x 10 1/2" ad for what the ad claims is the 1st Choice of the Nation for 1928. The ad shows a shoulder to shoulder crowd looking toward a Coach and the ad claims that there have been "Over 750,000 new Chevrolets delivered to owners since January 1sy". At the bottom of the ad is a list of models available and the prices they were available at. This includes the Coach for $585, the Touring or Roadster for $495, the Coupe for $595, the 4-door Sedan for $675, the Convertible Sport Cabriolet for $695, the Imperial Landau for $715, the Utility Truck (Chassis only) for $520 and the Light Delivery (Chassis only) for $375 September 1928
Successful Farming
1
$9.00 View
Chevy 9

1929
Chevrolet - Three color 7 1/2" x 10 3/4" ad that gives the reader "5 fundamental reasons for the tremendous public acceptance of the Outstanding Chevrolet Six". The reasons, which the ad goes into detail on, are #1 - Powered by a Six-Cylinder Valve-in-Head Motor, #2 - A Six in the Price range of the Four, #3 - Fuel Economy better than 20 miles to the gallon, #4 - Outstanding Appearance with New Fisher bodies & #5 - Outstanding Performance with Amazing Smoothness. The ad mentions eleven different models that were for sale that year with their prices that range from $400 to $725. April 1929
Successful Farming
0
$9.00 View
Chevy 11

Temporarily
Sold Out

1930
Chevrolet Six - Three color 7 1/2" x 11 1/2" ad for their New Car. The ad has a picture of a Reddish Four-Door parked at the curb of a busy city street while nearly every pedistrian walks toward it to get a better look. The ad headline calls "The New Chevrolet Six - a wise motor car investment" and the ad text discusses different features including the 50-horsepower six-cylinder valve-in-head motor, the Lovejoy hydraulic shock absorbers and the weather-proof brakes. The ad also claims several times that the price of this Six-Cylinder is in the price range of the Four.
March 1930
Better Homes & Gardens
1
$9.00
View
Chevy 116

1935
Chevrolet Master De Luxe - Black and white 10" x 14" ad that concentrates on the long-lasting quality built into Chevrolets. The ad has a picture of a lady sitting in the back seat of one of these stately vehicles and she is gripping one of the levers on the door as she leans back into the plush padding of the seat. The ad headline promises that "It's Quality shines brightest after 10,000 miles" as the text talks about the Turret-Top Body by Fisher, the improved Knee-Action Ride, the Weatherproof Cable-Controlled Brakes and the Shock-Proof Steering. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. July 1935
McCall's
1
$8.50 View
Chevy 15

1936
Chevrolet - Black and white 8" x 13" ad for what is referred to as "The only complete low-priced car". This ad was placed in a Michigan newspaper and mentions the local dealerships Edinger & Weber from Fowler, Pohl Bros from St. Johns, Setterington & Upham from Maple Rapids and Perry Bros from Detroit. The ad has a picture of a lady waving at a light colored Chevrolet that is being driven up a slight incline and the text mentions a long list of features and selling-points as well as a price starting at $495. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view. March 26, 1936
Clinton County Republican-News
1
$8.50 View
Chevy 1

1936
Chevrolet - Black & white 10" x 13" newspaper ad placed by local car dealers Edinger & Weber of Fowler MI, Setterington & Upham of Maple Rapids, Perry Bros of Dewitt and Pohl Bros of St. Johns. Ad talks about the new features that are available in cars that start in price at $495. The ad has a picture of three smiling ladies sitting in the back seat of a Chevrolet with the headline urging you to "Be comfortable...in the only car in the lower price range with the Famous Knee-Action Ride". Ad has 1/2" and 1/8" series of holes along one fold. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. March 12, 1936
Clinton County Republican-News
0
$8.50 View
Chevy 22

Temporarily
Sold Out

1937
Chevrolets - Black and white 8 1/4" x 14" ad that gives little information about what is coming out, just when it will be coming out. The ad shows a formally dressed couple looking to their right with excitement on their faces and the headline says "Coming Sat. Nov. 7. New Chevrolet 1937. The Complete Car - Completely New". The formal attire and the gala atmosphere indicates quite an occassion.
October 15, 1936
Clinton County Republican-News
1
$9.00
View
Chev 130

1937
Chevrolet - Black and white 8" x 11" ad for The only complete car - priced so low. The ad has a picture of a lady being fitted in a very pretty dress over a picture of a Light-Colored 4-door Sedan parked and waiting for her. The ad headline assures the readers that "We won't ask you to pinch dollars...But our new 1937 Chevrolet will save you money just the same - enough money to buy that new outfit". The ad mentions some of the features that were stirring the attention of the public in the year 1937. It talks about the New All-Silent All-Steel Body, the Perfected Hydraulic Brakes, the Genuine Fisher No Draft Ventilation and the Improved Gliding Knee-Action Ride. April 1937
Good Housekeeping
1
$9.00 View
Chevy 5

1937
Chevrolet - Full color 9 1/2" x 13 3/4" ad that is one of the better ads that I have seen for the Chevrolet Automobile. This ad shows a "Red Two-Door" parked, with it's lights on, in a very secluded spot so the male driver and his close-sitting young lady will have nothing else to bother them. The night is calm, there are stars shining brightly, and the full moon is low on the horizon. The headline says that "A Chevrolet is always good company" and then it goes on to more details. "On short or long trips - in June or January - wherever and whenever you wish to go - you will find a Chevrolet the perfect travelilng companion! Lively - instantly responsive to your every mood and desire...comfortable...and forever trustworthy. Own the complete car, completely new - the only low-priced car with all modern advantages - and you will agree it's always good company". The lower headline gives the telling line: The Only Complete Car - Priced So Low".
May 17, 1937
Life magazine
1
$10.00
View
Chev 154

1937
Chevrolet - Black and white 7 3/4" x 11 3/4" ad for the popular Knee-Action Chevrolet. The ad has a picture of a doting mother and father looking at their baby who is laughing while lying in his bassinet. The ad headline under this picture gives us the assurance that "...when the boy grows older - he'll be just as comfortable and safe in a Knee-Action Chevrolet". The ad talks about what Knee-Action really is, how it is only available on the Master De Luxe Models, gives a long list of features that were included in the models of that year and has a picture of a Dark-Colored Four-Door shown against a white background.
July 1937
Better Homes & Gardens
0
$8.50
View
Chevy 114

Temporarily
Sold Out

1938
Chevrolet - Black and white 9 1/4" x 13" ad that is for the 1938 Chevrolet. We see a picture of a lady standing there in front of a Light-Colored 1938 Chevrolet that is sitting inside of a showroom. The lady has her back facing the car yet she has stopped and half turned around to ensure that she will get a good look at the car that the ad headline says is "New Chevrolet 1938 The Car That Is Complete". The text below the picture says that "Again - it's Chevrolet for COMPLETENESS! Again this year, like last year and the year before, people who want the complete car of low cost are turning to - Chevrolet! Chevrolet is different; Chevrolet is modern; Chevrolet has every essential feature from Valve-in-Head Engine to Perfected Hydraulic Brakes, so people everywhere are telling each other, 'You'll be ahead with a Chevrolet". Again, it's Chevrolet for completeness - and, again, it's a record demand for Chevrolet".
January 17, 1938
Life magazine
2
$8.50
View
Chev 120

1938
Chevrolet - Black and white 9 1/2" x 13 1/2" ad for the 1938 Chevrolet. This ad shows a very excited-looking couple standing by the front end of a 1938 Chevrolet that they have decided to buy and they seem to be talking to the salesman who is standing in front of them. He is saying, as he smiles at them, "Figure it out for yourselves, folks...". The ad then says that "The only way to get all of Chevrolet's modern features at Chevrolet's low prices, and with Chevrolet's remarkable all-round economy, is to purchase this car. That's why You'll be AHEAD with a Chevrolet". Off to the side, the ad lists several features they found important in this vehicle: "85-H.P. Valve-In-Head Engine; Perfected Hydraulic Brakes; Genuine Knee-Action; All-Silent All-Steel Bodies; Fisher No Draft Ventilation; Tiptoe-Matic Clutch". Quite a list of items on a car this old.
March 14, 1938
Life magazine
1
$8.50
View
Chev 159

1939
Chevrolet - Black and white 10" x 14" ad has a drawing of a Dark-Colored Two-Door being driven by an old man with several passengers onto a busy boat dock. The ad headline promises "Drive it...and you'll want to own it!" This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 8, 1939
Life magazine
1
$8.50
View
Chevy 85

1940
Chevrolet - Black and white 9 3/4" x 13 1/2" ad that talks about the New Exclusive Vacuum-Power Shift!. The ad talks in detail about the mechanics of this improvement and what makes it different and better than it's competitors. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
December 4, 1939
Life magazine
1
$8.50
View
Chevy 49

1940
Chevrolet - Black and white 9 1/2" x 13 1/2" ad has a drawing of a Special De Luxe Sport Sedan Four-Door filled with people being driven by a smiling woman. The ad headline encourages you to "Be First Away with a New Chevrolet". The ad mentions pricing that go from $659 to $802. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
December 18, 1939
Life magazine
1
$8.50
View
Chevy 77

1940
Chevrolet - Black and white 9 3/4" x 14" ad for the 1940 Chevrolet. This was another ad that introduced another "Exclusive" item that Chevrolet had to offer. At the top of this ad, there is three lines of script that asks, "Can you do this with your steering column gearshift?" and then there are three pictures below this, the first showing a woman with her hands on the steering wheel and the text says "Just touch it without removing your hand from the steering wheel...". The second picture is showing a part attached to the engine and the ad says that you can "Feel a hidden power cylinder supply 80 per cent of the shifting effort - automatically...". The third picture is of a smiling lady who is driving her Chevrolet very relaxed as the text says that you can "Sit back and let the gearshift do the work for you - instead of having to shift for yourself". The text of the ad says that "Only Chevrolet has this Exclusive Vacuum-Power Shift - 80% automatic - only 20% driver effort. You won't find it on any other motor car, regardless of price! The Greatest Advance Since The Self-Starter". To the right of this, there is a list of features offered on Chevrolets for the price of $659 and up.
March 11, 1940
Life magazine
1
$8.50
View
Chev 160

1940
Chevrolet - Three color 9 3/4" x 13 3/4" ad for the 1940 Chevrolet Master 85 Town Sedan. The headline in this ad says that "Chevrolet like many much higher-priced cars Has A Body Bt Fisher!". It shows a drawing of this car hauling six adults around town and claims that "It's the only car in the lowest price range that brings you the greater beauty, comfort and safety of this most famous of all motor car bodies". It then says that "The new Chevrolet for '40 shares with some of the most expensive motor cars in America the enviable distinction of possessing a Body by Fisher. This means that Chevrolet owners enjoy the advantages of riding in what millions of people consider the smartest, safest and most comfortable motor car body in the world today! Only Chevrolet for '40, among all low-priced cars, brings you the famous "Body by Fisher"...just as only Chevrolet for '40, among all low-priced cars, brings you the Exclusive Vacuum-Power Shift, "The Ride Royal" and the proved ability to out-accelerate, out-climb and out-perform all other cars in the low-price field". The ad text goes on and the ad gives a price of $659 for the Master 85 Business Coupe, other models slightly higher.
May 13, 1940
Life magazine
2
$8.50
View
Chevy 40

1940
Chevrolet - Black and white 10" x 14" ad that wants you to consider buying a Chevrolet because Chevrolet Satisfies! Chevrolet Saves!. There is a picture of a Light-Colored 4-Door filled with women all comfortably seated and the text talks about the essential motoring qualities along with the money you can save on the purchase price. There is a chart that compres many important features between the Chevrolet, Car # 2 and Car #3. They proudly boast that "Again Chevrolet's the Leader."
May 19, 1940
Life magazine
1
$8.50
View
Chev 146

1940
ChevroletBlack and white 9 3/4" x 14" ad that is for the 1940 Chevrolet Master 85 Business Coupe. There is a drawing of a Chevrolet being driven by a man with two smiling ladies in the front seat and the ad headline says that The Public Names Its Own Car Leader" above the car and below it, it claims that "Chevrolet's First Again!". It then claims that "Men and products may vie for leadership, but it is the public that confers it. And again in 1940, for the ninth time in the last ten years, people are buying more Chevrolets than any other make of car!". The text of the ad says that "The public names its own car leader...and names Chevrolet again in 1940...for the ninth time in the last ten years. It stands to reason that people wouldn't buy more Chevrolets than any other make of car year after year over such a long period if they didn't know from actual experience that Chevrolet gives them more for their money than any other car they could buy. It stands to reason also that the car which has won this overwhelming endorsement is worthy of your own careful consideration, regardless of what automobile you may have purchased in the past. Buy a Chevrolet for '40 and you'll get ultra-luxurious Fisher Body beauty, ultra-smooth Knee-Action riding qualities, and ultra-safe braking with Chevrolet's Perfected Hydraulic Brakes. Buy a Chevrolet for '40 and you'll discover that it out-accelerates, out-climbs and out-performs all other cars in the low-priced field. Buy a Chevrolet for '40 and you'll get so many advantages, at such a big saving in purchase price, gas, oil and upkeep, that you'll find yourself asking, 'Why pay more - why accept less?'".
May 20, 1940
Life magazine
1
$8.50
View
Chev 157

1941
Chevrolet - Black and white 10" x 13 1/2" ad has a drawing of a 4-Door Chevrolet filled with passengers being driven by a young lady. The ad headline claims that this car is "Bigger in all ways!" and talks about how roomy and powerful this car is. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 14, 1940
Life magazine
1
$8.50
View
Chevy 74

1941
Chevrolet - Black and white 9 3/4" x 14" ad for the 1941 Chevrolet Full-Size Automobile. The picture in this ad shows a car with at least five people in, all smiling, as the headline claims that this was the "Only Low-Priced Car With VACUUM-POWER SHIFT At No Extra Cost!". The ad then says that "Here's where you get the Orignial Vacuum-Power Shift - and get it without any additional charge - 80% automatic - only 20% driver effort". Sounds kind of perplexing, doesn't it. "'The world's easiest gearshift'...It's your's in Chevrolet for '41...and it's yours without any additional charge! You'll be wise to insist on getting this famous Vacuum-Power Shift in your new car...because it makes gearshifting so much easier...because a hidden vacuum cylinder goes into action the minute you touch the lever and supplies 80% of the gearshifting effort automatically instead of making you do all the work yourself...and because you get it in Chevrolet for '41 at no extra cost! Chevrolet introduced this great feature three model years ago. Chevrolet owners have been enjoying its advantages for three years, and telling their friends it has no equal for ease of operation. And, while basic improvements always bring imitation, this Original Vacuum-Power Shift, built as only Chevrolet builds it, is exclusive to Chevrolet in its field today. Dollar for dollar...feature for feature...you'll say, 'Again Chevrolet's the leader - first because it's finest'". They have a short list of features available at the bottom with the saying "Eye It...Try It...Buy It!" after it.
October 28, 1940
Life magazine
1
$8.50
View
Chev 158

1941
Chevrolet - Black and white 9 3/4" x 13 3/4" ad that shows the features that are responsible for giving the 1941 Chevrolet the "Best Ride and Drive!" There is discussion about the Original Vacuum Power Shift, the Unitized Knee-Action, the 90-H.P. Valve-In-Head Engine and, of course, we have the Body by Fisher. The claim is made that "Again Chevrolet's the Leader!" and, after driving one, "You'll Say 'First Because It's Finest!".
March 10, 1941
Life magazine
1
$8.50
View
Chevy 39

1941
Chevrolet 4-door - Black and white 9" x 12" ad that was intended to alert the readers to the fact that Chevrolet was as "beautiful and fashionable as the newest hat - the newest from from America's fashion center". The ad has a picture of a lady driving a light colored four-door that is filled with comfortable passengers while another, larger lady looks it over. The caption for this picture says "New 1941 Chevrolet. More people EYE IT...More people TRY IT" and the ad also calls it "The Style Car of the United States". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. May 1941
Better Homes & Gardens
0
$8.50 View
Chevy 14

Temporarily
Sold Out

1941
Chevrolet - Black and white 9" x 12" ad shows a four-door Chevrolet filled comfortably with six people while a young man in an Usher's uniform is pictured behind it holding up six fingers. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. April 1941
Better Homes & Gardens
1
$8.50 View
Chevy 25

1941
Chevrolet - Black and white 8 1/2" x 11 3/4" ad that lets you know that the Chevrolet is so modern that they have even eliminated the running boards. The ad has a picture of a smartly-dressed lady in a fur coat making a glamorous entrance into the passenger side front seat of a new Chevrolet under the headline that announces "Modern Style Note. Old-Fashioned Running Boards are Out!". There are smaller pictures that explain other reasons for doing away with the running board. These include "No dangerous snow and ice" building up, "No dirt or mud", "No 'jumping on' car" for those of you who wanted to quickly transport your gang after a bank robbery, "No 'sitting or Loitering'" for the days when you had to park your car on the streets of the bad side of town, "Safer, easier entrance and exit" and, of course, "Smarter, more modern styling". The ad also contains a Quality Quiz which compares some of the features this car had that others of the time period didn't. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. March 1941
Better Homes & Gardens
1
$8.50 View
Chevy 17

1941
Chevrolet - Black and white 10" x 14" ad that shows a four-door filled with people driving down the road. The ad headline claims that "The U.S.A. Picks Chevrolet" and has a Quality Quiz that shows what Chevrolet has that the other don't. This ad is larger than my scanner bed so the outside edges of the ad are not visible in the scanned image.
April 28, 1941
Life magazine
0
$8.50
View
Chevy 38

Temporarily
Sold Out

1941
Chevrolet - Black and white 10" x 14" ad that discusses how Chevrolet gives you the most for your money in the low priced cars. The ad headline brags that "Only Chevrolet among all lowest priced cars has a Body by Fisher". The ad has a Quality Quiz that compares Chevrolet with the No. 2 Car and the No. 3 Car and the Chevrolet has many more features than whatever the No. 2 and No. 3 car are. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 5, 1941
Life magazine
1
$8.50
View
Chevy 108

1941
Chevrolet - Black and white 10" x 13 1/2" ad has a drawing of a 4-Door Chevrolet filled with happy passengers being driven by a smiling man. The ad headline asks "Why Pay More? - Why Accept Less?" and the text describes some of the features of this year's car. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
June 9, 1941
Life magazine
1
$8.50
View
Chevy 75

1941
Chevrolets - Black and white 9 1/2" x 14" ad that reminds us of the many reasons that "Again Chevrolet's The Leader". The image seen in this ad is seen in other ads done this year, showing a Four-Door driving from right to left with a full load of people. There is a standard headline saying "Why Pay More? Why Accept Less>" and then goes on to provide a pretty good list of features provided during this year. It also claims to be "..the only car that brings you all these features of higher-priced cars, together with the economies of lowest-priced cars!". It also claims to be FIRST IN SALES "for the 10th time in the last 11 years".
June 30, 1941
Life magazine
1
$8.50
View
Chev 128

1941
Chevrolet - Black and white 10" x 13 1/2" ad has a drawing of a 4-Door Chevrolet filled with passengers being driven up a slight incline. The ad headline claims that "Only the Leader has 'The Combination That Counts!'". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. July 14, 1941
Life magazine
1
$8.50
View
Chevy 73

Wartime
Black and white 9" x 12" ad details their "Car Conservation Plan". It shows ways to make your cat, tires and every other mechanical part last so there will not be a need to replace anything. These methods will allow you to keep your car serving faithfully for the duration. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 1942
Better Homes and Gardens
1
$8.00
View
Wartime / Chevrolet

Wartime
Black and white 9 1/2" x 12 1/2" ad that shows an Armored Car that Chevrolet secretly designed and produced to use in the fight. The ad describes it as "a fourteen-ton roving weapon - with the speed of a passenger car, the firepower of a tank and the armor of a mobile fortress.". The ad has a photo of one of these vehicles being driven by a soldier and another photo of a train load of these being moved toward the action. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 30, 1944
Life magazine
1
$8.00
View
Wartime / Chevrolet

1947
Chevrolet - Full color 9" x 12" ad that brings attention to the 1947 Chevrolet. The ad has a drawing of a lady just about to get into her Dark Blue Chevrolet as she turns and says "Who'd ever guess I'd been driving all morning?". The text says "Coiffure?...undisturbed. Hose?...seams straight, and nary a wrinkle. Gloves?...trim and spotless. Your entire ensemble, in fact, keeps that "right-out-of-the-bandbox" look, no matter how far you drive this beautiful new Chevrolet". There are four pictures on the right-hand side with information in them. The first says "Kept fresh by Chevrolet...that's you everywhere you go in this spirited new car. You don't have to wrestle with the wheel - it answers your gentlest signal". The second picture says that "You don't have to yank the exclusive vacuum-powered gearshift - a flick of a finger does the trick! You don't have to tromp on the brake pedal - it responds to your lightest touch". The third picture shows a lady driving in comfort and says "And no draft ventilation provides plenty of air without disarranging a single hair on your head! There's comfort and protection PLUS in the only Body By Fisher in the low-priced field". And the fourth picture shows a smiling lady holding her purse and it says that "You might well expect to pay extra for such a big, safe, easy-to-drive car as this newest Chevrolet. But, no! Chevrolet is the lowest-priced line in its field - and a perfect miser about gas, oil and repairs. Why not drop some hints where they'll do the most good, that only Chevrolet gives you BIG-CAR QUALITY AT LOWEST PRICE".
August 1947
Better Homes & Gardens
1
$8.50
View
Chev 156

1948
Chevrolets - Three color 7 3/4" x 10 3/4" ad that reminds us that Chevrolet is still the best-selling car in America. There is a picture of aYellow Two-Door traveling so fast that whoosh-marks are flying back from the wheels and the headline claims that "Only One is Number One". The answer comes with the statement that "Only Chevrolet is First!" because "it alone gives Big-Car Quality at Lower Cost".
April 12, 1948
Time magazine
1
$8.00
View
Chev 142

1948
Chevrolet - Three color 9 3/4" x 13" ad shows a Yellow two-door traveling a what seems to be a high rate of speed. The ad headline states that "Only One is Number One. Only Chevrolet is First". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 17, 1948
Life magazine
0
$8.00
View
Chevy 46

Temporarily
Sold Out

1948
Chevrolet - Three color 9 1/2" x 14" ad has a drawing of a Blue Two-Door placed against a black background. The ad headline assures the readers that "Chevrolet - and only Chevrolet - is First". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 16, 1948
Life magazine
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Chevy 89

Temporarily
Sold Out

1948
Chevrolets - Black and white 9 1/2" x 13" ad that gives another viewpoint on how good of a deal buying a Chevrolet will be for you. There is a drawing of a barnyard where a man has pulled his Chevrolet up to pick up his wife and two children while a man behind the car is carrying a bag of something toward the barn. The young boy who has yet to get into the car is sternly telling their Collie to return to the house as the headline claims that "When farm owners think of car values they think of Chevrolet". The text continues on with that thought by saying "That's why more people buy and more people drive Chevrolets than any other make of car!". It claims that more groups than just the farmers are speaking highly of Chevrolet which it claims has been "first in value as it is first in demand for the total 17-year period, 1931 to date". It also mentions the comfort, the performance, endurance, dependability as well as the big-car safety
September 1948
Capper's Farmer
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Chev 129

1949
Chevrolet Styleline De Luxe 2-Door Sedan - Three color 9 1/2" x 12 1/2" ad has a drawing of a blue two-door being driven by a couple away from a stately home with square pillars. The ad headline calls this car "The most Beautiful Buy for Quality". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 15, 1949
Life magazine
1
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Chevy 50

1949
Fleetline De Luxe 2-Door Sedan - Three color 9 1/2" x 13 1/2" ad with drawings of this car going uphill and around a curve while calling it The most Beautiful BUY for Performance with Economy. The text admits that "Performance is the pay-off" and claims that you will have getaway potential, the ability to go uphill and thrilling acceleration while still paying a lot less for gas. It claims to be the only low-priced car to have a Valve-in-Head engine of "the type being adopted by maker after maker of higher-priced cars." All this and it has the Center-Point Design, Center-Point Steering and Center-Point Seating
1949
Life magazine
1
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Chev 144

1949
Chevrolet Fleetline De Luxe 4-Door Sedan - Black and white 9" x 12" ad with a drawing of this car parked in front of a farmhouse while two men stand looking at it and talking. The ad headline insists that "It takes a lot of car to satisfy a farmer - so, naturally, on the farm they agree Chevrolet is the most beautiful BUY of all!" There is a slight stain along the right edge of the ad. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 1949
Country Gentleman
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Chev 64

1949
Chevrolet Fleetline De Luxe 4-Door Sedan - Three color 9 1/2" x 13" ad with a drawing of a red Chevy going up a grade with a load of passengers. The ad headline informs us that "Only Chevrolet brings you these Extra Values -and these extra savings, too!" and the text mentions nine items of discussion. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 29, 1949
Life magazine
1
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Chevy 41

1949
Chevrolet Styleline De Luxe 4-Door Sedan - Black and white 9" x 13" ad has a drawing of this car parked in front of a rural church while two "elderly gents" stand looking at it while a mother and daughter are approaching. The ad headline claims that "For the tough going a car gets on the farm, farmers agree Chevrolet is the most Beautiful BUY of all!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 21, 1949
Michigan Farmer
1
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Chevy 67

1949
Chevrolet Styleline De Luxe 4-Door Sedan - Three color 9 1/2" x 12 1/2" ad has a drawing of a red four-door that seems to be floating on air over a city scene. The ad headline calls it "Over All...all over America! The most Beautiful BUY of all!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 23, 1949
Life magazine
1
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Chevy 47

1949
Chevrolet Styleline De Luxe 2-door Sedan - Three color 10" x 13" ad has a drawing of a man and wife traveling through the picturesque countryside June 20, 1949
Life magazine
1
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Chevy 28

1950
Chevrolet - Three color 9 1/2" x 13" ad contains three drawings of different views of this car in use. The ad headline describes it as "First and finest at lowest cost". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 29, 1950
Life magazine
1
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Chevy 42

1950
Chevrolet Styleline De Luxe 2-Door Sedan - Black and white 9" x 12 1/2" ad has a drawing of a couple that have driven up to a farm house and, while the man has stepped out of the car and is conversing with a lady on the porch, the female passenger sits in the car as the dog of the house checks her out. The ad headline claims that "For exclusive big-car features, choose the leading low-cost car!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
July 15, 1950
Michigan Farmer
1
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Chevy 68

1950
Chevrolet Styleline De Luxe 4-Door Sedan - Black and white 9 1/2" x 13 1/2" ad has a drawing of this car parked in front of a house as two men stand on the porch looking at it and talking. The ad headline assures us that "Farmers want a car that's both rugged and good-looking, so they pick Chevrolet for the most Beautiful BUY of all!" This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
September 17, 1949
Michigan Farmer
1
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63

1950
Chevrolet Styleline De Luxe 4-door Sedan - Full color 8" x 11" ad has the purpose of trying to help you know "What to look for when you buy a car" according to Ruth Warren. The first picture shows three ladies sitting in a second floor window looking out as a Blue Styleline De Luxe 4-door Sedan comes pulling into the driveway. The second picture shows these three ladies walking toward the car that has been parked by a fourth lady. The headline promises that "Comparison of Features, Value, Popularity and Price will make a New Chevrolet your Choice" and the happy expressions on the faces of all the ladies as they drive away in the third picture indicates that there may be some truth to the statement. July 1950
magazine
1
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Chevy 20

1950
Chevrolet Styleline De Luxe 4-Door Sedan - Black and white 9 1/2" x 13 1/2" ad has a drawing of this car being driven up a hill in a rustic area. The ad headline calls this car "So easy to operate...so economical to own!" This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 19, 1950
Michigan Farmer
1
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Chevy 62

1950
Chevrolet - Three color 9 1/2" x 12 1/2" ad with three drawings of a red Four-door being driven by a father and son. The ad headline calls this car "First..and finest..at lowest cost". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 14, 1950
Life magazine
1
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Chevy 43

1951
Chevrolet Styleline De Luxe 2-Door Sedan - Black and white 9 1/2" x 12 1/2" ad has a drawing of a man driving his Chevy through his farm as he looks at the different people working for him. The ad headline claims that "Here's the car that's rugged for work - good looking for keeps!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 1950
Country Gentleman
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Chevy 71

1951
Chevrolet Styleline De Luxe 4-door Sedan - Full color 9 1/4" x 12" ad that wants you to believe that life would be easier if you owned your own car, especially if it was a Chevrolet. The ad has a picture of a smiling housewife carrying a bag of groceries and walking away from her Green Sedan which she has just parked in her driveway. The ad has several other pictures of her using her Chevrolet with captions claiming "What a thrill I get from PowerGlide", that it is "Wonderful for shopping too!", that "So many people stop and stare!" "...and such low-cost driving!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. March 1951
Better Homes & Gardens
1
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Chevy 3

1951
Chevrolet Styleline De Luxe 4-Door Sedan - Black and white 9 1/2" x 12" ad has a drawing of this car being driven by a couple through the farmlands. The ad headline introduces "Here is the Favorite!. The New 1951 Chevrolet". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 1951
Capper's Farmer
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Chevy 76

1951
Chevrolet Styleline De Luxe 4-Door Sedan - Black and white 9 1/2" x 12 1/2" ad with a drawing of a Chevy being driven by a smiling couple. The ad headline claims that "It's deep-down quality stands out in every detail!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 16, 1951
Life magazine
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Chevy 44

1951
Chevrolet Styleline De Luxe 4-Door Sedan - Black and white 9 1/2" x 13" ad with a drawing of a Dark Two-Door being driven by a happy couple along a rural highway. The ad mentions some of the methods you can use to check out this car and the headline claims that "It all adds up to the sum total of quality!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 20, 1951
Life magazine
1
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Chevy 104

1951
Chevrolet - Black and white 9 1/2" x 13 1/2" ad that brings attention to the fact that Chevrolet has the Powerglide Automatic Transmission available in these cars. There is a picture of a young mother and her two children driving in the front seat of a Styleline De Luxe 2-door Sedan under the headline that assures you that "Chevrolet's Powerglide automatic transmission brings a new kind of driving to the low-price field". Along the left side of the ad are drawings that illustrate how you can "Discover Velvet Velocity", "See how easy driving is!", Take traffic in stride" and you can "Cruise the highways!". The text reminds you about how easy it is to drive an automatic transmission car, you only press one pedal to go and only one pedal, a different one, to stop. It also claims that the Chevrolet with a Powerglide is the lowest priced no-shift car and even costs less than some standard transmission cars.
September 1951
Country Gentleman
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Chev 124

1951
Chevrolet Styline De Luxe 4-Door Dedan - Full color 9 1/2" x 13 1/4" ad for the 1951 Chevrolet Styline De Luxe 4-Door Sedan. This ad has a drawing that shows two couples standing on the other side of this car admiring the mountains and the rough terrain that the Chevrolet has brought them to. Embossed onto the highest mountainside behind them are the words stating "See the U.S.A. in your Chevrolet". The text in the middle of the page claims that you can :Get to these parks the easiest way...go Powerglide". It then says that you should "Slip behind the wheel, start the engine and slide the Pilot Control Lever over to "Drive" position. Then just press the accelerator to go and press the brake to stop. No clutch pedal. No gear shifting. No need to take a hand off the wheel in all normal driving. Only Powerglide in the low-price field brings you such silken smoothness...without the slightest power step or surge between speed ranges". This ad goes on with more details about the engine size and such. This ad goes on by showing four pictures of areas that your Chevrolet is more than capable of taking you to.
August 1951
Holiday
1
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Chev 161

1952
Chevrolets - Full color 6 1/4" x 9 1/2" ad has a series of drawings of Chevrolets available in this model year. There is a large drawing of a Blue Sport Coupe being unloaded as it arrives at the Country Club, a Yellow De Luxe that is parked, a Red De Luxe Convertible being driven past several golfers and a Chevrolet Station Wagon being unloaded of it's contents. The ad headline describes these as "Pleasure?...Full measure! Price?...Pleasant surprise!"
August 1952
National Geographic
1
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Chevy 97

1953
Chevrolet De Luxe Sport Coupe - Full color 6 1/2" x 9 3/4" ad has a drawing of a Green Coupe parked in the woods as several men and dogs enjoy a day of hunting. The ad headline lets you know that the following text will let you "Now discover the only important difference between Chevrolet and high-priced cars..."
September 1952
National Geographic
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Chevy 82

1953
Chevrolet Bel Air - Full color 6" x 9 1/2" ad has a drawing of a Yellow two-door being driven by a family through a beautiful country area as several young boys sit by the side of the road watching this car drive by. The ad headline indicates that the text will tell you "Why you'll prefer Chevrolet's Body by Fisher for styling, comfort and safety!"
October 1952
National Geographic
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Chevy 52

1953
Chevrolet Bel Air 4-Door Sedan - Full color 6 1/2" x 9 3/4" ad has a drawing of a Yellow 4-door parked on a red mat with a black background. The ad headline starts "This is the 1953 Chevrolet...and these are some of the wonderful new things it brings you..." as it leads into the fact filled text.
March 1953
National Geographic
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Chevy 56

1953
Chevrolet Bel Air Convertible - Full color 6 1/4" x 9 1/2" has a drawing of a Red Convertible sitting at the beach with the top down. The two occupants of the car are enjoying the attention this car is bringing them. The ad headline promises that "On beach or boulevard, these two new Chevrolet features give you one-foot and one-finger control..." as it proceeds to discuss their Powerglide Automatic Transmission and it's Power Steering.
June 1953
National Geographic
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Chevy 81

1953
Chevrolet Bel Air Sport Coupe - Full color 6 1/2" x 9 3/4" ad has a drawing of a Blue two-door sitting in a western scene with groups of cowboys with rodeo numbers on their backs watching others perform. The ad headline lets you know "How Chevrolet's new high-compression horsepower takes you more places on less gas...".
August 1953
National Geographic
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Chevy 55

1954
Chevrolets - Full color 6 1/4" x 9 3/4" ad that has a picture of a normal Autumn day in Chevroletland. There is a man working on cleaning his Green Two-Ten 4-Door Sedan that is parked in his driveway as a Brown Bel Air Sport Coupe is driving down the street. The ad headline asks the question with an obvious answer, "Why so many more people are buying Chevrolets than any other car...".
November 1953
National Geographic
1
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Chevy 93

1954
Chevrolet Bel-Air Sport Coupe - Full color 6 1/2" x 10" ad with a picture of the Yellow with Green tint 1954 Chevrolet Bel-Air Sport Coupe stopped at the curb on a rainy day trying to get the kids down from the building so many of them are waiting at. The headline claims that "You're only young twice!" and the ad claims that it is "Once when you take your first battered old jalopy to your heart...and once again when you put your first brand-new Chevrolet on parade". The next headline asks "What's Chevrolet got that young people go for" and the answer is several things. "First of all: It's smooth! Real cool! It looks as a car ought to look that's loaded with youngsters who love the feel of a spirited pick-up and the power of broad-shouldered brakes. Chevrolet is the only low-priced car in the world with a Fisher Body. And what a pleasant surprise to discover that you can run the new Chevrolet with the kind of money that fits a young man's budget. And, of course, everybody knows that Chevrolet's original cost is less than any other line of the low-priced field. It's the only low-priced car with a full length box-girder frame for extra safety. But if you're interested in those new automatic power features a family car ought to have, you'll find that Chevrolet offers them all - optional at extra cost if you want them".
September 1954
National Geographic
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Chevy 153

1954
Chevrolets - Three color 7 3/4" x 10 3/4" ad that calls your attention to some of the many features that make buying a Chevrolet the same as looking into the future. The ad has a picture of a Green Two-Door Chevrolet being driven by two ladies and the headline claims that "You're Looking Into the Future When You Look Into a New Chevrolet". There are four smaller pictures that expound upon the futuristic improvements that the 1954 Chevrolet is supplying to their buyers. It shows Safety Plate Glass in the windshield and all windows as well as Automatic Window and Seat Controls on several models. The Powerglide Automatic Transmission makes driving the car nothing more than placing the indicator into "Drive" and stepping on the gas. Ocassionally you will have to steer and avoid objects that won't move out of your way. It also has Power Steering which is claimed to do up to 80% of the steering in case you do choose to try and avoid objects in the road or on the sidewalk. The ad also talks about the colors and fabrics this car has been provided with including the Body by Fisher.
July 1954
Good Housekeeping
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Chev 134

1954
Chevrolet Delray Coupe - Full color 9 1/2" x 12" ad with a drawing of a blue-gray two-door parked in front of a cabin in the woods as a family of four people and one dog unload and prepares for their vacation. The ad headline prepares you for "Four good reasons why new Chevrolet families are 'having a wonderful time'...". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
July 19, 1954
Life magazine &
July 1954
Holiday magazine
2
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Chevy 45

1954
Chevrolet Bel Air Sport Coupe - Full color 10" x 13" ad with a picture of a Yellow Two-Door with green trim parked in front of a stately building with stone columns which is overrun with young people who are trying to avoid the rain. The ad headline teases us with the claims that "You're only young twice!" and then explains that these times are "Once when you take your first battered old jalopy to your heart...and once again when you put your first brand-new Chevrolet on parade!". The ad, which was designed for the attention of the young men of the time, talks about the spirited pick-up, the broad-shouldered brakes and the affordable price. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. September 17, 1954
Collier's
1
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Chevy 2

1955
Chevrolet Bel Air Sport Coupe - Black and white 7 1/2" x 10 3/4" ad that shows how this car would appeal to the Fisherman in your life. There is a drawing of a man burdened down with fishing gear standing in knee-deep water and casting his rod which has a nice bend to it as though his work is about to be rewarded. The headline, referring to either the car or the fish on his line, calls it "A Big Catch!" and the text talks about the car in terms that an outdoorsman would appreciate. It talks about being able to "Slip down the roughest trails", to "take fishbook turns" as you "overpower a steep hill". It compliments the Glide-Ride front suspension by claiming that "You glide like a birchbark canoe" and mentions being able to choose from either the Turbo-Fire V8 or the Blue-Flame 6's. It continues mentioning improvements in this dar and finally asks, "What's new with the Motoramic Chevrolet? Everything!".
April 1955
Outdoor Life
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Chev 133

1955
Chevrolets - Full color 9 1/2" x 13 1/2" ad for the cars available this year. The ad has a picture of a crowded highway with more than it's share of '55 Chevys to be seen. In the foreground is a Blue Sedan with a white top and, driving the other way is a Red and White Convertible with the top down. The front seat passenger in the convertible is standing up and waving across the highway at a police officer who is standing beside his '55 Chevy police car. The ad headline claims of this car that "It's making '55 Famous - For Fun!" and that "For sheer driving pleasure, Chevrolet's stealling the thunder from the high-priced cars". The text calls this year's product the Motoramic Chevrolet and talks about the Turbo-Fire V8 and mentions the transmissions available.
August 15, 1955
Life magazine
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Chevy 107

1955
"Two-Ten" Handyman Station Wagon - Black and white 7 3/4" x 11" ad for this, one of the Four Station Wagon models offered that year, as one of "The Motoramic Chevrolet". There is a picture of a fishing boat where one of the fisherman has hooked a marlin that is fighting his line and a side-view picture of a this popular car with the headline claiming there is "Nothing Like it!". The text mentions some of the features of this and the other Chevrolet's using terms familiar to a fisherman and they call it "More than a new car...a new Concept of low-cost motoring!"
January 1955
Field & Stream
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Chev 137

1955
Chevrolet "Two-Ten" 2-door Handyman wagon - Full color 9" x 12" ad for this unique design that only lasted a few glorious years. The ad has a picture of a well-dressed couple standing by the passenger side front fender looking back at a Blue "Two-Ten" 2-door Handyman under the headline claiming that "This car grew new from the inside out". The ad teases by asking "What else is new?" and answering "Much too much to list here". A few of the features that it does see fit to mention are a 12-volt electrical system, Anti-Dive braking control and the Sweep-Sight windshield. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. February 1955
House Beautiful
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Chevy 6

1955
Chevrolet "Two-Ten" Handyman - Full color 6 1/2" x 10" ad has a drawing of a Blue Nomad parked in front of a red Antique Store. In the back of the car you can see a dresser or chest that was just purchased. The ad headline claims that "Never have you seen Station Wagons as wonderful as the new Chevrolets!"
February 1955
National Geographic
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79

1956
Chevrolet - Full color 8" x 11" ad for the many ways that buying a 1956 Chevrolet was a good bargain. There is a picture of a Green and white Chevrolet parked in the lot in front of a grocery store and the lady who owns it has rolled her full shopping cart to the passenger side door while a man stands waiting behind her with several more bags of groceries that wouldn't fit into the cart. The ad headline says that "If he doubts your skill at bargain hunting let him read this!" and the text talks about how buying a new Chevrolet is a bargain as well as driving one is.
July 1956
Good Housekeeping
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Chevy 119

1956
Chevrolet Bel Air - Full color 6 1/2" x 9 3/4" ad has a drawing of a Yellow and White two-door that has pulled up to a house and the man is opening the passenger door for his lady. As each window of the house is filled with people watching the ad headline claims that driving this car is "How to look your best when everybody's looking".
September 1955
National Geographic
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Chevy 54

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1956
Chevrolet Bel Air Sport Sedan - Full color 6 1/2" x 9 3/4" ad has a drawing of a Copper and White 4-door being driven by a family of three on a blacktop road past miles of open land. The ad headline claims that this car "Loves to go...and looks it! The '56 Chevrolet".
March 1956
National Geographic
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Chevy 53

1956
Bel Air Convertible - Full color Two-Page 20" x 14" ad for this car that everyone wants. The ad shows a Green and White Convertible being used in a movie scene that has attracted a crowd of quite a few different types of people. Watching the filming of a young couple kissing in the front seat are a sailor and a cowboy as well as the normal crew. The director seems like he is slapping his forehead in dismay as the couple embrace away. The ad headline orders "youth, beauty, Chevrolet, action!" and the text claims that once you have sampled this blockbuster of a car, you won't want to drive anything else. Both pages of this ad are larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
June 18, 1956
Life magazine
1
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Chevy 121

1957
Chevrolet - Full color 10" x 13" ad showing a Blue and White Chevy parked while a father hand letters his name on the door. There is also a small drawing of a green and white two-door in the corner of the ad. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. September 14, 1956
Collier's
1
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Chevy 24

1957
Chevrolets - Full color 6 1/2" x 9 3/4" ad is a smaller version of the previous ad. There is a large drawing of a man lettering his name on the driver's side door of a Blue Chevy while other people are watching and a smaller drawing of a Green four-door. The ad headline assures us that "More people named Jones own Chevrolets than any other car!"
September 1956
National Geographic
1
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Chevy 57

1957
Chevrolets - Full color 6 1/4" x 10" ad for the reliability that the 1957 Chevrolet offers you. The ad has a picture of a Red '57 Chevy coming at you up a series of hills as a Roadster sits parked off the side of the road with it's engine overheating. The ad headline assures you that "The road isn't built that can make it breathe hard" and the ad talks about the V-8 power and the ride and roadability.
June 1957
National Geographic
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Chevy 112

1957
Chevrolets - Full color 8 3/4" x 12" ad for the reliability that comes with your new Chevrolet. This ad, which is a larger version of another ad on this page, shows a Red Chevy racing up a mountain hill. In the background of this curvy road is an overheating roadster that has pulled over to the side of the road to cool enough to continue the journey that the Chevy is making with little effort. The ad headline assures you that "The road isn't built that can make it breathe hard!". The ad text talks in glowing terms about the features of this year's car. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 1957
Better Homes & Gardens
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Chevy 118

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1957
Chevrolet Bel Air - Full color 6 1/4" x 9 3/4" ad has a drawing of a Yellow 4-Door Sedan driving on a highway and being admired by a busfull of people that is going the other way. The ad headline states this car is "smooth as quicksilver...and quick as they come...the '57 Chevrolet."
February 1957
National Geographic
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Chevy 84

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1957
Chevrolet Bel Air Sport Coupe - Full color 9 3/4" x 13 1/2" ad with a drawing of a Yellow and White 2-Door 1957 Chevrolet Bel Air Sport Coupe parked by the edge of a lake as the driver, he's wearing a yachting cap, is looking over his shoulder at a girl who is wading in the water as a small boat with a dog in it is floating nearby. The headline tells you that "you'll love Chevrolet's new light-touch driving!". As if that is not enough reason the ad continues on. "You'll never put hand and foot to a car so quick, smooth and easy to control - a light touch does it. Chevy's solid on the road - and that goes for the way it's put together, too!". In case you are still not sure, read on. "A wonderful thing happens the very first time you take a '57 Chevrolet through traffic, or slip it into a tight parking spot. You begin to realize that this car is not only beautifully built, but beautifully behaved as well! In no time at all, you're faced with the happy fact that this Chevy is a genuine pleasure to drive, and yet there's practically nothing to driving it. You can chalk this up to Chevy's sure and easy handling. That, and also the cat-quick responsiveness of its velvety V8 engine. Lively performance is part and parcel of Chevy's light-touch personality. That's why V8 options go all the way up to 245 hp. That's also why new Turboglide - the first and only triple-turbine automatic drive - is offered as an extra-cost option. Come on in and get the light-touch feeling firsthand".
April 8, 1957
Life magazine
1
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Chev 152

1957
Chevrolet Bel Air Sport Coupe - Full color 6 1/2" x 10" ad has a drawing of a Green Two-Door being waxed by an attentive husband while his wife wrings out a damp rag and their dog stands barking at his reflection in the front fender. The ad headline assures you that "You get more to be proud of in a Chevy!"
August 1957
National Geographic
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Chevy 78

1957
Chevrolet - Full color 9" x 12" ad with a drawing of a Black Bel Air Sport Coupe that has stopped on a snow covered road so a father can show his young child a mother and baby deer. The ad headline, referring to the car and to life, says "filled with grace and great new things". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 1957
Better Homes & Gardens
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Chevy 87

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1958
Chevrolet Bel Air Sport Coupe - Full color 6 1/4" x 9 3/4" ad that is a smaller version of the next ad. Shown in the ad is a lady driving her Red & White Two-Door on a country road as she waves at a helicopter flying overhead. The ad headline warns you that "Your pride will perk up whenever you're seen in you '58 Chevrolet.
May 1958
National Geographic
1
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Chevy 95

1958
Chevrolet Bel Air Sport Coupe - Full color 9 1/2" x 13" ad with a drawing of a 1958 Chevrolet Bel Air Sport Coupe with Red and White coloring. This drawing is of a woman driving her car alongside a country road and waving at a helicopter flying overhead. The ad claims that "Your Pride Will Perk Up whenever you're seen in your '58 Chevrolet. One look at those low, wind-whisked lines and you know you're bound to be noticed. And you'll find still more to be proud of in the quick, sure way Chevy responds to your touch". It then says that as "Sure as it's a Chevy, you're going to be looked at when you drive this good-looker. Don't be surprised if you even hear a soft whistle of approval now and then. There's just something about Chevy's low, straining-at-the-bit beauty that makes people sit up and take notice. The way this Chevrolet moves is something to be admired, too. It's quick-sprinting power, for example, and the reassuring way it keeps its poise, even on sudden slips and curves. Another big reason you'll be prouder of a Chevy is that it's the only honest-to-goodness new car in the low-priced field. There's a new x-built Safety-Girder frame...new Turbo-Thrust V-8...new longer, lower Body by Fisher...a choice of new standard Full Coil suspension or a real air ride. Cars just don't come any newer - or nicer - than this one. Make it a point to stop by your Chevrolet dealer's real soon. What he's selling is high on pride but low on price".
May 1958
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Chevy 155

1958
Chevrolet Bel Air Sport Coupe - Full color 7 1/2" x 10 3/4" ad shows a red and white two-door driving down a road as the driver waves to a helicopter overhead. The ad claims that "Your pride will perk up whenever you're seen in your '58 Chevrolet".
June 1958
Farm Journal
1
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Chevy 30

1958
Chevrolet Impala - Full color 6 1/2" x 9 3/4" ad with a picture. from behind, of the left side of an Impala in Anniversary Gold. The ad headline tells us that this car is Almost too new to be true! '58 Chevrolet and the ad talks in some detail about the revolutionary new V8, the new body-frame construction, the All-new 4-coil suspension and the fact that air-springs are available.
December 1957
National Geographic
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Chevy 94

1958
Chevrolet Impala Convertible - Full color 6 1/2" x 9 3/4" ad has a drawing of a Pink Convertible with the top down being driven by a family of three. They are all looking up and waving at an airplane that is passing overhead. The ad headline claims that "You'll have plenty to show off in the high-spirited performance of your New Chevrolet."
March 1958
National Geographic
1
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Chevy 83

1958
Chevrolet Station Wagons - Full color 6 1/4" x 10" ad for their two 4-door 6-passenger Station Wagons. The ad has a picture of a Gold colored Chevrolet Nomad that holds a father, two boys and several remote airplanes that has stopped to pick up another boy and airplane and another picture of a Two-Tone Blue Chevrolet Brookwood Wagon that is parked in front of an Antique Store with a Grandfather Clock being loaded into the back while the woman is carrying smaller items towards the car. The ad headline calls them "New Wagons with Wonderful Ways - these new '58 Chevrolets" and mentions that, beside these models, they still have the 2-door model and a 9-passenger model.
February 1958
National Geographic
2
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Chevy 111

1959
Chevrolet Bel Air - Full color 6 1/4" x 9 1/2" ad with a photo of a Brown 4-Door Sedan that a family has parked next to a very still stream. The male members of the family are preparing to launch a canoe while the females are putting on scarves. The ad headline promises that "Chevy's got the ride and room to go anywhere!".
May 1959
National Geographic
2
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Chevy 99

1959
Chevrolet Biscayne - Full color 6 1/4" x 9 1/2" ad has a photo of a Green 2-Door Sedan that has been parked at the bottom of a grass covered hill where a family of four, and a dog, are enjoying the fun of flying kites on a windy day. The ad headline promises that "Chevy does beautifully by your budget!".
March 1959
National Geographic
1
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Chevy 98

1959
Chevrolet Biscayne 4-door Sedan - Full color 9" x 13" ad with a picture of a Green Biscayne 4-dr Sedan parked on a freshly mown lawn while an attractive young lady lays in front of it typing deliberately on a typewriter. The ad headline warns "Chevrolet. Maybe you can't please everybody, but this car comes mighty close" and the ad lists a load of features that it encourages you to have your Chevrolet dealer show you. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. March 9, 1959
Life magazine
1
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Chevy 16

1959
Impala 4-Door Sports Sedan - Full color 9 1/2" x 13 1/2" ad that gives the information to prove that you really don't need more car than what the 1959 Chevrolets were providing. There is a picture of a couple sitting close together in a red rowboat that is floating just offshore from where a Blue 4-door Impala Sports Sedan is parked. The caption indicates that the couple have moved to their present position to enable themselves to "look" at their Chevrolet. which the claim is made "is part of the pleasure of owning it". A little boy is in the back seat leaning out the window, probably to ask them if they took the keys with them. The text asks "What would you want with more car than this (even if you could find it)?" and goes on to give a list of Chevrolet advantages that the dealer would be glad to explain to you.
January 19, 1959
Life magazine
1
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Chev 131

1959
Chevrolet Impala convertible - Full color 9" x 12" ad that tried to convince the public that the Chevrolet quality and styling was so superior that even people who didn't have to be impressed with it's low cost would still want to buy one. The ad has a picture of a family of three riding on a country road as the sun was setting behind the Impala Convertible that was being driven with the top down. The text of the ad mentions several of the features that Chevrolet felt made it appealing to the demanding members of the buying public. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. May 12, 1959
Look magazine
1
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Chevy 18

1959
Chevrolet Nomad 4-Door Station Wagon - Full color 6 1/4" x 10" ad for many different things a Chevrolet Station Wagon can be for you. The ad has a picture of a Copper colored Nomad Wagon parked in a driveway with the back end filled up with plants, shrubs and flowers that the family is unloading and preparing to plant. The ad headline calls it the "Handiest helper a family ever had...'59 Chevy!" and the text talks about hauling kids, stowing a half-ton of gear and using it as sleeping quarters on a camping trip.
April 1959
National Geographic
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Chevy 113

1959
Chevrolet Nomad Station Wagon - Full color 7 1/2" x 10 1/2" ad has a photo of a Green Wagon driving away from the camera down a dirt road that leads into the woods. The ad says that you can "Take to the Hills in the car that handles 'em all!".
May 1959
Farm Journal
1
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Chevy 70

1959
Chevrolet Station Wagons - Full color 9 1/2" x 13 1/2" ad for the 5 Chevy Wagons that were available this year. Pictured in the ad is a Light-Colored Brookwood that is parked under a shady tree with the tailgate open and a mother is working on something with her older son while three other children are playing in a pool setup next to the car. The headline promises that "Chevy holds everybody and his brother - beautifully!" while the text talks about the roominess and comfort and mentions that all five Wagons have "over 90 cubic feet of cargo space". It reminds us that they did sell a 9-Passenger Wagon with rear-facing seats as well as other sedans and convertibles. Shown at the bottom of the page is a small picture of a Slimline styled Impala 4-Door Sedan.
June 1959
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Chev 135

1959
Chevrolets - Full color 10" x 13" ad with a large drawing of a Brown Bel Air 2-door Sedan and a smaller drawing of a Blue Impala Sport Coupe from the rear. The ad headline calls these and the other Chevrolets of 1959 "Fresh, Fine and Fashionable!" and the ad text tries to list and explain what makes them this way. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. November 24, 1958
Life magazine
1
$7.50 View
Chevy 21

1959
Chevrolets - Full color 9 1/2" x 12" ad has a large drawing of an Green Impala Sport Coupe from behind and a smaller drawing of a Blue Bel Air 4-door Sedan. Between these two cars is the headline "Nothing's New like Chevy's New!". The ad text talks about some of the features of this year's car. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. November 25, 1958
Look magazine
1
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Chevy 19

1959
Chevrolets - Full color 6 1/4" x 9 1/2" ad that is a smaller version of the previous ad. This ad also shows a drawing of a Blue Bel Air 4-door Sedan and a Green Impala Sport Coupe. The ad headline claims that "Nothing's New like Chevy's New".
December 1958
National Geographic
1
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Chevy 59

1960
Chevrolet Bel-Air 2-door sedan - Full color 10" x 13" ad shows a Blue Chevy with a background drawing of an old fishing pier. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view. November 30, 1959
Life magazine
1
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Chevy 27

1960
Chevrolet Bel Air Sport Coupe - Full color 9 1/4" x 12" ad that talks about how having this car will make you want to Drive. The ad has a photo of a Green two-door parked in amongst the trees and bushes while the female owner, wearing a white dress, sits legs askew on a small hill playing her guitar. The ad headline informs you that "If this one doesn't make you want to travel, you already live where all the fun is". The text tosses in a reference to the Corvette as it mentions the handling this car will provide. The specific points that it brings attention to are the Roomier Body by Fisher, the Pride-pleasing style, the New Economy Turbo-Fire V-8, the widest choice of engines and transmissions, the Hi-Thrift 6, having coil springs on all 4 wheels and bonded-lining Safety-Master brakes.
May 16, 1960
Life magazine
1
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Chevy 51

1960
Chevrolet Bel Air 4-Door Sedan - Full color 9 1/2" x 12 1/2" ad for the car that's designed for YOU. The ad has a picture of a Blue and White 4-Door Sedan that has been parked in a beautiful countryside setting as the sun sets low on the horizon. An older lady has set up her paints and easel next to a tree on the banks of a small river and is working away on a painting of her surroundings. While she is busy at her hobby there are two people in the Chevrolet that are sitting in the front seat getting better acquainted. The ad headline claims that "Nobody's done so much to make - and keep - you happy" as Chevrolet and the ad lists many of the improvements made and features included in their new car. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
June 7, 1960
Look magazine
1
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Chevy 109

1960
Chevrolet Bel Air 4-Door Sedan - Full color 9 1/2" x 13" ad with a photo of a Copper colored Four-Door parked in a quiet, tree-covered meadow in the shade next to a lady in a yellow dress sitting bareback on a white horse. The ad headline asks "What could you be thinking about that Chevy hasn't thought of?". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
August 1, 1960
Life magazine
1
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Chevy 90

1960
Chevrolet Impala 4-Door Sport Sedan - Full color 9 1/2" x 13" ad for the car that is designed to stand out from the rest of the crowd. The ad has a picture of a Blue Impala parked where it's family can watch a man finish making wooden animals. The ad headline says it is "here...with all these things new and different! The Superlative 1960 Chevrolet" and the ad text talks about the many things that make it worth looking at. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
November 10, 1959
Look magazine
1
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Chevy 110

1960
Impala 4-Door Sport Sedan - Full color 9 1/2" x 13" ad for the way this car caters to your every need. There is a picture of a Blue-Gray Impala parked in front of an old weatherbeaten General Store that is located on a dirt road. Going through some of the wares that are stacked on the wooden sidewalk are three adults and two children who have probably driven up in this car while another child waits patiently in the car. The headline claims that "Nobody likes you like Chevrolet (and how this superlative '60 shows it!)". The text begins to get your attention to the wonderful cars now available, mentions "eighteen sizzlin' new models for '60 - every one designed for a particular set of requirements" and goes into detail about seven of the specific features. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 1960
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Chevy 122

1960
Chevrolet Impala Sport Sedan - Full color 10" x 13" ad shows a light green four-door parked under a huge moss with hanging Spanish Moss. July 18, 1960
Life magazine
1
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Chevy 23

1960
Impala Convertible - Full color 9 1/2" x 13 1/2" ad for the Comforting Ride that your new 1960 Chevrolet will give you. There is a picture of a Red 1960 Chevrolet Impala Convertible with the top down parked in front of a small church. One lady stands by the back side of the car holding up a young girl dressed in white and three other young girls, also dressed in white, are by the door of the church talking to a lady who has knelt down and a man who is probably the minister. The headline claims that "Nobody takes such tender, lovin' care of you as Chevrolet (and Chevy's cradle-soft ride shows it)". The text specifically mentions the Coil Springs on all four wheels and the Safety-Plate Glass in all windows and alludes to "dozens of other conveniences tht make a car a comfort to own". It does mention the Roomier Body by Fisher, the pride-pleasing style, the new Economy Turbo-Fire V8, the widest choice of engines and transmissions, the Hi-Thrift 6, having Coil springs on all 4 wheels and quicker stopping Safety-Master brakes.
February 1960
Holiday &
February 1, 1960
Life magazine
2
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Chev 127

1960
Chevrolet Kingswood Station Wagon - Full color 6 1/4" x 9 1/2" ad has a photo of a Red station wagon parked outside of an old barn being used for a Beagle Meet. The ad headline questions that "even if you're well-to-do where can you outdo this?".
May 1960
National Geographic
1
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Chevy 58

1960
Chevrolet Kingswood Station Wagon - Full color 10" x 13 1/2" ad that warns us that "It's a pretty cool customer who won't warm up to this wagon". The ad photo shows a White Four-Door Wagon sitting in front of a red barn on a very sedate farmland. Perched in front of this car is a very attractive blonde lying on the grass, wearing a blue dress, and reading a big book as she looks at the camera. The ad claims that nowhere will you find a wagon that can be put to "any wider use than one of these new Chevies". They give you a choice of five different models with the widest seating, widest cargo area and the widest selection of engines and transmissions.
June 1960
Holiday magazine
1
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Chev 147

1961
Chevrolet Impala Sport Sedan - Full color 10" x 13" ad showing a green four-door Impala parked in a scenic country setting. The ad has a smaller picture of a Biscayne 4-door Sedan with an affectionate couple leaning against it and has a headline calling attention to this car's "Parkable size, remarkable room!". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
November 7, 1960
Life magazine
1
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Chevy 29

1961
Chevrolets - Full color 10" x 13" ad with the ad headline that says "You can travel 'most anywhere you want in comfort that's mighty close to home!". There are three Chevrolet's shown in this ad, first an Impala Convertible with higher, more comfortable seats and with more leg room in the front and more foot room in the rear. Then we have a Brookwood 9-passenger Station Wagon with a mammoth cargo opening that measures almost 5 feet across. Last we have a Bel Air Sport Sedan with an easier-loading trunk that opens at bumper level. As the first sentence in the ad says "Once you step through those big wide-swinging doors, you relax in deep-cushioned luxury that's the next best thing to yur favorite easy chair". And then they say that "Everything about these new Chevies is custom tailored to your traveling ease and convenience".
March 1961
Holiday magazine
1
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Chevy 151

1961
Chevrolets - Full color 10" x 13 1/2" ad that says that "Nothing likes to pack up and go like a Chevy." This ad is for the Chevrolet experience, showing a total of three of them. First, there is a Biscayne 2-Door Sedan, second ther is a Impala Sport Sedan and third there is a Brookwood 9-Passenger Station Wagon. All three of these cars are either a light blue or a light green but I am pretty sure that Chevy offered other colors in their cars. In each picture there are people in the ad who are doing something outside, the first one has a family preparing to fish, in the second one there is a mother dressed up in a majorette's uniform directing her husband who is playing a tuba while their child is pressing his hands to his ears and the third one has a man in a cowboy's outfit who has been lassoed by one of the two girls standing next to the car. They are trying to impress is with the fact that "Chevy's a traveler".
May 1961
Holiday magazine
1
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Chevy 149

1962
Chevrolet Impala Sport Coupe - Full color 8 1/2" x 12" ad with a photo of a blue Coupe parked in front of a Colonial-style house as it is being loaded with luggage for a family trip. The ad headline calls it "A New World of Worth for Family Living". There is a few slight ripples in this ad. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
March 1962
Better Homes & Gardens
1
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Chevy 48

1962
Chevrolet Impala Convertible - Full color 6 1/4" x 9 1/2" ad has a picture of a couple leaning against the front end of their White Convertible which sits with the top down parked in a lot overlooking a peaceful lake. The ad headline calls this "America's favorite top-down way to travel. Jet-Smooth Chevrolet"
June 1962
National Geographic
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Chevy 103

Temporarily
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1962
Chevrolet Bel Air 4-Door 6-Passenger Station Wagon - Full color 8 1/2" x 11 1/2" ad has a photo of a Green Station Wagon parked in front of a rustic building. A couple is relaxing until the cook starts ringing the "chow triangle" to let them know that food is ready. The ad headline assures us that "Chevrolet's ride makes any vacation more relaxing". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 1962
Better Homes & Gardens
1
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Chevy 88

1962
Bel Air 6-Passenger Station Wagon - Full color 7 1/2" x 10 3/4" ad that shows how easy it was for a family to have fun in a Chevrolet Station Wagon. The ad has a picture of a Light-Colored Bel AIr Wagon stopped by the side of a dirt road that cuts its way through a forest. As the older couple sit in the front seat watching a younger couple have gotten out and are romping on a hill next to trees that tower over the scene. The ad headline assures us that "Things go smoother in a Chevrolet wagon" and the text gives a description of features that will make it so.
June 1962
Field & Stream
1
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Chevy 117

1963
Chevrolet Impala Sport Coupe - Full color 6 1/2" x 9 3/4" ad has a picture of a Maroon Two-Door parked next to a small airport where a yellow plane is taking off as the car's passengers watch with interest. The ad headline claims "There's no smoother, more comfortable way to get there on the ground!"
April 1963
National Geographic
1
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Chevy 91

1964
Chevrolet Impala 4-Door Sport Sedan - Full color 10" x 14" ad with a picture of this "Jet-Smooth Luxury Chevrolet" seen from the rear as it transports a happy couple out for a night. The ad calls this "A lot more luxury than you would expect at Chevrolet prices!". It claims to have "More luxury all over. Up front. In back. Along its lower, cleaner looking sides. And never have there been so many rich exterior colors to choose from or more luxurious interiors". They claim that you're not apt to find any car more beautifully styled than the new Chevrolet Impala Super Sports with their new kind of ultra-soft vinyl upholstery and door-to-door deep-twist carpeting.
October 4, 1963
Life magazine
1
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Chevrolet 150

1964
Chevrolet Impala Convertible - Full color 20" x 13" Two-Page ad with a picture of a Red Convertible with the top down parked under a tree at the edge of a nice field. The couple that drove up in this car are relaxing, very proudly, in the back seat because, as the ad headline claims, "Any car this luxurious should have it's price examined!". Both pages of this ad are larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
October 11, 1963
Life magazine
1
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Chevy 106

1964
Chevrolet Impala Sport Sedan - Full color 6 3/4" x 10" ad for the luxurious look of this economy-priced car. There is a picture of a Yellow Four-Door parked on the grass next to a stone fence while a couple in tennis clothes talks in a romantic kind of way. The headline says "Go ahead and let them think you splurged" and the text goes on and on listing the many features and things to brag about in this car, including the choice of engines available. This is a smaller version of another ad on this page.
Unknown
1
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Chevy 123

1964
Chevrolet Impala Sport Sedan - Full color 9 1/4" x 12" " ad shows a yellow four-door parked next to a stone fence while the couple stands flirting while they hold their tennis rackets. The ad headline calls it a "'64 Jet-Smooth luxury Chevrolet".
February 1964
Better Homes & Gardens
1
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Chevy 37

1964
Chevrolet Impala Super Sport - Full color 6 1/2" x 9 3/4" ad has a photo of a White two-door being driven on a road next to a rocky coastline. The ad headline claims that this car "Makes roads feel smooth as the maps they're printed on".
April 1964
National Geographic
1
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Chevy 60

1965
Chevrolet Impala SS Coupe - Full color 20" x 13" Two-Page ad for the improved models offered by Chevrolet this model year. The ad headline says "Let Chevrolet put you in beautiful shape for '65". Beside the Impala this ad has pictures and descriptions of the Chevelle Malibu SS Coupe, Corvair Corsa Sport Coupe and the Chevy II Nova SS Coupe. Each page of this ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
November 1964
Esquire
1
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Chevy 105

1965
Chevrolet Impala Sport Sedan - Full color 10" x 13 1/2" ad that shows a beautiful Blue '65 Chevrolet Impala Sport Sedan parked in the middle of the action. Behind the car are two people, the female is leaning in to kiss the male who is standing there with a Christmas Tree, I think. The headline says it best, "Beautiful Shape for '65 - Chevrolet. Everything over, under and around you will be beautifully different". You have heard of new car changes, well, how about this. "The roof, front, back, side, height, length, room, trim, windows, dash, upholstery, frame, suspension, colors - everything's new, finer, more luxurious everywhere you look". Wow! The ad says it best, :What this new Chevrolet amounts to is almost a new kind of land travel!"
October 2, 1964
Life magazine
2
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Chev 148

1966
Chevrolet Caprice - Full color 9 1/2" x 12 1/2" ad that announcesthe "66 Chevrolet Caprice" and, halfway down the ad, says "Now! The Elegant New Caprice Custom Series". The ad shows photos of a red Custom Coupe, a yellow Custom Sedan and a Custom Wagon and then says "Four elegant new models - the Custom Coupe, Custom Sedan and two luxurious new Custom Wagons. All far and away the most lavish cars Chevrolet has ever offered and available with the finest V-8 Chevrolet has ever built".
October 15, 1965
Life magazine
2
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Chevy 34

1967
Caprice - Full color 6 1/2" x 10" ad for the car that you are urged to Move-Up to. There is a picture of a Bronze Four-Door parked in a clearing in the woods and several smaller pictures that show headlights, taillights, dashboard, interior trim and a view across the front seat. The bottom headline says that "When you buy a Caprice without extras, look at all you get" and the text describes other points of interest.
February 1967
National Geographic
1
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Chev 136

1967
Impala - Full color 9 1/2" x 13" ad that emphasizes the fact that this car is Heavy. Quite a bit diffferent from the thinking of today but there is a picture that shows a Gold 1967 Chevrolet Impala Sport Coupe from the front with an attractive lady leaning, in the dim light, against the driver's side door. The headline assures you that the car in the picture is "3,897 lbs. of solid, secure '67 Chevrolet" and the first two sentences of the text say "Heavy. The way most people want an Impala, nearly two tons." It mentions the six and one-half feet of width and the fact that it is over 17 and one-half feet long before it begins to mention some of the engineering features that make this car more than just able to blot out the sun.
November 11, 1966
Life magazine
1
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Chev 125

1967
Chevrolet Impala Sport Coupe - Full color 10" x 12" ad shows a white two-door with a black top parked on the bank of a river on the other side of a large city. The ad headline says that this car "stops smoother, turns easier, rides steadier, and is it ever quiet" and has small pictures that illustrate some of the reasons that this was possible. The claims and the explanations made in the text are somewhat interesting and amazing.
March 24, 1967
Life magazine &
March 7, 1967
Look magazine
4
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Chev 35

1967
Chevrolet Impala SS Convertible - Full color 9 3/4" x 13" ad shows a yellow convertible with the top down and an attractive model standing behind it. The text talks about how improved the ride and feel is in these cars and uses the headline "A Comfortable".
June 2, 1967
Life magazine
1
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Chevy 33

1968
Chevrolet Caprice Sedan - Full color 6 1/4" x 9 1/2" ad with a photo of a Light-Colored Caprice Sedan parked on a grassy hill near two people who have stopped riding their horses to look at this new car. There is a smaller photo looking through the front seat, from the passenger side, so that the quality and luxury are evident. The ad headline promises that if you own this car, "It can make you feel richer".
May 1968
National Geographic
1
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Chevy 102

1969
Chevrolet Caprice - Full color 10" x 13" ad shows a brown two-door parked at the beach. The ad headline claims that "It almost takes the fun out of being rich".
January 17, 1969
Life magazine
1
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Chevy 31

1969
Chevrolet Caprice Coupe - Full color 9 1/2" x 13 1/2" ad with the information that "Not all big, comfortable cars have big, uncomfortable prices." There is a picture of a Green Caprice Coupe parked on a brick driveway with O.J. Simpson and his wife Marguerite stnading next to and leaning on this car. The text talks about it looking and feeling expensive yet it has a comfortable price. It mentions the 327-cu engine being the largest standard engine in Chevrolet's field and that it has conveniences that are not available at any price on other cars.
June 13, 1969
Life magazine
1
$7.50
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Chev 145

1969
Chevrolet Impala Sport Coupe - Full color 10" x 12 1/2" ad has a photo of a farmer and his wife standing proudly next to their car which is parked in one of their fields. The ad headline informs you that "You can buy a Chevy cheap. But you can't buy a cheap Chevy." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
February 8, 1969
Saturday Evening Post &
January 31, 1969
Life magazine
2
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Chevy 61

1969
Chevrolet Impala - Full color 10" x 12 1/2" ad that talks about "The luxury car that leaves you more of the necessities of life. Like money". Shown in the ad is a red two-door Chevrolet Impala parked on the edge of a baseball diamond as several players "mug it up" for the camera. The text talks about what you will get with every Chevrolet sold and mentions some of the options you can order to make the car just for you.
April 18, 1969
Life magazine
2
$7.50
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Chevy 32

1969
Impala - Full color 9 1/2" x 13 1/2" ad for what the Chevrolet Impala is on your pocketbook, "Ridiculously reasonable". There is a picture of a Dark Green Impala Custom Coupe parked with members of three generations of a family standing next to it, looking like they are going to church. The text states that "There are cars that would ask you to stick out your financial neck for what an Impala has" and proceeds to mention many of the standard features that come with this car. It ends by saying that "There isn't another car in this whole wide world that gives you all that, for the money".
June 10, 1969
Look magazine
1
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Chev 126

1969
Chevrolet Kingswood Estate 3-Seat Walk-In Wagon - Full color 6 1/4" x 9 1/2" ad has a photo of a lady unloading the contents of the rear of a Yellow and Wood-Trim Station Wagon. She has opened the tailgate in a normal door fashion for ease of entry. The ad headline states that "Chevrolet introduces the walk-in wagon"
November 1968
National Geographic
0
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Chevy 96

Temporarily
Sold Out

1969
Chevrolet Station Wagons - Full color 9 1/2" x 12 1/2" ad shows a lady with a new Kingswood Estate wagon who has opened the tailgate in the door fashion to allow her children easy exit. The ad headline calls it "Chevrolet's walk-in wagon". This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
May 30, 1969
Life magazine
1
$7.50
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Chevy 36

1969
Chevrolet Wagons - Dealer brochure for Chevrolet Wagons for the year 1969 Chevrolet dealer 1
$9.00 View
Chevy 26

1971
Chevrolet Impala - Full color 9 1/2" x 12" ad shows a side view of a Gold Two-Door Impala against a white background. Under the car are marks at the front wheel and rear wheel and a line between with the number "121 1/2"" showing the distance. The ad headline claims that "The smoothest Impala ever has the longest wheelbase ever." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 2, 1971
Life magazine
2
$7.50
View
Chevy 92

1973
Chevrolets - Full color 14-page Dealer Brochure for the entire line of Chevrolet products. The first thirteen pages are devoted to each of the models, cars and light trucks, that were being offered in 1973. The last page is filled with Popular extras you can order on your new Chevrolet car or truck.
Dealer
1
$10.00
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Chevy 141

1973
Chevrolets - Full color 20-page Dealer Brochure for the line of Full-Size cars being offered by Chevrolet in 1973. Pages 2 through 15 have pictures and information about the different models and their features, styling and specifications. The next four pages have standard and optional features for each of the cars and the back cover has drawings of each model with the colors available and other information.
Dealer
1
$10.00
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Chev 143

1976
Chevrolet Caprice Classic - Full color 6 1/4" x 9 1/2" ad has two photos of this Maroon Two-Door. The ad has a photo that shows the side of this car, from a front angle, and another photo taken through the open passenger side door that shows the room and style that this car offers. The ad headline promises that "There's no such thing as too much comfort. 1976 Caprice Classic".
November 1975
National Geographic
1
$7.50
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Chevy 101

1977
Caprice Classic and Impala - Full color 11" 11" 24-page Dealer Brochure for what they have annointed as The New Chevrolet. The brochure contains a variety of interior and exterior pictures of these cars, shows an impressive list of what is included in all of these cars and has four pages filled with options that you may want to consider
Dealer
1
$10.00
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Chev 139

1984
Chevrolet Cavalier - Full color 9 1/2" x 12" ad has a photo of a Dark-Colored Four-Door parked in an unusual city scene. The ad headline identifies "Cavalier. The hottest-selling Chevrolet has a cool, low price." This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
April 1984
Life magazine
1
$7.00
View
Chevy 86

1985
Caprice Classic and Impala - Full color 10 3/4" x 11 3/4" 16-page dealership brochure that describes the selling points, features, options, colors and dimensions for this popular selling car. Many of the features were being offered for the first time in a family car and there is a dramatic attempt to get your attention with the colorful pages and the amazing descriptions.
Dealership
1
$10.00
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Chevy 138

1986
Chevrolet Caprice - Full color 11" x 12" 16-page Dealer Brochure for this popular car in the Chevrolet line. The brochure talks about the several versions of this car and has a variety of interior and exterior photos of several of the colors. The last two pages are filled with Features and Options and Facts to make deciding on buying this car a very easy choice.
Dealer
1
$10.00
View
Chev 140









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